Industry · municipality
Electronics Retail in Bærum: Industry Analysis and Development Trends
A detailed overview of industry activity, companies, and future perspectives in Bærum
Brief overview of electronics retail in Bærum
Electronics retail in Bærum constitutes an important part of the municipality's economy, with 7 registered companies and a market value of over NOK 380 million in 2025. The industry activity is most concentrated in Sandvika and Rud, where companies such as Power Norge As Avd Rud and Elkjøp Sandvika dominate. Future outlooks show stable sales growth (9.1% from 2024 to 2025), but with variations in the number of employees and EBITDA margins. At the same time, data shows that the industry has a low rate of bankruptcy, indicating a relatively stable industry structure.
Economic overview
Sales development
From 2016 to 2025, sales in electronics retail in Bærum grew from NOK 47.9M to NOK 381.0M, with an average annual growth of 22.5%. The most significant increase occurred between 2020 and 2021 (+341.9%), indicating a strong recovery after crisis periods. In 2026, a decline of 5.5% is expected, which may be due to special circumstances in the last year.
Workforce development
The number of employees has varied between 76 and 167 during the period 2016–2026, with an increase of 56.1% from 2021 to 2022. This development shows strong growth in industry activity, but with a decline of 4.8% in 2023, which may indicate a short-term adjustment in operational size.



Companies in the industry
Registered companies
The following companies are registered in the electronics retail industry in Bærum:
| Company | Address | Number of employees | EBITDA | Sales |
|---|---|---|---|---|
| Elkjøp Sandvika | Sandviksveien 184, Sandvika | 80 | NOK 0 | NOK 0 |
| Power Norge As Avd Rud | Løxaveien 5, Rud | 56 | NOK 5.0M | NOK 208.1M |
| Kjell & Co Norway No001 | Sandviksveien 176, Sandvika | 8 | NOK 949.9K | NOK 19.7M |
| Kjell & Co Norway No002 | Brodtkorbsgate 7, Sandvika | 7 | NOK 722.8K | NOK 15.0M |
| Asker Og Bærum Symaskinsenter | Engervannsveien 39, Sandvika | 4 | NOK 0 | NOK 0 |
| Bigbuy As | Industriveien 48, Sandvika | 0 | NOK 0 | NOK 0 |
| Elkjøp Fornebu | Snarøyveien 55, Fornebu | 0 | NOK 1.9M | NOK 161.0M |
Organizational forms
Most companies are registered as AS (4 companies, 151 employees), while one company is registered as ENK (4 employees). AS companies have a higher average EBITDA margin (2%) compared to ENK (0%).

Industry geography
Industry activity by district
Electronics retail activity in Bærum is most concentrated in Sandvika and Rud:
| District | Number of companies | Number of employees | Sales | EBITDA |
|---|---|---|---|---|
| Sandvika | 4 | 99 | NOK 34.7M | NOK 1.7M |
| Rud | 1 | 56 | NOK 208.1M | NOK 5.0M |
Sandvika has a lower sales volume per company (NOK 8.7M) compared to Rud (NOK 208.1M), but higher EBITDA margins (4% vs. 2%). This indicates that companies in Sandvika have a more efficient operation, even though they operate with smaller volumes.

Industry dynamics
Bankruptcies and operational efficiency
None of the registered companies in the electronics retail industry in Bærum have gone bankrupt, indicating a stable industry structure. However, data shows that two companies (Elkjøp Sandvika and Asker Og Bærum Symaskinsenter) have zero sales and zero employees, which may indicate that they operate with low activity or are in a transitional phase. This should be monitored more closely to ensure operational efficiency.
Outlook for establishment
Outlook for new company establishment
The electronics retail industry in Bærum shows stable sales growth (9.1% from 2024 to 2025), indicating a positive development. At the same time, there is a higher number of employees (155 in 2024) compared to previous years, which may indicate an increasing need for labor. This makes Bærum an attractive place for establishing new companies, especially in Sandvika and Rud, where there is existing infrastructure and a customer base.
Outlook for agriculture
Comparison with agriculture
Agriculture is a broader industry in Bærum with 67 companies and a sales volume of NOK 680.4M in 2025, compared to NOK 381.0M for electronics retail. However, agriculture has a lower number of employees (400) and a more variable sales volume (a decline of 95.6% from 2025 to 2026). Electronics retail has a higher EBITDA margin (4%) compared to agriculture (2%), indicating a more efficient operation. This makes electronics retail a more stable industry for establishment compared to agriculture.



Other companies in landbruk (not in electronics store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Telia Norge As Telia Avd Sandvika Storsenter | phone store | Brodtkorbsgate 7, 1338 Sandvika | NOK 42.1M | 5 | NOK 16.9M |
| Liens Optiske As | optical store | Rådmann Halmrasts vei 2, 1337 Sandvika | NOK 13.7M | 4 | NOK 2.7M |
| Bekkestua Optikk As | optical store | Gamle Ringeriksvei 37, 1357 Bekkestua | NOK 17.1M | 14 | NOK 2.3M |
| Telekiosken Super Store Sandvika As | computer store | Sandviksveien 176, 1337 Sandvika | NOK 25.6M | 6 | NOK 1.4M |
| Synsam Vøyenenga | optical store | Vøyenengtunet 14, 1339 Vøyenenga | NOK 6.0M | 7 | NOK 1.1M |
| Sandvika Specsavers As | optical store | Brodtkorbsgate 7, 1338 Sandvika | NOK 17.3M | 17 | NOK 1.1M |
| Brilleland Avd 464 Sandvika Storsenter | optical store | Brodtkorbsgate 7, 1338 Sandvika | NOK 14.5M | 12 | NOK 1.0M |
| Bærum Optikk As | optical store | Claude Monets alle 21, 1338 Sandvika | NOK 10.5M | 8 | NOK 955.0K |
| Bang Olufsen Sandvika | phone store | Sandviksveien 176, 1337 Sandvika | NOK 20.6M | 11 | NOK 929.0K |
| Hifi Klubben As Avd Sandvika | phone store | Eyvind Lyches vei 13B, 1338 Sandvika | NOK 19.6M | 8 | NOK 870.9K |
| Brilleland Avd 517 Bekkestua | optical store | Gamle Ringeriksvei 34, 1357 Bekkestua | NOK 8.8M | 5 | NOK 640.9K |
| Brilleland Avd 998 Teleoptometri | optical store | Hamangskogen 60, 1338 Sandvika | NOK 6.4M | 28 | NOK 466.1K |
| Rykkinn Specsavers As | optical store | Munins vei 1, 1348 Rykkinn | NOK 12.9M | 9 | NOK 457.0K |
| Matrix Pro Audio As | audio equipment / musical instruments store | Belsetgrenda 21, 1348 Rykkinn | NOK 4.4M | 1 | NOK 245.0K |
| Teknikmagasinet Norway As Avd Sandvika | phone store | c/o Sandvika Storsenter|Sandviksveien 176, 1337 | NOK 5.4M | 0 | NOK 139.4K |
| Teknikmagasinet Norway As Avd Fornebu | phone store | Snarøyveien 55, 1364 Fornebu | NOK 1.8M | 0 | NOK 47.3K |
| Eplehuset Sandvika | computer store | Brodtkorbsgate 7, 1338 Sandvika | NOK 40.9M | 8 | NOK 25.0K |
| Varioedge Norge As | computer store | 3 etasje|Lysaker torg 5, 1366 | NOK 0 | 0 | NOK 18.0K |
| Trompetbutikken As | audio equipment / musical instruments store | Regattaveien 3, 1364 Fornebu | NOK 477.0K | 0 | NOK 11.0K |
| Zetstor Data As | computer store | Lomviveien 42, 1364 Fornebu | NOK 452.0K | 0 | NOK 11.0K |
| Bekkestua Specsavers As | optical store | Gamle Ringeriksvei 33C, 1357 Bekkestua | NOK 0 | 5 | NOK 0 |
| Brinck Mortensen Invest As | optical store | Gullhauggrenda 19, 1354 Bærums Verk | NOK 0 | 0 | NOK 0 |
| Dignæs & Hansen Da | audio equipment / musical instruments store | Vertshusveien 2, 1353 Bærums Verk | NOK 0 | 0 | NOK 0 |
| Ecoflow Plc | computer store | c/o Nordtømme Accounting Services|AS|Arnstein Arnebergs vei 30, 1366 Lysaker | NOK 0 | 0 | NOK 0 |
| Elkjøp Phonehouse Sandvika | phone store | Brodtkorbsgate 7, 1338 Sandvika | NOK 0 | 6 | NOK 0 |
| Fruitmonsters Strøm | audio equipment / musical instruments store | Hiltonåsen 71, 1341 Slependen | NOK 0 | 0 | NOK 0 |
| Galleri Akvarellen/ Lønaas Kompetanse Og Utvikling | audio equipment / musical instruments store | Lillehagveien 78, 1365 Blommenholm | NOK 0 | 0 | NOK 0 |
| Global Handcrafts As | audio equipment / musical instruments store | Belsetveien 80, 1348 Rykkinn | NOK 0 | 0 | NOK 0 |
| Golubovic Medarov Mrk Tech | computer store | Bruksenhetesnummer 220|Bjarne Skaus vei 10, 1362 Hosle | NOK 0 | 0 | NOK 0 |
| Golubovic Medarov Mrk Tech | phone store | Bruksenhetesnummer 220|Bjarne Skaus vei 10, 1362 Hosle | NOK 0 | 0 | NOK 0 |
| Interoptik Bekkestua | optical store | Bærumsveien 205, 1357 Bekkestua | NOK 0 | 6 | NOK 0 |
| Interoptik Liens Optiske Sandvika | optical store | Rådmann Halmrasts vei 2, 1337 Sandvika | NOK 0 | 7 | NOK 0 |
| Kelkoo Shopping As | computer store | Lysaker torg 2, 1366 | NOK 0 | 0 | NOK 0 |
| Ledfront As | computer store | Strandveien 50, 1366 Lysaker | NOK 0 | 0 | NOK 0 |
| Loftet Musikk As | audio equipment / musical instruments store | Krumveien 3A, 1344 Haslum | NOK 0 | 0 | NOK 0 |
| Maske Bandagist As Avd Bekkestua | optical store | Frøytunveien 4, 1357 Bekkestua | NOK 0 | 3 | NOK 0 |
| Micro Data Da | computer store | Skuiv 147 D, 1339 Vøyenenga | NOK 0 | 0 | NOK 0 |
| Mobilfiksern Sandvika Stasjon Hasan Imam | computer store | Rådmann Halmrasts vei 18, 1337 Sandvika | NOK 0 | 0 | NOK 0 |
| Mobilfiksern Sandvika Stasjon Hasan Imam | phone store | Rådmann Halmrasts vei 18, 1337 Sandvika | NOK 0 | 0 | NOK 0 |
| Optimal Markedsføring Da | computer store | Hiltonåsen 86, 1341 Slependen | NOK 0 | 0 | NOK 0 |
Conclusion
Electronics retail in Bærum shows stable sales growth and increasing number of employees, indicating a positive development. With existing infrastructure in Sandvika and Rud, as well as a low rate of bankruptcy, Bærum is an attractive place for establishing new companies. SmartGrunder can help founders find suitable addresses and develop strategies to leverage local opportunities.