Pet Shop in Sola: Industry Overview and Outlook

The pet shop industry in Sola shows a significant increase in sales and employees over the past few years. From 2023 to 2025, sales increased from NOK 3.0 million to NOK 11.1 million, a growth of +26.6% in 2024 and +189.5% in 2023. Employees have also increased from 2 in 2023 to 7 in 2026, with a year-over-year growth of +100% in 2024 and +50% in 2025. The only active company in the industry, Musti Stavanger Sola, reports an EBITDA margin of 5% and an operating margin of 2%. This indicates a stable, but not extremely profitable, industry structure.

There are 3 companies in the pet shop industry registered in Sola, but only one of them, Musti Stavanger Sola, is active. The other two companies (Ans Agilityshop.no and Birgitta Gjefle) have 0 employees and 0 sales. Musti Stavanger Sola is a AS with 8 employees, and has a high operating income of NOK 10.1 million. The other companies are registered as ANS and ENK, but have no operating results. This shows that the industry in Sola is dominated by one active company, while the others are registered but not operating.

All activities in the pet shop industry in Sola are concentrated in the Sola area. There is 1 company registered in Sola, and no activity in other parts of the municipality. Musti Stavanger Sola is located at Solakrossen 13, and is the only company with operating results. This indicates that the industry in Sola is highly location-dependent, and that there is no broad distribution of activities within the municipality.

The industry shows no bankruptcies during the registered years, which indicates a stable industry. However, there is a clear increase in the number of employees and sales, especially from 2023 onwards. This may be due to an increasing demand for pet shop services in Sola, or an increase in activity in the one company. There is, however, no data on competing companies in the industry, which may indicate a small market size.

Opportunities for Entrepreneurs

For entrepreneurs in the pet shop industry in Sola, the data indicate a growing market key, especially regarding sales and number of employees. The increase in sales from NOK 3.0 million in 2023 to NOK 11.1 million in 2025 shows strong growth. This can be a good indicator of an increasing need for services in the industry. However, the market size is small, and there is only one active company in the municipality. This can provide opportunities for new players, but also challenges regarding competition and market participation.

In the broader education group in Sola, there are 4 companies, while the pet shop industry has 3 companies. Sales in the education group had strong growth from NOK 1.6 million in 2022 to NOK 7.6 million in 2023, but fell to NOK 12.9 million in 2025. This shows a more variable development in the education sector compared to the pet shop industry. One of the main competitors in the education group is Walber Equestrian Norge As, which has NOK 1.8 million in sales and NOK 836,000 in EBITDA. This shows that the education sector has greater variation in operating results, while the pet shop industry has a more stable development.

The pet shop industry in Sola shows a clear growth in sales and number of employees over the past few years, with a strong increase from 2023 onwards. The only active company, Musti Stavanger Sola, has a stable operation and high sales volume. However, the market size is small, and there is only one active company in the municipality. This can provide opportunities for new players, but also challenges regarding competition. Compared to the broader education sector in Sola, the pet shop industry has a more stable development, but less variation in operating results. For entrepreneurs, this can be a good indicator of potential opportunities in the municipality, especially regarding sales and demand.

The pet shop industry in Sola has shown strong growth in sales and number of employees over the past few years. There are 3 companies in the industry, but only one of them, Musti Stavanger Sola, is active. Sales have increased from NOK 3.0 million in 2023 to NOK 11.1 million in 2025, with a year-over-year increase of +189.5% in 2023 and +26.6% in 2024. Employees have increased from 2 in 2023 to 7 in 2026. This indicates a stable, but not extremely profitable, industry structure. Compared to the broader education sector in Sola, the pet shop industry has a more stable development, but less variation in operating results.