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Industry · municipality

Beverages Store in Moss

Published 24.09.2026

An analysis of the industry, companies, and development in Moss municipality

Executive Summary

The beverages store industry in Moss is a small but stable industry with a single company located in the center of the municipality. The only registered company, Varnaveien Mineralvann As, has shown variations in sales and employees over time, but has managed to remain operational without bankruptcies. The industry has a unique position in Moss, focusing on mineral water and specialized drinks, and offers a special offering in a market dominated by larger supermarkets and the service sector.

Economic Overview

Sales and Employee Development

The beverages store industry in Moss has shown dynamic development in recent years. Sales figures experienced a significant increase of +36.2% from 2019 to 2020, followed by a gradual decline in subsequent years. In 2025, sales figures stood at NOK 15.5 million, which is almost as high as in 2016. Employee numbers have been more variable, with a decline of -20% from 2018 to 2019, but an increase of +20% from 2020 to 2021. In 2026, the industry had 4 employees, the same level as in 2016.

Economic Indicators

Varnaveien Mineralvann As has an EBITDA margin of 4% and a gross profit of 28%. This shows that the company has good cost control and a relatively high income per employee (NOK 3.1 million per employee). It is, however, important to note that these figures are based on a single company and therefore may not necessarily represent the entire industry in Moss.

Sales over time — beverages store — Moss
Sales over time — beverages store
Number of companies — beverages store — Moss
Number of companies — beverages store
Employees over time — beverages store — Moss
Employees over time — beverages store

Companies in the Industry

Registered Companies

There is one company registered in the beverages store industry in Moss:

  • Varnaveien Mineralvann As (founded 2002-06-06, AS form, 4 employees, not bankrupt, address: Carlbergveien 2, Moss)

Organizational Forms

All companies in the industry are registered as AS. There are no companies in other organizational forms such as sole proprietorships or limited partnerships.

Business Geography

Distribution of Activity

All companies in the beverages store industry in Moss are located in Moss. There is no activity registered in other districts or municipalities. This shows that the industry has a central position in the municipality's economy, with a focus on a single location.

Companies by place — beverages store — Moss
Companies by place — beverages store

Business Dynamics

Bankruptcy Security

There are no registered bankruptcies in the beverages store industry in Moss in recent years. Varnaveien Mineralvann As has been in operation since 2002 and has not been affected by bankruptcy. This shows that the industry has a relatively high degree of stability, even though there is only one company in the industry.

Industry Dynamics

The industry has shown variations in sales and employee numbers, but has not experienced any major crises. The only company has managed to adapt to market conditions over time, even though there have been periods of declining sales and employees.

Outlook for Entrepreneurs

For entrepreneurs considering starting a business in the beverages store industry in Moss, the data show a relatively stable market. It is, however, important to note that the industry is dominated by one company, which can present a competitive challenge. Entrepreneurs should consider differentiating themselves through specialized products or unique offerings not available from the existing company. It is also important to be aware of the fluctuating sales figures and plan to handle potential market downturns.

Outlook for the Services Sector

Services Sector in Moss

The services sector in Moss is much larger than the beverages store industry, with a total of 105 companies. Sales figures for the services sector have shown a more stable development, with an increase of +34.9% from 2019 to 2020. In 2025, sales figures stood at NOK 1,771.6 million, which is significantly higher than the sales figures for the beverages store industry. Employee numbers for the services sector have also shown a more stable development, with an increase of +11.1% from 2024 to 2025.

Comparison with Peer Companies

The services sector in Moss includes a range of companies in various sub-sectors, such as supermarkets, discount stores, and health food stores. These companies have higher sales figures and more employees than the beverages store industry. For example, Coop Øst Sa Avd 2226 Obs Rygge has NOK 215.5 million in sales and 61 employees, which is significantly higher than the sales figures and number of employees for the beverages store industry in Moss.

Sales in the parent industry — tjenester — Moss
Sales in the parent industry — tjenester
Companies in the parent industry — tjenester — Moss
Companies in the parent industry — tjenester
Employees in the parent industry — tjenester — Moss
Employees in the parent industry — tjenester

Other companies in tjenester (not in beverages store)

CompanyIndustryAddressSalesEmployeesEBITDA
Coop Øst Sa Avd 2226 Obs Ryggesupermarket chainCarlbergveien 2, 1526 MossNOK 215.5M61NOK 8.6M
Ng Kiwi Øst As Avd 495 Ryggesupermarket chainStasjonsveien 12, 1580 RyggeNOK 101.8M29NOK 4.6M
Ng Kiwi Øst As Avd 546 Melløssupermarket chainRabekkgata 2B, 1523 MossNOK 87.2M30NOK 3.9M
Roger Hansen Drift AssupermarketGartnerveien 11, 1526 MossNOK 107.7M23NOK 3.7M
Ng Kiwi Øst As Avd 497 SjøgatasupermarketSjøgata 15, 1516 MossNOK 79.9M28NOK 3.6M
Ng Kiwi Øst As Avd 493 HøydensupermarketØreveien 76, 1528 MossNOK 72.7M25NOK 3.3M
Normal Norge As Avd No 1036 Amfi Mossdiscount storeDronningensgate 3-7, 1530 MossNOK 28.8M11NOK 3.2M
Ng Kiwi Øst As Avd 596 Refsnessupermarket chainRefsnesalleen 66, 1518 MossNOK 65.4M16NOK 3.0M
Ng Kiwi Øst As Avd 377 Kambosupermarket chainWankels vei 2, 1539 MossNOK 61.8M25NOK 2.8M
Normal Norge As Avd No 1032 Rygge Storsenterdiscount storeCarlbergveien 2, 1526 MossNOK 24.0M19NOK 2.7M
Spar Dillingsupermarket chainTørkoppveien 1, 1570 DillingNOK 90.4M26NOK 2.5M
Ng Kiwi Øst As Avd 352 Tigerplassensupermarket chainOsloveien 46, 1534 MossNOK 43.6M14NOK 2.0M
Ann Kristin Børresen AssupermarketVarnaveien 30, 1523 MossNOK 124.9M30NOK 1.9M
Coop Øst Sa Avd 2624 Extra Varnaveiensupermarket chainVarnaveien 43E, 1526 MossNOK 46.8M13NOK 1.9M
Tronvikveien Mat Assupermarket chainTronvikveien 1, 1517 MossNOK 78.7M20NOK 1.4M
Rune Eden AssupermarketOsloveien 37, 1534 MossNOK 119.8M25NOK 1.2M
Meny Mosseportensupermarket chainPatterødveien 2, 1599 MossNOK 97.1M40NOK 1.2M
Moss Frukt & Grønnsaker AssupermarketDronningens gate 16, 1530 MossNOK 23.4M6NOK 1.1M
Meny Høydensupermarket chainRyggeveien 96, 1528 MossNOK 88.9M41NOK 1.1M
Meny Amfi Mosssupermarket chainDronningens gate 3-7, 1530 MossNOK 76.2M36NOK 905.2K
Ruto As Avd MosssupermarketBruksenhetnummer H0601|Bernt Ankers gate 4, 1534 MossNOK 7.9M4NOK 837.0K
Life Amfi Mosshealth foods storeDronningens gate 3A, 1530 MossNOK 9.2M9NOK 741.1K
Knut Herman Andreassen Assupermarket chainPatterødveien 2, 1599 MossNOK 66.4M17NOK 651.0K
Vålerveien Landhandleri AssupermarketVålerveien 130, 1599 MossNOK 38.4M19NOK 645.0K
Jeløy Fisk Og Vilt Asfish storeVærftsgata 1C, 1511 MossNOK 6.0M4NOK 330.0K
Madsen Dagligvare AssupermarketREMA 1000 KANALEN|Værftsgata 1, 1511 MossNOK 50.9M26NOK 170.0K
As Bredsand KioskkioskTørkoppveien 2, 1570 DillingNOK 4.9M10NOK 19.0K
Kamilles Holding Asfood/beverages/tobacco storesVålerveien 49, 1597 MossNOK 62.0K1NOK 16.0K
Health & Care Asgourmet food storeVarnaveien 43E, 1526 MossNOK 335.0K0NOK 1.0K
Africannasnalbutikksupermarket chainTrollveien 19C, 1535 MossNOK 00NOK 0
Agu Fabrikkenother non-specialised storeØrelunden 14D, 1523 MossNOK 00NOK 0
Annemor Hudpleiekonsulent Mary Kaydiscount storeRefsnesalleen 19D, 1518 MossNOK 00NOK 0
Asia Gourmet Minh Duy Nguyenethnic grocery storeStorgata 16, 1531 MossNOK 00NOK 0
Baza Magazin MosssupermarketSolgaard skog 60, 1599 MossNOK 06NOK 0
Beauty Akademiet Line Pettersenother non-specialised storeHammerdalen 8, 1597 MossNOK 00NOK 0
Blesskakbakalaho Mujinyafish storeHelgerødgata 5A, 1515 MossNOK 00NOK 0
Boyes Helsekost Glenn B Sund Hansenfood/beverages/tobacco storesSkredderveien 2|Kambo Senter, 1537 MossNOK 00NOK 0
Bunnpris Glassverket Assupermarket chainHelgerødgata 2, 1515 MossNOK 017NOK 0
Casino Spill & Kiosksupermarket chainDronningens gate 17, 1530 MossNOK 00NOK 0
Charuphat Ngern Kliangfruit/vegetables storesKlostergata 8A, 1532 MossNOK 00NOK 0

Conclusion

The beverages store industry in Moss is a small but stable industry with a single company located in the center of the municipality. The industry has shown variations in sales and employees over time, but has managed to remain operational without bankruptcies. For entrepreneurs considering starting a business in the industry, the data show a relatively stable market, but it is important to be aware of the competition from the existing company and the fluctuating sales figures. SmartGrunder can help entrepreneurs find suitable locations and develop strategies to differentiate themselves in the market.