Industry · municipality
Pet Shops in Rana: An Analysis of Companies, Statistics, and Outlooks
A detailed overview of the pet shop industry in Rana Municipality based on market data and company information (2016–2026).
Executive Summary
Overview of the pet shop industry in Rana
The pet shop industry in Rana is a small but dynamic sector with 6 registered companies. One of these, Musti Mo I Rana, is active and reports high sales (NOK 16.7 million) and operating income (NOK 16.8 million) along with 8 employees. The remaining companies have not reported activity. The industry shows a significant decline in 2021, but has since experienced a strong recovery, especially from 2022 onward. This indicates potential opportunities for new players, but also challenges related to market stabilization.
Economic Overview
Sales and employees in the pet shop industry in Rana (2016–2025):
| Year | Sales (NOK) | Employees |
|---|---|---|
| 2016 | 3.3M | 6 |
| 2017 | 3.3M | 7 |
| 2018 | 3.0M | 7 |
| 2019 | 2.9M | 6 |
| 2020 | 2.6M | 7 |
| 2021 | 0 | 6 |
| 2022 | 8.9M | 11 |
| 2023 | 10.8M | 8 |
| 2024 | 17.6M | 9 |
| 2025 | 15.7M | 9 |
Key figures for Musti Mo I Rana (2024):
- EBITDA margin: 5%
- Gross margin: 3038%
- Operating margin: 2%
The industry experienced a sharp decline in 2021, but has since seen a strong recovery, especially from 2022. This indicates potential stabilization, although sales in 2025 (NOK 15.7M) are slightly lower than in 2024.



Companies in the Industry
Registered companies in the pet shop industry in Rana (2026):
- Musti Mo I Rana (Terminalveien 1, Mo I Rana)
- Organizational form: AS
- Founded: 2021-10-01
- Employees: 8
- Sales: NOK 16.7M
- Operating income: NOK 16.8M
- EBITDA: NOK 911.6K
- Haugum Uniq (Langbergan 66, Mo I Rana)
- Organizational form: ENK
- Founded: 2023-09-13
- Employees: 0
- Sales: NOK 0
- Petter Berg Mortensen (Plurdalsveien 801, Skonseng)
- Organizational form: ENK
- Founded: 2019-07-18
- Employees: 0
- Sales: NOK 0
Other information:
- All companies are not bankrupt.
- Most companies have 0 employees and 0 sales, except Musti.
Business Geography
Distribution of activity in Rana (2026):
| Location | Number of companies | Number of employees | Sales (NOK) |
|---|---|---|---|
| Mo I Rana | 4 | 8 | 16.7M |
| Skonseng | 2 | 0 | 0 |
Conclusion:
- Activity is concentrated in Mo I Rana, where Musti is the only company with significant sales and employees.
- Skonseng has two companies, but no activity.
- This indicates that Mo I Rana is the most attractive area for entrepreneurs in this industry.

Business Dynamics
Bankruptcies and operational fluctuations (2016–2025):
- No bankruptcies reported in the industry.
- Largest decline: 2020–2021 (–100% in sales).
- Largest increase: 2022–2023 (+21.3% in sales).
- Operational fluctuations: Employee numbers rose sharply in 2022 (from 6 to 11), but have since fluctuated down to 8 in 2026.
Conclusion:
- The industry has been marked by significant fluctuations, but shows signs of stabilization after 2022.
- Lack of bankruptcies indicates that companies have managed to survive, even though some have been quiet.
Outlook
Outlook for entrepreneurs
Opportunities and challenges:
- Musti Mo I Rana shows that it is possible to achieve high sales (NOK 16.7M) and operating income (NOK 16.8M) in Rana.
- Competitiveness: There is only one active company, indicating potential market space for new players.
- Outlook: Sales have increased sharply since 2022, but declined in 2025. This may indicate a fluctuation in the market.
- Recommendation: Entrepreneurs should consider establishing themselves in Mo I Rana, where activity is highest, and closely monitor the market to manage potential fluctuations.
SmartGrunder can help you find suitable addresses in Rana for this industry, especially in Mo I Rana, where there is the most activity and potential growth opportunities.
Outlook for the Parent Category
Outlook for the education industry (parent category)
Contrast between pet shops and education in Rana:
- Number of companies: Education has 7 companies, while pet shops have 6.
- Sales: Both industries experienced a sharp decline in 2021 (0), but have since seen a strong recovery.
- Employees: Education had similar fluctuations in employee numbers as pet shops, but with a stronger increase in 2022 (from 6 to 11 employees).
Peer companies in the education industry:
- Bente Fagerheim Strands Hest Og Hundeutstyr (Steinbakken 68, Mo I Rana)
- Industry: Riding equipment
- Sales: NOK 0
- Employees: 0
- EBITDA: NOK 0
Conclusion:
- The education industry has a larger presence in Rana, but the pet shop industry shows potential growth opportunities, especially in Mo I Rana.



Other companies in utdanning (not in pet shop)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Bente Fagerheim Strands Hest Og Hundeutstyr | horse riding equipment | Steinbakken 68, 8610 Mo I Rana | NOK 0 | 0 | NOK 0 |
Conclusion
The pet shop industry in Rana is a small but dynamic sector with potential opportunities for new players. Musti Mo I Rana is the only company with significant sales and employees, and demonstrates that it is possible to achieve high revenues in the municipality. Although the industry has been marked by significant fluctuations, it has experienced a strong recovery since 2022. Entrepreneurs should consider establishing themselves in Mo I Rana, where activity is highest, and closely monitor the market to manage potential fluctuations. SmartGrunder can help you find suitable addresses in Rana for this industry, especially in Mo I Rana, where there is the most activity and potential growth opportunities.