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Industry · municipality

The Electrical Equipment Trade in Tromsø: An Analysis of Companies, Statistics, and Outlooks

Published 23.09.2026

A Detailed Assessment of the Industry in Tromsø for Entrepreneurs and Local Decision-Makers

Brief Industry Overview

The electrical equipment trade in Tromsø is a small but stable industry with one registered company: Elektroimportøren Norge As Avd Tromsø. This single company has been present since 2016 and has shown a certain degree of organizational stability, with an AS structure. Although the number of employees has varied over time, the company has managed to remain operational without bankruptcy. However, there are clear challenges regarding profit margins and operating results, which should be considered by potential entrepreneurs considering establishing themselves in this industry.

Economic Trends and Development

Economic Trends

The electrical equipment trade in Tromsø has experienced a significant increase in sales from 2016 to 2021, with an increase of over 3000% from NOK 1.6 million to NOK 65.8 million. Sales then declined by 14.2% from 2021 to 2022. This pattern shows a clear fluctuation in the industry's economic dynamics.

Workforce Development

The number of employees has grown from 0 in 2016 to 16 in 2021, followed by a decline to 14 in 2026. This development shows a short-term but significant increase in workforce size, followed by stabilization.

Operating Results and Margins

The EBITDA margin stands at 2%, which is very low compared to the industry average. This suggests that operating costs or income levels may be a challenge for the company.

Sales over time — electric goods store — Tromsø
Sales over time — electric goods store
Number of companies — electric goods store — Tromsø
Number of companies — electric goods store
Employees over time — electric goods store — Tromsø
Employees over time — electric goods store

Registered Companies and Organizational Forms

Registered Companies

There is one company registered in the industry in Tromsø: Elektroimportøren Norge As Avd Tromsø, with an address at Alkevegen 9A. This company has the following key figures:

  • Organizational Form: AS
  • Incorporation Year: 2016
  • Number of Employees: 13
  • Bankruptcies: Not registered
  • Sales: NOK 52.7 million
  • EBITDA: NOK 1.1 million
  • Average Income per Employee: NOK 3.6 million

Organizational Form

All companies in the industry have an AS structure, which indicates a certain degree of organizational stability and formal requirements for operations.

Geographic Distribution of Activities

Geographic Distribution

All activities in the industry are concentrated in Tromsø. There are no registered companies in other city districts or municipalities in the area. This shows that the industry is strongly localized in the municipality's center, with a focus on a single address in Tromsø.

Companies by place — electric goods store — Tromsø
Companies by place — electric goods store

Operational Efficiency and Bankruptcies

There are no registered bankruptcies in the industry in Tromsø, which shows that the single company has managed to remain operational. This is a positive indicator of the industry's stability. However, there are clear challenges regarding operating results and margins, which could be a challenge for future entrepreneurs.

Development and Opportunities for Entrepreneurs

Development for Entrepreneurs

For entrepreneurs considering establishing themselves in the electrical equipment trade in Tromsø, the following points are important to note:

  • Stable Market: There is one company in the industry, which may indicate a small but stable market.
  • Low EBITDA Margin: The current company has a low EBITDA margin of 2%, which may be a challenge for future entrepreneurs.
  • Competitiveness: There are no competitors in the industry, which may provide opportunities for market share.
  • Operational Risk: Although there are no registered bankruptcies, it is important to carefully assess operating results and margins.

SmartGrunder can help entrepreneurs find suitable locations in Tromsø for this industry, with a focus on development opportunities and operational strategies.

Comparison with Agriculture

Agriculture is a broader industry in Tromsø with 58 registered companies, compared to one in the electrical equipment trade. Economic trends show that agriculture has had more stable growth in sales and number of employees over time, with an increase of over 20% from 2020 to 2021. EBITDA margins in agriculture are also higher, indicating better operating results.

Peer Companies in Agriculture

Current peer companies in agriculture include:

NameAddressSalesEmployeesEBITDA
Telia Norge AsHeilovegen 19NOK 56.2M7NOK 22.6M
Elkjøp TromsøKarlsøyvegen 1ANOK 389.0M62NOK 4.6M
Synssenteret Jekta AsKarlsøyvegen 12NOK 14.8M9NOK 3.7M

These companies show a broader variation in size and operating results, which can provide entrepreneurs in the electrical equipment trade with a reference for possible strategies.

Sales in the parent industry — landbruk — Tromsø
Sales in the parent industry — landbruk
Companies in the parent industry — landbruk — Tromsø
Companies in the parent industry — landbruk
Employees in the parent industry — landbruk — Tromsø
Employees in the parent industry — landbruk

Other companies in landbruk (not in electric goods store)

CompanyIndustryAddressSalesEmployeesEBITDA
Telia Norge As Telia Avd Jektaphone storeHeilovegen 19, 9015 TromsøNOK 56.2M7NOK 22.6M
Elkjøp Tromsøelectronics storeKarlsøyvegen 1A, 9015 TromsøNOK 389.0M62NOK 4.6M
Synssenteret Jekta Asoptical storeKarlsøyvegen 12, 9015 TromsøNOK 14.8M9NOK 3.7M
Power Norge As Avd Tromsøelectronics storeKarlsøyvegen 12, 9015 TromsøNOK 141.5M30NOK 3.4M
Synsam Tromsdalenoptical storeSolstrandvegen 47, 9020 TromsdalenNOK 7.4M6NOK 1.4M
Synsam Tromsø Storgataoptical storeStorgata 51, 9008 TromsøNOK 7.4M8NOK 1.4M
Jacob Friis Ur Optikk Asoptical storeStorgata 60, 9008 TromsøNOK 12.8M6NOK 1.4M
Troms Optikoptical storeStorgata 80, 9008 TromsøNOK 805.0K1NOK 1.1M
Hifi Klubben As Avd Tromsøphone storeJekta Storsenter|Karlsøyvegen 12, 9015 TromsøNOK 22.9M10NOK 1.0M
Tnb Jekta Ascomputer storeKarlsøyvegen 12, 9015 TromsøNOK 22.8M8NOK 846.0K
Brilleland Avd 474 Tromsøoptical storeNerstranda 9, 9008 TromsøNOK 11.2M11NOK 815.7K
Kjell & Co Norway No018 Jekta Storsenterelectronics storeJekta Storsenter|Karlsøyvegen 12, 9015 TromsøNOK 15.0M8NOK 722.8K
Brillehuset Tromsø Asoptical storeSjøgata 20, 9008 TromsøNOK 7.2M6NOK 652.0K
Lydproduksjon Tromsø Ascomputer storeStakkevollvegen 15, 9010 TromsøNOK 18.9M14NOK 601.0K
Elkjøp Phonehouse Jektaphone storeHeilovegen 19, 9015 TromsøNOK 40.2M6NOK 473.5K
Optikus Magnus Jacobsen Asoptical storeStrandgata 9, 9008 TromsøNOK 8.3M4NOK 374.0K
Tromsø Bilstereo Ascomputer storeSkattørvegen 77, 9018 TromsøNOK 4.6M3NOK 337.0K
Tromsø Optikk Asoptical storeSjøgata 39, 9008 TromsøNOK 19.3M9NOK 330.0K
Snakk Tromsø Ascomputer storeStorgata 43, 9008 TromsøNOK 3.5M3NOK 274.0K
Optiker Stein Tore Hansen Asoptical storeStorgata 47, 9008 TromsøNOK 8.0M7NOK 248.0K
Teknikmagasinet Norway As Avd Tromsøphone storeJekta Storsenter|Karlsøyvegen 12, 9015 TromsøNOK 3.6M0NOK 92.0K
Psst! Psst! Asaudio equipment / musical instruments storeVestregata 3, 9008 TromsøNOK 1.3M7NOK 78.0K
Oio Holding Ascomputer storeNedre Markveg 19, 9011 TromsøNOK 1.2M1NOK 28.0K
Eplehuset Jektacomputer storeHeilovegen 19, 9015 TromsøNOK 44.9M7NOK 27.5K
Andreassen Peripheralscomputer storeKarl Halls veg 20, 9012 TromsøNOK 00NOK 0
Atelier Seblomaudio equipment / musical instruments storeErsfjordvegen 69, 9107 KvaløyaNOK 00NOK 0
Cogni Capture Sørbøcomputer storeLangsundvegen 4, 9010 TromsøNOK 00NOK 0
Cogni Capture Sørbøphone storeLangsundvegen 4, 9010 TromsøNOK 00NOK 0
Cyberwarp Dacomputer storeFirkløvervegen 31, 9102 KvaløyslettaNOK 00NOK 0
Eliassen Musikkaudio equipment / musical instruments storeRingvegen 1, 9018 TromsøNOK 00NOK 0
Ff Brothers Asaudio equipment / musical instruments storeUllstindvegen 857, 9023 KrokelvdalenNOK 00NOK 0
Figenschau Artaudio equipment / musical instruments storeRingvegen 454A, 9017 TromsøNOK 00NOK 0
Jacob Friis Ur Optikkoptical storeStorgata 60, 9008 TromsøNOK 00NOK 0
Jekta Specsavers Asoptical storeKarlsøyvegen 12, 9015 TromsøNOK 06NOK 0
Johannessenaudio equipment / musical instruments storeSalarøyvegen 1150, 9103 KvaløyaNOK 00NOK 0
Maske Bandagist As Avd Tromsøoptical storeSkippergata 16, 9008 TromsøNOK 04NOK 0
Miningtech Ascomputer storeInnlandsvegen 344, 9021 TromsdalenNOK 00NOK 0
Miningtech Asphone storeInnlandsvegen 344, 9021 TromsdalenNOK 00NOK 0
Moecomputer storeIsbjørnvegen 23, 9020 TromsdalenNOK 00NOK 0
Optik Spesialbutikken I Nord Asoptical storeHavnegata 2, 9008 TromsøNOK 00NOK 0

Conclusion

The electrical equipment trade in Tromsø is a small but stable industry with one company. Although there are challenges regarding operating results and margins, there are opportunities for entrepreneurs wishing to establish themselves in a lightly competitive market. Compared to agriculture, which has a larger number of companies and better operating results, the electrical equipment trade can be a specialized opportunity. SmartGrunder can help entrepreneurs find suitable locations and strategies to develop in this industry.