Industry · municipality
The Electrical Equipment Trade in Tromsø: An Analysis of Companies, Statistics, and Outlooks
A Detailed Assessment of the Industry in Tromsø for Entrepreneurs and Local Decision-Makers
Brief Industry Overview
The electrical equipment trade in Tromsø is a small but stable industry with one registered company: Elektroimportøren Norge As Avd Tromsø. This single company has been present since 2016 and has shown a certain degree of organizational stability, with an AS structure. Although the number of employees has varied over time, the company has managed to remain operational without bankruptcy. However, there are clear challenges regarding profit margins and operating results, which should be considered by potential entrepreneurs considering establishing themselves in this industry.
Economic Trends and Development
Economic Trends
The electrical equipment trade in Tromsø has experienced a significant increase in sales from 2016 to 2021, with an increase of over 3000% from NOK 1.6 million to NOK 65.8 million. Sales then declined by 14.2% from 2021 to 2022. This pattern shows a clear fluctuation in the industry's economic dynamics.
Workforce Development
The number of employees has grown from 0 in 2016 to 16 in 2021, followed by a decline to 14 in 2026. This development shows a short-term but significant increase in workforce size, followed by stabilization.
Operating Results and Margins
The EBITDA margin stands at 2%, which is very low compared to the industry average. This suggests that operating costs or income levels may be a challenge for the company.



Registered Companies and Organizational Forms
Registered Companies
There is one company registered in the industry in Tromsø: Elektroimportøren Norge As Avd Tromsø, with an address at Alkevegen 9A. This company has the following key figures:
- Organizational Form: AS
- Incorporation Year: 2016
- Number of Employees: 13
- Bankruptcies: Not registered
- Sales: NOK 52.7 million
- EBITDA: NOK 1.1 million
- Average Income per Employee: NOK 3.6 million
Organizational Form
All companies in the industry have an AS structure, which indicates a certain degree of organizational stability and formal requirements for operations.
Geographic Distribution of Activities
Geographic Distribution
All activities in the industry are concentrated in Tromsø. There are no registered companies in other city districts or municipalities in the area. This shows that the industry is strongly localized in the municipality's center, with a focus on a single address in Tromsø.

Operational Efficiency and Bankruptcies
There are no registered bankruptcies in the industry in Tromsø, which shows that the single company has managed to remain operational. This is a positive indicator of the industry's stability. However, there are clear challenges regarding operating results and margins, which could be a challenge for future entrepreneurs.
Development and Opportunities for Entrepreneurs
Development for Entrepreneurs
For entrepreneurs considering establishing themselves in the electrical equipment trade in Tromsø, the following points are important to note:
- Stable Market: There is one company in the industry, which may indicate a small but stable market.
- Low EBITDA Margin: The current company has a low EBITDA margin of 2%, which may be a challenge for future entrepreneurs.
- Competitiveness: There are no competitors in the industry, which may provide opportunities for market share.
- Operational Risk: Although there are no registered bankruptcies, it is important to carefully assess operating results and margins.
SmartGrunder can help entrepreneurs find suitable locations in Tromsø for this industry, with a focus on development opportunities and operational strategies.
Comparison with Agriculture
Agriculture is a broader industry in Tromsø with 58 registered companies, compared to one in the electrical equipment trade. Economic trends show that agriculture has had more stable growth in sales and number of employees over time, with an increase of over 20% from 2020 to 2021. EBITDA margins in agriculture are also higher, indicating better operating results.
Peer Companies in Agriculture
Current peer companies in agriculture include:
| Name | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|
| Telia Norge As | Heilovegen 19 | NOK 56.2M | 7 | NOK 22.6M |
| Elkjøp Tromsø | Karlsøyvegen 1A | NOK 389.0M | 62 | NOK 4.6M |
| Synssenteret Jekta As | Karlsøyvegen 12 | NOK 14.8M | 9 | NOK 3.7M |
These companies show a broader variation in size and operating results, which can provide entrepreneurs in the electrical equipment trade with a reference for possible strategies.



Other companies in landbruk (not in electric goods store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Telia Norge As Telia Avd Jekta | phone store | Heilovegen 19, 9015 Tromsø | NOK 56.2M | 7 | NOK 22.6M |
| Elkjøp Tromsø | electronics store | Karlsøyvegen 1A, 9015 Tromsø | NOK 389.0M | 62 | NOK 4.6M |
| Synssenteret Jekta As | optical store | Karlsøyvegen 12, 9015 Tromsø | NOK 14.8M | 9 | NOK 3.7M |
| Power Norge As Avd Tromsø | electronics store | Karlsøyvegen 12, 9015 Tromsø | NOK 141.5M | 30 | NOK 3.4M |
| Synsam Tromsdalen | optical store | Solstrandvegen 47, 9020 Tromsdalen | NOK 7.4M | 6 | NOK 1.4M |
| Synsam Tromsø Storgata | optical store | Storgata 51, 9008 Tromsø | NOK 7.4M | 8 | NOK 1.4M |
| Jacob Friis Ur Optikk As | optical store | Storgata 60, 9008 Tromsø | NOK 12.8M | 6 | NOK 1.4M |
| Troms Optik | optical store | Storgata 80, 9008 Tromsø | NOK 805.0K | 1 | NOK 1.1M |
| Hifi Klubben As Avd Tromsø | phone store | Jekta Storsenter|Karlsøyvegen 12, 9015 Tromsø | NOK 22.9M | 10 | NOK 1.0M |
| Tnb Jekta As | computer store | Karlsøyvegen 12, 9015 Tromsø | NOK 22.8M | 8 | NOK 846.0K |
| Brilleland Avd 474 Tromsø | optical store | Nerstranda 9, 9008 Tromsø | NOK 11.2M | 11 | NOK 815.7K |
| Kjell & Co Norway No018 Jekta Storsenter | electronics store | Jekta Storsenter|Karlsøyvegen 12, 9015 Tromsø | NOK 15.0M | 8 | NOK 722.8K |
| Brillehuset Tromsø As | optical store | Sjøgata 20, 9008 Tromsø | NOK 7.2M | 6 | NOK 652.0K |
| Lydproduksjon Tromsø As | computer store | Stakkevollvegen 15, 9010 Tromsø | NOK 18.9M | 14 | NOK 601.0K |
| Elkjøp Phonehouse Jekta | phone store | Heilovegen 19, 9015 Tromsø | NOK 40.2M | 6 | NOK 473.5K |
| Optikus Magnus Jacobsen As | optical store | Strandgata 9, 9008 Tromsø | NOK 8.3M | 4 | NOK 374.0K |
| Tromsø Bilstereo As | computer store | Skattørvegen 77, 9018 Tromsø | NOK 4.6M | 3 | NOK 337.0K |
| Tromsø Optikk As | optical store | Sjøgata 39, 9008 Tromsø | NOK 19.3M | 9 | NOK 330.0K |
| Snakk Tromsø As | computer store | Storgata 43, 9008 Tromsø | NOK 3.5M | 3 | NOK 274.0K |
| Optiker Stein Tore Hansen As | optical store | Storgata 47, 9008 Tromsø | NOK 8.0M | 7 | NOK 248.0K |
| Teknikmagasinet Norway As Avd Tromsø | phone store | Jekta Storsenter|Karlsøyvegen 12, 9015 Tromsø | NOK 3.6M | 0 | NOK 92.0K |
| Psst! Psst! As | audio equipment / musical instruments store | Vestregata 3, 9008 Tromsø | NOK 1.3M | 7 | NOK 78.0K |
| Oio Holding As | computer store | Nedre Markveg 19, 9011 Tromsø | NOK 1.2M | 1 | NOK 28.0K |
| Eplehuset Jekta | computer store | Heilovegen 19, 9015 Tromsø | NOK 44.9M | 7 | NOK 27.5K |
| Andreassen Peripherals | computer store | Karl Halls veg 20, 9012 Tromsø | NOK 0 | 0 | NOK 0 |
| Atelier Seblom | audio equipment / musical instruments store | Ersfjordvegen 69, 9107 Kvaløya | NOK 0 | 0 | NOK 0 |
| Cogni Capture Sørbø | computer store | Langsundvegen 4, 9010 Tromsø | NOK 0 | 0 | NOK 0 |
| Cogni Capture Sørbø | phone store | Langsundvegen 4, 9010 Tromsø | NOK 0 | 0 | NOK 0 |
| Cyberwarp Da | computer store | Firkløvervegen 31, 9102 Kvaløysletta | NOK 0 | 0 | NOK 0 |
| Eliassen Musikk | audio equipment / musical instruments store | Ringvegen 1, 9018 Tromsø | NOK 0 | 0 | NOK 0 |
| Ff Brothers As | audio equipment / musical instruments store | Ullstindvegen 857, 9023 Krokelvdalen | NOK 0 | 0 | NOK 0 |
| Figenschau Art | audio equipment / musical instruments store | Ringvegen 454A, 9017 Tromsø | NOK 0 | 0 | NOK 0 |
| Jacob Friis Ur Optikk | optical store | Storgata 60, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Jekta Specsavers As | optical store | Karlsøyvegen 12, 9015 Tromsø | NOK 0 | 6 | NOK 0 |
| Johannessen | audio equipment / musical instruments store | Salarøyvegen 1150, 9103 Kvaløya | NOK 0 | 0 | NOK 0 |
| Maske Bandagist As Avd Tromsø | optical store | Skippergata 16, 9008 Tromsø | NOK 0 | 4 | NOK 0 |
| Miningtech As | computer store | Innlandsvegen 344, 9021 Tromsdalen | NOK 0 | 0 | NOK 0 |
| Miningtech As | phone store | Innlandsvegen 344, 9021 Tromsdalen | NOK 0 | 0 | NOK 0 |
| Moe | computer store | Isbjørnvegen 23, 9020 Tromsdalen | NOK 0 | 0 | NOK 0 |
| Optik Spesialbutikken I Nord As | optical store | Havnegata 2, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
Conclusion
The electrical equipment trade in Tromsø is a small but stable industry with one company. Although there are challenges regarding operating results and margins, there are opportunities for entrepreneurs wishing to establish themselves in a lightly competitive market. Compared to agriculture, which has a larger number of companies and better operating results, the electrical equipment trade can be a specialized opportunity. SmartGrunder can help entrepreneurs find suitable locations and strategies to develop in this industry.