Industry · municipality
Hair Salon Industry in Kragerø: A Comprehensive Overview
Economic Trends, Company Landscape, and Outlook for Founders and Local Decision-Makers
Executive Summary
Other Observations
- Number of companies: There are 23 registered companies in the hair salon industry in Kragerø, but only 16 of these have reported data in the market context.
- Organizational forms: Most companies are AS (7 companies), while the rest are ENK (9 companies). AS companies have a higher average income per employee (NOK 670,300) compared to ENK companies.
- Stability: None of the companies in the industry are registered as bankrupt, but several have zero income and employees, which may indicate that they are newly started or in a transitional phase.
- Geographic distribution: The activity is distributed across two main areas: Kragerø and Sannidal, with a clear dominance from Kragerø (11 companies) compared to Sannidal (5 companies).
Economic Overview
Sales Development (2016–2025)
| Year | Sales (NOK) | Year-over-Year Change |
|---|---|---|
| 2016 | 5.8M | - |
| 2017 | 6.2M | +6.7% |
| 2018 | 6.3M | +1.6% |
| 2019 | 6.6M | +5.2% |
| 2020 | 6.1M | -8.1% |
| 2021 | 6.3M | +3.3% |
| 2022 | 6.8M | +7.2% |
| 2023 | 6.6M | -2.9% |
| 2024 | 5.7M | -12.8% |
| 2025 | 5.2M | -9.1% |
Employee Development (2016–2026)
| Year | Number of Employees | Year-over-Year Change |
|---|---|---|
| 2016 | 19 | - |
| 2017 | 20 | +5.3% |
| 2018 | 17 | -15.0% |
| 2019 | 16 | -5.9% |
| 2020 | 17 | +6.2% |
| 2021 | 20 | +17.6% |
| 2022 | 20 | +0.0% |
| 2023 | 21 | +5.0% |
| 2024 | 21 | +0.0% |
| 2025 | 20 | -4.8% |
| 2026 | 17 | -15.0% |
Sales reached its highest level in 2022 (NOK 6.8M), but has since declined by 12.8% in 2024 and 9.1% in 2025. Employee numbers have been more stable, with a peak of 21 in 2023 before a decline in 2026.



Companies in the Industry
Registered Companies in Kragerø (16 companies)
| Company | Address | Organizational Form | Employees | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|---|---|
| Hårstua AS | Torvgata 8, Kragerø | AS | 4 | 3.0M | 152.0K |
| Bergljots Frisør AS | Drangedalsveien 23B, Sannidal | AS | 1 | 1.3M | 237.0K |
| Volum Frisør AS | Tangen, Sannidal | AS | 2 | 862.0K | 21.0K |
| Fmg AS | Sjådamveien 50, Kragerø | AS | 4 | 0 | 0 |
| Strå AS | Storgata 15, Kragerø | AS | 4 | 0 | 0 |
| Im Frisør AS | Drangedalsveien 23B, Sannidal | AS | 1 | 0 | 0 |
| Sol Frisør AS | Skauenveien 14, Sannidal | AS | 1 | 0 | 0 |
| Bob Salong AS | Torvgata 4, Kragerø | AS | 0 | 0 | 0 |
| Bob Salong Klamerholm | Torvgata 4, Kragerø | ENK | 0 | 0 | 0 |
| Britt Merethe Amundsen | Vinterveien 11, Kragerø | ENK | 0 | 0 | 0 |
| Brubakken Tone | Kirkegata 10, Kragerø | ENK | 0 | 0 | 0 |
| Elisabeth Eikenes Frisør | Storgata 15, Kragerø | ENK | 0 | 0 | 0 |
| Frisør Bø | Skauenveien 4, Sannidal | ENK | 0 | 0 | 0 |
| Irene Dåvøy | Torvfjellet 5, Sannidal | ENK | 0 | 0 | 0 |
| Morten Frisør Morten Tandberg | Rådhusgata 3, Kragerø | ENK | 0 | 0 | 0 |
| Nye Volum Frisør AS | Dalaneveien 31, Kragerø | AS | 0 | 0 | 0 |
Characteristics:
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively).
- Volum Frisør AS has a negative sales growth of -53% in 2024, which may indicate operational challenges.
- Fmg AS, Strå AS and Im Frisør AS have no reported sales or income, which may indicate recent start-up or operational issues.
Business Geography
Activity Distributed Across Locations in Kragerø
| Location | Number of Companies | Number of Employees | Sales (NOK) | EBITDA (NOK) | EBITDA Margin |
|---|---|---|---|---|---|
| Kragerø | 3 | 12 | 3.0M | 152.0K | 4% |
| Sannidal | 4 | 5 | 2.2M | 258.0K | 11% |
Analysis:
- Kragerø has fewer companies (3) but more employees (12) compared to Sannidal (4 companies, 5 employees). This suggests that companies in Kragerø are larger and have higher operating expenses.
- Sannidal has a higher EBITDA margin (11%) compared to Kragerø (4%), which may indicate better cost control or higher prices.
- Kragerø has a higher sales volume (NOK 3.0M) compared to Sannidal (NOK 2.2M), but lower EBITDA.
- Sannidal has a higher sales growth in 2024 (-30%) compared to Kragerø (15%), which may indicate more dynamic conditions in Sannidal.

Business Dynamics
Bankruptcy Statistics:
- No companies in the hair salon industry in Kragerø are registered as bankrupt in the market context, which indicates a stable industry.
- Fmg AS, Strå AS, Im Frisør AS, Sol Frisør AS, Bob Salong AS, Bob Salong Klamerholm, Brubakken Tone, Elisabeth Eikenes Frisør, Frisør Bø, Irene Dåvøy, Morten Frisør Morten Tandberg and Nye Volum Frisør AS have no reported sales or income, which may indicate that they are newly started or in a transitional phase.
- Volum Frisør AS has a negative sales growth of -53% in 2024, which may indicate operational challenges.
Conclusion:
- The industry appears to be stable with no bankruptcies, but there are several companies that have not reported data, which may indicate that they are newly started or in a transitional phase.
- Volum Frisør AS is the only company with a negative sales growth, which may be an indication of operational challenges.
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively).
Outlook
Outlook for Founders
Sales Development:
- Sales in the hair salon industry in Kragerø have declined by 12.8% in 2024 and 9.1% in 2025, which may indicate that the industry is in a declining phase.
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively), which may indicate that it is possible to achieve profitability in the industry.
- Volum Frisør AS has a negative sales growth of -53% in 2024, which may indicate operational challenges.
Employee Development:
- The number of employees has been more stable, with a peak of 21 in 2023 before a decline in 2026.
- Hårstua AS and Bergljots Frisør AS have a higher average income per employee (NOK 762,200 and NOK 1.3M respectively) compared to other companies.
Geographic Distribution:
- Kragerø has fewer companies (3) but more employees (12) compared to Sannidal (4 companies, 5 employees). This suggests that companies in Kragerø are larger and have higher operating expenses.
- Sannidal has a higher EBITDA margin (11%) compared to Kragerø (4%), which may indicate better cost control or higher prices.
Conclusion:
- The industry appears to be stable with no bankruptcies, but there are several companies that have not reported data, which may indicate that they are newly started or in a transitional phase.
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively), which may indicate that it is possible to achieve profitability in the industry.
- Volum Frisør AS is the only company with a negative sales growth, which may be an indication of operational challenges.
- Sannidal has a higher EBITDA margin (11%) compared to Kragerø (4%), which may indicate better cost control or higher prices.
- Kragerø has a higher sales volume (NOK 3.0M) compared to Sannidal (NOK 2.2M), but lower EBITDA.
- Sannidal has a higher sales growth in 2024 (-30%) compared to Kragerø (15%), which may indicate more dynamic conditions in Sannidal.
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively), which may indicate that it is possible to achieve profitability in the industry.
- Volum Frisør AS has a negative sales growth of -53% in 2024, which may indicate operational challenges.
- Fmg AS, Strå AS, Im Frisør AS, Sol Frisør AS, Bob Salong AS, Bob Salong Klamerholm, Brubakken Tone, Elisabeth Eikenes Frisør, Frisør Bø, Irene Dåvøy, Morten Frisør Morten Tandberg and Nye Volum Frisør AS have no reported sales or income, which may indicate that they are newly started or in a transitional phase.
Outlook for the Parent Category
Outlook for the Parent Category (Hairdresser Salon)
Parent Category Statistics:
- Number of companies: 29 companies in the hairdresser salon industry in Kragerø, compared to 23 companies in the hair salon industry.
- Sales Development: Sales in the hairdresser salon industry have followed the same development as the hair salon industry, with a peak in 2022 (NOK 6.8M) and a decline in 2024 (NOK 5.7M) and 2025 (NOK 5.2M).
- Employee Development: The number of employees has been more stable, with a peak of 21 in 2023 before a decline in 2026.
Peer Companies in the Parent Category:
| Company | Address | Industry | Sales (NOK) | Employees | EBITDA (NOK) |
|---|---|---|---|---|---|
| Clinique Natalie Hihn | Torvgata 20A, 3770 Kragerø | beauty salon | 0 | 0 | 0 |
| Gunnvor Wasjø | Skonnertveien 9, 3772 Kragerø | beauty salon | 0 | 0 | 0 |
| Janthawiroj Mali Negledesign | Galeasveien 9A, 3772 Kragerø | beauty salon | 0 | 0 | 0 |
| Kragerø Negler & Vipper Tiina Nielsen | Hasseldalsveien 6, 3790 Helle | beauty salon | 0 | 0 | 0 |
| Lill`s Hud Og Fotpleie Gudbrandsen | Torvgata 20, 3770 Kragerø | beauty salon | 0 | 0 | 0 |
| Natalia Chernous Permanent Og Velvære | Nøkkeldalen 2B, 3772 Kragerø | beauty salon | 0 | 0 | 0 |
Conclusion:
- The parent category (hairdresser salon) has more companies (29) compared to the hair salon industry (23), which indicates that there are more companies in the hairdresser salon industry in Kragerø.
- Sales development in the parent category follows the same trend as the hair salon industry, with a peak in 2022 and a decline in 2024 and 2025.
- Peer companies in the parent category have no reported sales or income, which may indicate that they are newly started or in a transitional phase.
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively), which may indicate that it is possible to achieve profitability in the industry.
- Volum Frisør AS has a negative sales growth of -53% in 2024, which may indicate operational challenges.
- Fmg AS, Strå AS, Im Frisør AS, Sol Frisør AS, Bob Salong AS, Bob Salong Klamerholm, Brubakken Tone, Elisabeth Eikenes Frisør, Frisør Bø, Irene Dåvøy, Morten Frisør Morten Tandberg and Nye Volum Frisør AS have no reported sales or income, which may indicate that they are newly started or in a transitional phase.



Other companies in frisørsalong (not in hair salon)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Clinique Natalie Hihn | beauty salon | Torvgata 20A, 3770 Kragerø | NOK 0 | 0 | NOK 0 |
| Gunnvor Wasjø | beauty salon | Skonnertveien 9, 3772 Kragerø | NOK 0 | 0 | NOK 0 |
| Janthawiroj Mali Negledesign | beauty salon | Galeasveien 9A, 3772 Kragerø | NOK 0 | 0 | NOK 0 |
| Kragerø Negler & Vipper Tiina Nielsen | beauty salon | Hasseldalsveien 6, 3790 Helle | NOK 0 | 0 | NOK 0 |
| Lill`s Hud Og Fotpleie Gudbrandsen | beauty salon | Torvgata 20, 3770 Kragerø | NOK 0 | 0 | NOK 0 |
| Natalia Chernous Permanent Og Velvære | beauty salon | Nøkkeldalen 2B, 3772 Kragerø | NOK 0 | 0 | NOK 0 |
Conclusion
Summary:
- The hair salon industry in Kragerø has a stable development with no bankruptcies, but there are several companies that have not reported data, which may indicate that they are newly started or in a transitional phase.
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively), which may indicate that it is possible to achieve profitability in the industry.
- Volum Frisør AS has a negative sales growth of -53% in 2024, which may indicate operational challenges.
- Sannidal has a higher EBITDA margin (11%) compared to Kragerø (4%), which may indicate better cost control or higher prices.
- Kragerø has a higher sales volume (NOK 3.0M) compared to Sannidal (NOK 2.2M), but lower EBITDA.
- Sannidal has a higher sales growth in 2024 (-30%) compared to Kragerø (15%), which may indicate more dynamic conditions in Sannidal.
- Hårstua AS and Bergljots Frisør AS are the most profitable companies with high EBITDA margins (4% and 17% respectively), which may indicate that it is possible to achieve profitability in the industry.
- Volum Frisør AS has a negative sales growth of -53% in 2024, which may indicate operational challenges.
- Fmg AS, Strå AS, Im Frisør AS, Sol Frisør AS, Bob Salong AS, Bob Salong Klamerholm, Brubakken Tone, Elisabeth Eikenes Frisør, Frisør Bø, Irene Dåvøy, Morten Frisør Morten Tandberg and Nye Volum Frisør AS have no reported sales or income, which may indicate that they are newly started or in a transitional phase.
Recommendation:
- Founders should consider starting a company in Sannidal or Kragerø, where it is possible to achieve profitability with high EBITDA margins.
- It is important to focus on cost control and higher prices to achieve better EBITDA margins.
- Hårstua AS and Bergljots Frisør AS are good examples of how it is possible to achieve profitability in the industry.
- Volum Frisør AS should consider improving its operations to avoid negative sales growth.
- Fmg AS, Strå AS, Im Frisør AS, Sol Frisør AS, Bob Salong AS, Bob Salong Klamerholm, Brubakken Tone, Elisabeth Eikenes Frisør, Frisør Bø, Irene Dåvøy, Morten Frisør Morten Tandberg and Nye Volum Frisør AS should consider reporting data to provide a more complete picture of the industry.
- SmartGrunder can help founders find addresses in Kragerø for the hair salon industry where it is possible to achieve profitability.