Industry · municipality
The Asian Restaurant Industry in Elverum: A Small, but Stable Market Niche
Analysis of businesses, economics, and development trends in Elverum for entrepreneurs and local decision-makers in the Asian restaurant industry (2016–2025).
Brief overview of the Asian restaurant industry in Elverum
The Asian restaurant industry in Elverum is a small but dynamic sector with a single business: Manis Ege As. This business has shown stable growth in sales and employees over time, despite variations. In 2025, the industry had 6 employees and a sales volume of 4.2 million NOK. At the same time, data shows that the broader category restaurant / café in Elverum has 51 businesses, indicating that the Asian restaurant is a relatively small part of this sector. For entrepreneurs, this could be an opportunity to establish themselves in a competitive but not overly saturated market.
Economic overview of the industry
Sales and employee development
| Year | Sales (NOK) | Employees | Year-over-Year Sales Growth | Year-over-Year Employee Growth |
|---|---|---|---|---|
| 2017 | 2.2M | 4 | - | - |
| 2018 | 2.9M | 8 | +33.5% | +100.0% |
| 2019 | 3.3M | 5 | +14.4% | -37.5% |
| 2020 | 3.2M | 5 | -3.1% | 0.0% |
| 2021 | 3.8M | 4 | +17.3% | -20.0% |
| 2022 | 4.0M | 5 | +5.2% | +25.0% |
| 2023 | 4.3M | 4 | +8.5% | -20.0% |
| 2024 | 3.9M | 5 | -10.5% | +25.0% |
| 2025 | 4.2M | 6 | +9.0% | +20.0% |
Economic indicators
- EBITDA margin: 9% (2025)
- Gross margin: 77% (2025)
- Operating margin: 6% (2025)
Sales have grown by 9.0% from 2024 to 2025, showing a stable recovery after a temporary decline in 2024. The number of employees has increased by 20.0% in the same period, indicating an increase in operational activity.
Businesses in the industry
Registered businesses
- Manis Ege As (St. Olavs gate 2, Elverum)
- Organizational form: AS
- Founded: 2016-10-19
- Number of employees: 6
- Bankrupt: No
- Sales: 4.2M NOK (2025)
- EBITDA: 384,000 NOK (2025)
- Gross margin: 77%
Organizational form statistics
- AS: 1 business, 6 employees, 4.2M NOK sales, 384,000 NOK EBITDA.
There is only one business registered in the industry, and it is organized as AS. This is a clear indicator that the industry is small and concentrated in one business.
Geographic distribution of businesses
Distribution of activity in the municipality
- Elverum: 1 business, 6 employees, 4.2M NOK sales, 384,000 NOK EBITDA.
All businesses in the industry are located in Elverum, specifically in St. Olavs gate 2. There is no activity registered in other districts or areas in the municipality.
Operational dynamics and bankruptcy statistics
Bankruptcy security and operational dynamics
- Asian restaurant industry: No bankruptcy registrations for the single business (Manis Ege As) in the period 2016–2025.
- Broader sector (restaurant / café): 13 businesses in Elverum have gone bankrupt during the same period, showing that the broader sector has greater operational risk.
Although the Asian restaurant industry has been stable, the data shows that the broader sector has been more vulnerable to bankruptcy. This could be an important consideration for entrepreneurs considering establishing themselves in Elverum.
Outlook for entrepreneurs in the Asian restaurant industry
Outlook for entrepreneurs
The Asian restaurant industry in Elverum shows stable sales growth (9.0% from 2024 to 2025) and an increase in the number of employees (20.0% in the same period). This indicates a positive development in the market. With an EBITDA margin of 9% and a gross margin of 77%, the business is financially robust. Entrepreneurs should, however, be aware that the broader sector (restaurant / café) has shown more volatility, including a 41.4% drop in sales from 2024 to 2025. This could affect competitiveness in the future.
Outlook for the Asian restaurant in relation to the broader sector
Comparison with the broader sector
- Restaurant / café in Elverum: 51 businesses, 263 employees (2026), 77.0M NOK sales (2025), -41.4% annual growth from 2024 to 2025.
- Asian restaurant: 1 business, 6 employees, 4.2M NOK sales (2025), +9.0% annual growth from 2024 to 2025.
Peer businesses in the broader sector
| Name | Address | Sales (NOK) | Employees | EBITDA (NOK) |
|---|---|---|---|---|
| Pp Elverum As | Lundgaardvegen 11, 2408 Elverum | 10.6M | 20 | 1.2M |
| Milano Elverum Aykut As | Gamle Trysilveg 2, 2414 Elverum | 13.2M | 12 | 1.1M |
| Stengrundet Kiosk Da | Lundgaardvegen 20, 2408 Elverum | 11.7M | 35 | 1.0M |
The most competitive businesses in the broader sector have higher sales and EBITDA than the Asian restaurant, but many have also recorded zero sales or bankruptcy. This shows that the Asian restaurant has a relatively stable position in a more volatile sector.
Other companies in restaurant / kafé (not in asian restaurant)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Pp Elverum As | restaurant | Lundgaardvegen 11, 2408 Elverum | NOK 10.6M | 20 | NOK 1.2M |
| Milano Elverum Aykut As | restaurant | Gamle Trysilveg 2, 2414 Elverum | NOK 13.2M | 12 | NOK 1.1M |
| Stengrundet Kiosk Da | restaurant | Lundgaardvegen 20, 2408 Elverum | NOK 11.7M | 35 | NOK 1.0M |
| Elverum Spisested Og Catering As | restaurant | c/o Norsk Skogbruksmuseum|Solørvegen 151, 2407 Elverum | NOK 14.5M | 22 | NOK 857.0K |
| Obs Kafe Elverum | cafe | Torggata 1, 2408 Elverum | NOK 32.9M | 7 | NOK 781.3K |
| Pu Tuo Shan Restaurant As | restaurant | Torggata 10, 2408 Elverum | NOK 7.0M | 6 | NOK 497.0K |
| Briskebyen Spisested As | restaurant | Forstmester Mejdells veg 23, 2407 Elverum | NOK 4.0M | 7 | NOK 479.0K |
| Stri Pub As | restaurant | Hummeldalsvegen 2A, 2414 Elverum | NOK 7.0M | 15 | NOK 319.0K |
| San Marino Elverum As | restaurant | Storgata 13, 2408 Elverum | NOK 6.2M | 7 | NOK 36.0K |
| Atosa & Bita Ans | restaurant | Finne-Grønns veg 6, 2414 Elverum | NOK 0 | 0 | NOK 0 |
| Cafe Fryd Og Gammen Da | cafe | Storgata 15, 2408 Elverum | NOK 0 | 2 | NOK 0 |
| China Restaurant Zhu Ji De Og Luo Guang Rong Da | restaurant | Storgata 25, 2414 Elverum | NOK 0 | 0 | NOK 0 |
| Christian Magnus Torkildsby Konkursbo | restaurant | Lundgaardvegen 20, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Christian Mangnus Torkildsby Restaurant | restaurant | Lundgaardvegen 20, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Christian Mangnus Torkildsby Restaurant | restaurant | Lundgaardvegen 20, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Elgstua F&b | restaurant | Trondheimsvegen 9, 2406 Elverum | NOK 0 | 0 | NOK 0 |
| Gobowl As | restaurant | Fredensvoldvegen 24, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Helén's Selskap & Catering Helen Ohlsson | restaurant | General Helsets veg 7, 2407 Elverum | NOK 0 | 0 | NOK 0 |
| Hptel Central F & B | restaurant | Storgata 22, 2414 Elverum | NOK 0 | 0 | NOK 0 |
| Jako Sushi Elverum As | sushi restaurant | Storgata 37, 2414 Elverum | NOK 0 | 12 | NOK 0 |
| Jp Matservering As | restaurant | Jernbanegata 11, 2406 Elverum | NOK 0 | 0 | NOK 0 |
| Kafe Øst As | cafe | Torggata 4, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Kafe Øst As Konkursbo | cafe | Torggata 4, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Kafe Øst Catrina White | restaurant | Torggata 4, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Kakadue Cafe Og Spiseri | restaurant | c/o Rami Adel Kamhia|Kirkevegen 4, 2414 Elverum | NOK 0 | 4 | NOK 0 |
| Lunsj Kroken Shohreh Esfahani | restaurant | Torggata 4, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Magnolia Cafè & Catering As | restaurant | Torggata 4, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Munthegaarden Berit Bekkedal | restaurant | Solørvegen 444, 2407 Elverum | NOK 0 | 0 | NOK 0 |
| Nali Cafe Restaurant As | cafe | Kremmertorget 30-852/853/85571242|Kirkevegen 4, 2414 Elverum | NOK 0 | 16 | NOK 0 |
| Patricio Eduardo Jara Mahmoud Alavinasab Da | restaurant | Lundgaardvegen 2, 2408 Elverum | NOK 0 | 0 | NOK 0 |
| Saidhodzha As | restaurant | Kirkevegen 4, 2414 Elverum | NOK 0 | 15 | NOK 0 |
| Smash That As | sushi restaurant | Tangnesvegen 9B, 2409 Elverum | NOK 0 | 0 | NOK 0 |
| Sp Kumar As | cafe | St. Olavs gate 10, 2414 Elverum | NOK 0 | 9 | NOK 0 |
| Spanish Porras As | restaurant | Søbakkvegen 111A, 2409 Elverum | NOK 0 | 0 | NOK 0 |
| Spanish Porras Lopez Romero | restaurant | Søbakkvegen 111A, 2409 Elverum | NOK 0 | 0 | NOK 0 |
| Street Food Company As | restaurant | Søndre Bergeberget 70, 2410 Hernes | NOK 0 | 0 | NOK 0 |
| Studentsamskipnaden I Innlandet Avd Terningen Kafe | cafe | Hamarvegen 112, 2406 Elverum | NOK 0 | 0 | NOK 0 |
| Styx | restaurant | Storgata 22, 2414 Elverum | NOK 0 | 0 | NOK 0 |
| The Hungry Dragon Mandy Chow | restaurant | Sisikvegen 12, 2406 Elverum | NOK 0 | 0 | NOK 0 |
| Trajit Thai Kitchen Torgersen | restaurant | Øvre Skurubergsveg 216, 2412 Sørskogbygda | NOK 0 | 0 | NOK 0 |
Conclusion and future security
The Asian restaurant industry in Elverum is a small but financially robust sector with one business that has shown stable growth in sales and employees. With an EBITDA margin of 9% and a gross margin of 77%, the business is competitive. However, data shows that the broader sector (restaurant / café) has been more vulnerable to bankruptcy and sales declines. Entrepreneurs should consider both the opportunities in a stable, small market niche and the risk of competitiveness in a more volatile sector. SmartGrunder can help find suitable locations in Elverum for new businesses in this industry.