Industry · municipality
Electronics Retail in Aurskog Høland: Current Situation and Future Prospects
A detailed analysis of the industry, companies, and development trends
Executive Summary
Industry Overview
The electronics retail industry in Aurskog Høland consists of 3 companies located in two key areas: Bjørkelangen and Aurskog. The industry showed a sales increase up to 2021, followed by a decline since 2022. The workforce development has been more volatile, with a peak of 32 employees in 2017 and a decline to 16 employees in 2024. The two largest companies are Tertitten Elektro As (Bjørkelangen) and Aurskog El Forretning As (Aurskog), which together account for 17 of the 24 employees in the industry. The organizational form is primarily AS, with one sole proprietorship (ENK) also present.
Economic Overview
Sales Development:
- 2016–2021: Sales increased from NOK 26.5M to NOK 49.9M, with an average annual growth of 12.5%.
- 2022–2025: Sales fell to NOK 42.1M in 2025, a decline of 15.7% from 2021.
Workforce Development:
- 2016–2017: +18.5% increase in the number of employees.
- 2023–2024: -33.3% decline, the most dramatic drop.
Margins and Profitability:
- Tertitten Elektro As had an EBITDA margin of 3% in 2023, while Aurskog El Forretning As had a 0% EBITDA margin in the same year.
- Gross margin was 22% for Tertitten and 48% for Aurskog, a significant difference in cost management.
Companies in the Industry
List of Companies:
| Name | Address | Organizational Form | Employees | Sales (2025) | EBITDA (2025) |
|---|---|---|---|---|---|
| Tertitten Elektro As | Bjørkeveien 18, Bjørkelangen | AS | 12 | NOK 34.8M | NOK 1.3M |
| Aurskog El Forretning As | Senterveien 15, Aurskog | AS | 5 | NOK 7.8M | NOK 57.0K |
| Multialarm Vidar Halvorsen | Mølleveien 12, Bjørkelangen | ENK | 0 | NOK 0 | NOK 0 |
Organizational Form Statistics:
- AS: 2 companies, 17 employees, NOK 42.6M in operating income.
- ENK: 1 company, 0 employees, NOK 0 in operating income.
Bankruptcy Safety: None of the companies are registered as bankrupt, but Multialarm Vidar Halvorsen has 0 employees and 0 sales.
Business Geography
Bjørkelangen:
- 2 companies, 17 employees, NOK 42.6M in operating income.
- Tertitten Elektro As has NOK 34.8M in sales and NOK 1.3M in EBITDA.
- Multialarm Vidar Halvorsen has 0 sales and 0 employees.
Aurskog:
- 1 company, 5 employees, NOK 7.8M in operating income.
- Aurskog El Forretning As had -6% sales growth in 2024 and 0% EBITDA margin.
Comparison:
- Bjørkelangen has higher sales and more employees than Aurskog, but with lower EBITDA margin (3% vs. 0%).
Business Dynamics
Bankruptcy Statistics:
- No companies in the industry are registered as bankrupt.
- Multialarm Vidar Halvorsen has 0 employees and 0 sales, but is not registered as bankrupt.
Workforce Fluctuation:
- 2017–2024: The number of employees decreased from 32 to 16, a decline of 50%.
- 2025–2026: Increase of 6.2% in the number of employees.
Sales Fluctuation:
- 2021–2025: Sales decreased from NOK 49.9M to NOK 42.1M, a decline of 15.7%.
- 2025–2026: Increase of 0.2% in sales.
Outlook
Outlook for Entrepreneurs
Opportunities:
- Stable sales in 2025 (NOK 42.1M) and increase in the number of employees (16 in 2025 → 17 in 2026) indicate potential for stabilization.
- Two central locations (Bjørkelangen and Aurskog) provide geographic variation in business operations.
- High gross margin (22–48%) at existing companies indicates profitability potential.
Challenges:
- Bankruptcy risk is low, but larger companies (such as Tertitten) have higher operating costs.
- Market conditions such as economic downturns and bankruptcies in neighboring sectors could negatively affect the industry.
Agriculture Outlook
Contrast to the Electronics Retail Industry:
- Agriculture has 15 companies in Aurskog Høland, three times more than electronics retail.
- Sales in agriculture increased from NOK 42.2M in 2016 to NOK 66.5M in 2025, while electronics retail had NOK 42.1M in 2025.
- Workforce development in agriculture: 49 employees in 2016 → 36 employees in 2026, a decline of 26.5%.
Peer Companies in Agriculture:
| Name | Industry | Sales (2025) | EBITDA (2025) |
|---|---|---|---|
| Lavista As Avd Bjørkelangen | Optician Store | NOK 7.8M | NOK 2.0M |
| Synsam Bjørkelangen | Optician Store | NOK 8.9M | NOK 1.7M |
| Skjermo As | Optician Store | NOK 7.3M | NOK 761.0K |
Conclusion: Agriculture has higher sales and more companies, but lower EBITDA compared to electronics retail.
Other companies in landbruk (not in electronics store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Lavista As Avd Bjørkelangen | optical store | Rådhusveien 2A, 1940 Bjørkelangen | NOK 7.8M | 5 | NOK 2.0M |
| Synsam Bjørkelangen | optical store | Bjørkeveien 22, 1940 Bjørkelangen | NOK 8.9M | 6 | NOK 1.7M |
| Skjermo As | optical store | Rådhusveien 6, 1940 Bjørkelangen | NOK 7.3M | 5 | NOK 761.0K |
| Aesto As | optical store | Haneborgveien 627, 1930 Aurskog | NOK 0 | 0 | NOK 0 |
| Eput Segundino | computer store | Vollafaret 2, 1940 Bjørkelangen | NOK 0 | 0 | NOK 0 |
| Gaming In Norway ( Elia ) | computer store | Granstubben 5, 1960 Løken | NOK 0 | 0 | NOK 0 |
| Handicapsiden.no Rune Walter Borgen | computer store | Trampen 5, 1930 Aurskog | NOK 0 | 0 | NOK 0 |
| Kk Import Willy Kristiansen | audio equipment / musical instruments store | Vestliveien 3, 1960 Løken | NOK 0 | 0 | NOK 0 |
| Natlink As | computer store | Kjellingmoveien 6, 1930 Aurskog | NOK 0 | 5 | NOK 0 |
| Nordvold Wærpen Mining | computer store | Bogerudveien 48, 1930 Aurskog | NOK 0 | 0 | NOK 0 |
| Tellus Multiservice . Kay Willy Joo | computer store | 0, 1950 Rømskog | NOK 0 | 0 | NOK 0 |
| Tertitten Holding As | electric goods store | Festningslia 2A, 1940 Bjørkelangen | NOK 0 | 0 | NOK -41.0K |
Conclusion
The electronics retail industry in Aurskog Høland has stable sales in 2025 and increasing number of employees. Tertitten Elektro As and Aurskog El Forretning As are the key companies, with higher profitability in Bjørkelangen. Agriculture has higher sales and more companies, but lower EBITDA. Entrepreneurs should consider location in Bjørkelangen and focus on high gross margin. SmartGrunder can help find optimal location and analysis of market outlook in Aurskog Høland.