Industry · municipality
Ethnic Grocery Store in Stord: A Comprehensive Overview
Companies, statistics, and outlooks for entrepreneurs and local decision-makers in Stord, Vestland
Executive Summary
Industry Overview
The ethnic grocery store industry in Stord is a small but growing sector with two registered companies. In recent years, the industry has shown significant increases in both sales and number of employees, although there have been variations in the development. There are no registered bankruptcies in the industry, which indicates a stable industry. The industry has an EBITDA margin of 4% and a gross profit of 27%, which shows good financial health for the operating companies.
Economic Overview
Sales and Employee Development:
- Sales: From 0 NOK in 2016 to 7.1 million NOK in 2025, with an annual growth of 15% in 2025.
- Employees: From 0 in 2016 to 8 in 2026, with a growth of +14.3% from 2025 to 2026.
Key Figures:
- EBITDA margin: 4%
- Gross profit: 27%
- Operating margin: 3%
- EBITDA per employee: 88,300 NOK
Yearly Development:
- Sales had an extreme growth of +28,134.6% from 2017 to 2018, but stabilized afterward with an average annual growth of approximately 10% from 2018 to 2025.
- Employees had an extreme growth of +500% from 2020 to 2021, but have been more stable with minor variations afterward.



Companies in the Industry
Registered Companies in Stord:
- Leirvik Internasjonal Mat Butikk As
- Address: Borggata 16, Stord
- Founded: 2020-02-25
- Number of employees: 4
- Financials: No sales or operating profit reported
- Organizational form: AS
- Tida Asia Marked As
- Address: Torget 8, Stord
- Founded: 2017-10-05
- Number of employees: 4
- Financials: Sales of 7.1 million NOK, operating profit of 286,000 NOK, EBITDA of 293,000 NOK
- Organizational form: AS
Organizational Form:
- AS is the only organizational form in the industry, with 2 companies and 8 employees in total.
Business Geography
Location within the Municipality:
- Stord: 2 companies, 8 employees, operating income of 7.2 million NOK, sales of 7.1 million NOK, wages of 836,000 NOK, operating profit of 286,000 NOK, EBITDA of 293,000 NOK, gross profit of 2.0 million NOK, equity of 632,000 NOK, debt of 351,000 NOK.
Geographic Distribution:
- All companies in the industry are located in Stord, with no activity reported from other districts in the municipality.

Business Dynamics
Bankruptcy Statistics:
- No bankruptcies reported in the industry in Stord, which indicates a stable industry.
Growth and Variations:
- Sales had an extreme growth from 2017 to 2018, but have been more stable afterward.
- Employees had an extreme growth from 2020 to 2021, but have been more stable afterward.
Outlook for Future Growth:
- With an annual sales growth of approximately 10% and stable number of employees, it appears that the industry has potential for further growth, especially with a focus on improving operating profit and EBITDA margin.
Outlook
Outlook for Entrepreneurs
Growth Potential:
- The industry has shown significant growth in sales and number of employees, which indicates a growing market for ethnic grocery stores in Stord.
Challenges:
- Fluctuations in the number of employees and operating profit can be a challenge for new companies.
Recommendation:
- Entrepreneurs should consider focusing on improving operating profit and EBITDA margin, as well as ensuring stable access to employees.
SmartGrunder:
- SmartGrunder can help entrepreneurs find suitable addresses in Stord for this industry, with a focus on future development opportunities.
Outlook for Parent Industry (Services)
Parent Industry (Services):
- Number of companies: 38
- Sales: 574.3 million NOK in 2025, with an annual decline of 40.2% from 2024 to 2025.
- Employees: 354 in 2026, with stable development over the years.
Peer Companies in the Services Industry:
- Extra Stord Avd 285: Sales of 93.8 million NOK, EBITDA of 4.9 million NOK, 35 employees.
- Ng Kiwi Rogaland As Avd 607 Kunnskapshuset: Sales of 77.2 million NOK, EBITDA of 4.2 million NOK, 24 employees.
- Ng Kiwi Rogaland As Avd 601 Studalen: Sales of 73.5 million NOK, EBITDA of 4.0 million NOK, 19 employees.
Contrast with the Ethnic Grocery Store Industry:
- The services industry has significantly higher sales and number of companies, but a lower EBITDA margin compared to the ethnic grocery store industry.



Other companies in tjenester (not in ethnic grocery store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Extra Stord Avd 285 | supermarket chain | Ringvegen 44, 5412 Stord | NOK 93.8M | 35 | NOK 4.9M |
| Ng Kiwi Rogaland As Avd 607 Kunnskapshuset | supermarket chain | Sæ 134, 5417 Stord | NOK 77.2M | 24 | NOK 4.2M |
| Ng Kiwi Rogaland As Avd 601 Studalen | supermarket chain | Studalen 2, 5417 Stord | NOK 73.5M | 19 | NOK 4.0M |
| Ng Kiwi Rogaland As Avd 649 Heiane | supermarket chain | Grønehaugen 2, 5412 Stord | NOK 69.9M | 21 | NOK 3.8M |
| Extra Leirvik Avd 2637 | supermarket chain | Hamnegata 11, 5411 Stord | NOK 70.4M | 25 | NOK 3.7M |
| Ng Kiwi Rogaland As Avd 639 Sagvåg | supermarket chain | Lyngneset 5, 5410 Sagvåg | NOK 55.2M | 17 | NOK 3.0M |
| Haga Mat As | supermarket | Hystadvegen 250, 5416 Stord | NOK 59.1M | 0 | NOK 2.7M |
| Normal Norge As Avd No1025 Amfi Stord | discount store | Hamnegata 11, 5411 Stord | NOK 19.2M | 12 | NOK 2.2M |
| Heiane Dagligvare As | supermarket chain | Svartadalen 4, 5412 Stord | NOK 64.8M | 30 | NOK 2.1M |
| Sagenesen As | supermarket chain | Olvikvegen 54, 5416 Stord | NOK 45.2M | 24 | NOK 1.6M |
| Holdbart As Avd Stord | supermarket chain | Hatlandsmyro 8, 5412 Stord | NOK 28.9M | 13 | NOK 1.6M |
| Eivind Birkeland As | supermarket | Vabakkjen 4B, 5411 Stord | NOK 89.9M | 26 | NOK 1.1M |
| Gunnlaug Almås As | supermarket chain | Sagvågsvegen 501, 5410 | NOK 62.7M | 14 | NOK 612.0K |
| John Ståle Eldøy As | supermarket | Meatjønnshaugen 6, 5412 Stord | NOK 97.8M | 0 | NOK 384.0K |
| Huglabutikken As | supermarket | Huglo, 5413 | NOK 6.5M | 13 | NOK 338.0K |
| Trollkrabben As | fish store | Notahaugsbryggo, 5411 Stord | NOK 5.4M | 6 | NOK 310.0K |
| Bit Division As | fish store | Rundehaugen 44, 5412 Stord | NOK 460.0K | 0 | NOK 35.0K |
| Eko Market As Avd Stord | supermarket | Svartadalen 6, 5412 Stord | NOK 0 | 0 | NOK 0 |
| Fimreite Design | discount store | Ås 14, 5417 Stord | NOK 0 | 0 | NOK 0 |
| Haga Mat As | supermarket | Hystadvegen 250, 5416 Stord | NOK 0 | 0 | NOK 0 |
| Heiane Mat As | supermarket | Meatjønnshaugen 6, 5412 Stord | NOK 0 | 22 | NOK 0 |
| Hindenes Mat As | supermarket chain | Kjøtteinsvegen 71, 5411 Stord | NOK 0 | 15 | NOK 0 |
| Jennys Fergekro Jenny Brendøy | kiosk | Skjæreholmane, 5411 Stord | NOK 0 | 0 | NOK 0 |
| John Ståle Eldøy As | supermarket chain | Meatjønnshaugen 6, 5412 Stord | NOK 0 | 0 | NOK 0 |
| Mariann Steinsland | discount store | Amlievegen 3A, 5416 Stord | NOK 0 | 0 | NOK 0 |
| Mary Kay Konsulent Anne Marie Vika | other non-specialised store | Sæbøstølen 9, 5412 Stord | NOK 0 | 0 | NOK 0 |
| Netthandel Da | other non-specialised store | Skotabergvegen 17, 5411 Stord | NOK 0 | 0 | NOK 0 |
| Netthandel Da | other non-specialised store | Skotabergvegen 17, 5411 Stord | NOK 0 | 0 | NOK 0 |
| Nille Heiane Stord | other non-specialised store | Heiane 43|Heiane Storsenter, 5412 Stord | NOK 0 | 9 | NOK 0 |
| Olsen Viste | other non-specialised store | Svinnshammaren 3, 5416 Stord | NOK 0 | 0 | NOK 0 |
| Sjukehuskiosken Ans | kiosk | 0, 5416 Stord | NOK 0 | 0 | NOK 0 |
| Spar Haga | supermarket chain | Hystadvegen 250, 5416 Stord | NOK 0 | 29 | NOK 0 |
| Sunkost Butikk As Sunkost Stord | health foods store | Amfisenteret Stord, 5404 | NOK 0 | 3 | NOK 0 |
| Jonas Børtveit As | supermarket chain | Åsringen 57A, 5417 Stord | NOK 0 | 0 | NOK -32.0K |
| G Sagenes Matsenter As | supermarket chain | Olvikvegen 54, 5416 Stord | NOK 0 | 0 | NOK -44.0K |
| Vinmonopolet As Butikk Stord | alcohol store | Hamnegata 11, 5411 Stord | NOK 37.4M | 9 | NOK -502.0K |
Conclusion
Summary:
- The ethnic grocery store industry in Stord has shown significant growth in sales and number of employees, but has a smaller scope compared to the parent services industry.
- With no bankruptcies and stable financial health, it appears that the industry has potential for further growth.
- Entrepreneurs should consider focusing on improving operating profit and EBITDA margin, as well as ensuring stable access to employees.
SmartGrunder:
- SmartGrunder can help entrepreneurs find suitable addresses in Stord for this industry, with a focus on future development opportunities.