Lighting Retail in Tønsberg: Current Status and Outlook

Overview of Lighting Retail in Tønsberg

Lighting retail in Tønsberg is a small but active sector with four registered companies. In recent years, the industry has been marked by a decline in sales and number of employees, with a significant reduction in 2024 and 2025. However, data from 2025 and 2026 shows an increase in the number of employees, which may indicate an emerging stabilization. The industry nevertheless continues to face challenges with negative EBITDA margins and uncertain revenues, particularly for companies such as Lampemagasinet Tønsberg and Christiania Belysning As.

Sales and Employees in Lighting Retail in Tønsberg:

• Sales: In 2025, sales amounted to NOK 3.7 million, a decline of 39.1% compared to 2024. The highest sales were recorded in 2022 at NOK 10.4 million.
• Employees: The number of employees has varied between 6 and 12 in recent years, with an increase from 6 in 2024 to 10 in 2025.

Financial Challenges: Most companies in the industry have negative EBITDA margins, with Lampemagasinet Tønsberg at -12% and Christiania Belysning As at -4%. This indicates that the industry has high costs relative to revenue, which may be a challenge for future growth.

Average Values: Average sales per employee is NOK 462,500, while average EBITDA per employee is negative at NOK -76,500.

The following companies are registered in the lighting retail sector in Tønsberg:

Organizational Forms: All companies are registered as AS, with a total of 15 employees and NOK 958.8K in equity. There are no companies in the industry that are in bankruptcy, but several have negative EBITDA values.

Special Observations: Seth Media As has no employees and no sales, which may indicate that the company is not active in the industry.

All companies in the lighting retail sector in Tønsberg are located in the Tønsberg city center, with no activity in other districts or municipalities. There are no companies registered in districts such as Barkåker or Tolvsrød in this industry. This indicates that the industry is concentrated in the city center, which may be an advantage for companies wishing to leverage existing customer bases and infrastructure.

Bankruptcies and Financial Challenges: None of the four companies in the industry are in bankruptcy, but several have negative EBITDA values. This may indicate that the industry has high costs relative to revenue, which may be a challenge for future growth.

Employees and Sales: The number of employees has varied between 6 and 12 in recent years, with an increase from 6 in 2024 to 10 in 2025. Sales have however been declining, with a decline of 39.1% from 2024 to 2025.

Outlook: Although there is an increase in the number of employees, there is still uncertainty regarding sales and EBITDA, which may be a challenge for new companies in the industry.

Outlook for Entrepreneurs

For entrepreneurs considering starting a lighting retail business in Tønsberg, it is important to be aware of the recent decline in sales and EBITDA. However, data from 2025 and 2026 shows an increase in the number of employees, which may indicate an emerging stabilization. Entrepreneurs should consider differentiating themselves from existing companies and focusing on reducing costs and increasing revenue.

SmartGrunder can help entrepreneurs find suitable locations in Tønsberg for lighting retail, with a focus on nature and development.

The conference center sector in Tønsberg is significantly larger than the lighting retail sector, with 104 companies compared to 4 in the lighting retail sector. Sales in the conference center sector have been more stable, with a decline of 16.6% from 2024 to 2025, while lighting retail had a decline of 39.1%.

Peer Companies in the Conference Center Sector:

Conclusion: The conference center sector has higher EBITDA and sales compared to lighting retail, which may indicate that it is a more stable and profitable sector for entrepreneurs.

Lighting retail in Tønsberg is a small but active sector with challenges in the form of declining sales and EBITDA. However, data from 2025 and 2026 shows an increase in the number of employees, which may indicate an emerging stabilization. Entrepreneurs should consider differentiating themselves from existing companies and focusing on reducing costs and increasing revenue. The conference center sector in Tønsberg is significantly larger and has higher EBITDA, which may be a more attractive sector for entrepreneurs.