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Industry · municipality

Hair Salons in Midt Telemark: An Analysis of Companies, Statistics, and Outlooks

Published 29.09.2026

A detailed overview of the hair salon industry in Midt Telemark, focusing on companies, economic data, and future opportunities for entrepreneurs and local decision-makers.

Executive Summary

The hair salon industry in Midt Telemark shows a mix of stability and variation. There are 16 registered companies in the municipality, with a total of 24 companies in the area. Sales figures saw an extreme increase in 2020 (NOK 13.8 million), but have since declined. Employment figures show significant variation, with a sharp increase in 2020 (42 employees) and a decline in subsequent years. The industry has no registered bankruptcies, indicating relative stability. Bø I Telemark is the main hub for activity, with 4 companies and 24 employees, while Gvarv has a smaller presence.

Economic Overview

Sales and Employees Over Time:

YearSales (NOK)Year-over-Year Change in SalesEmployeesYear-over-Year Change in Employees
2016673.3K-2-
2017554.1K-17.7%1-50.0%
2018627.0K+13.2%1+0.0%
2019710.0K+13.2%1+0.0%
202013.8M+1849.5%42+4100.0%
20214.5M-67.5%35-16.7%
20224.5M+1.1%27-22.9%
20233.5M-22.6%28+3.7%
20243.6M+2.4%23-17.9%
20253.7M+3.0%26+13.0%

Analysis: Sales figures saw an extreme increase in 2020, likely influenced by the pandemic (e.g., increased demand for hair care during remote work). This was followed by a sharp decline in 2021, which may be due to reduced customer reviews or increased operating costs. Employment figures show a similar pattern, with an extreme increase in 2020 and a gradual decline afterward.

Sales over time — hair salon — Midt Telemark
Sales over time — hair salon
Number of companies — hair salon — Midt Telemark
Number of companies — hair salon
Employees over time — hair salon — Midt Telemark
Employees over time — hair salon

Companies in the Industry

Registered Companies:

  1. Tango Bøsenteret (AS, 17 employees, Bø I Telemark)
  2. Saxon Frisør As (AS, 4 employees, Bø I Telemark)
  3. Stebi As (AS, 2 employees, Bø I Telemark)
  4. Bø Fade Hozan Adib (ENK, 1 employee, Bø I Telemark)
  5. Finsveen Hårstudio As (AS, 1 employee, Gvarv)
  6. E.t. Styling & Frisør Ans (ANS, 0 employees, Bø I Telemark)
  7. Eline Spilde (ENK, 0 employees, Bø I Telemark)
  8. Frisør Janne Berge (ENK, 0 employees, Bø I Telemark)
  9. Frisørmester Knut Slaattedahl (ENK, 0 employees, Bø I Telemark)
  10. Gunn S Salong (ENK, 0 employees, Gvarv)

Organizational Forms:

  • AS (4 companies, 24 employees, NOK 3.8M operating income)
  • ENK (1 company, 1 employee, NOK 0 operating income)

Observation: Most companies are AS entities, but there is also a significant share of ENKs (sole proprietorships) with 0 employees. This may indicate that many companies are newly established or have low operational activity.

Employees by organisation form — hair salon — Midt Telemark
Employees by organisation form — hair salon

Business Geography

Activity by City:

  1. Bø I Telemark:
  • 4 companies
  • 24 employees
  • Operating income: NOK 2.8M
  • Sales: NOK 2.8M
  • Wages: NOK 2.0M
  • Operating profit: NOK -33.0K
  • EBITDA: NOK -33.0K
  • Gross margin: 88%
  1. Gvarv:
  • 1 company
  • 1 employee
  • Operating income: NOK 993.0K
  • Sales: NOK 934.0K
  • Wages: NOK 598.0K
  • Operating profit: NOK -25.0K
  • EBITDA: NOK -25.0K
  • Gross margin: 79%

Analysis: Bø I Telemark is the main hub for the industry, with a significantly larger presence compared to Gvarv. This may be due to Bø having a larger population and more nearby services.

Companies by place — hair salon — Midt Telemark
Companies by place — hair salon

Business Dynamics

Bankruptcy Statistics:

  • No registered bankruptcies in the hair salon industry in Midt Telemark.

Analysis: The industry shows relative stability, with no bankruptcies. This suggests that companies in the industry have good operational economics or low bankruptcy risk. However, sales and employment figures show significant variation over time, which may indicate that some companies struggle to maintain operational activity.

Outlook

Outlook for Entrepreneurs

Opportunities and Challenges:

  • Stable Market: The industry has no bankruptcies, indicating relative stability.
  • Competitiveness: There are 16 companies in the municipality, which may provide good competitiveness but also high competitive pressure.
  • Location: Bø I Telemark is the main hub for the industry, which may provide better opportunities to reach customers compared to Gvarv.
  • Development After 2020: Sales and employment have declined after 2020, which may be a challenge for new companies.

Recommendation: Entrepreneurs should consider establishing themselves in Bø I Telemark, where there is a larger presence. It may also be beneficial to focus on creating unique services or adapting to the needs of the local area.

Outlook for the Parent Industry

Outlook for the Parent Industry (Hair Salon)

Parent Industry:

  • Number of Companies: 35 companies
  • Sales: NOK 13.8M in 2020, declining to NOK 3.7M in 2025
  • Employees: 45 employees in 2020, declining to 27 employees in 2026

Peer Companies:

NameAddressSalesEmployeesEBITDA
Anne Lises Velvære AsBøgata 36, 3800 Bø I TelemarkNOK 04NOK 0
Beauty Advisor Aina BakkenGymnasbakken 39D, 3802 Bø I TelemarkNOK 00NOK 0
Beauty By Frida JonsebråtenFolkestadvegen 296, 3804 Bø I TelemarkNOK 00NOK 0

Analysis: The parent industry (hair salon) has more companies (35) compared to hair salons (24). Sales and employment figures show a similar development, but with a smaller decline in the parent industry. Peer companies in the parent industry are often in sectors such as beauty salons, which may provide opportunities for diversification.

Sales in the parent industry — frisørsalong — Midt Telemark
Sales in the parent industry — frisørsalong
Companies in the parent industry — frisørsalong — Midt Telemark
Companies in the parent industry — frisørsalong
Employees in the parent industry — frisørsalong — Midt Telemark
Employees in the parent industry — frisørsalong

Other companies in frisørsalong (not in hair salon)

CompanyIndustryAddressSalesEmployeesEBITDA
Anne Lises Velvære Asbeauty salonBøgata 36, 3800 Bø I TelemarkNOK 04NOK 0
Beauty Advisor Aina Bakkenbeauty salonGymnasbakken 39D, 3802 Bø I TelemarkNOK 00NOK 0
Beauty By Frida Jonsebråtenbeauty salonFolkestadvegen 296, 3804 Bø I TelemarkNOK 00NOK 0
Elins Negledesign Høisethbeauty salonSauheradvegen 204, 3810 GvarvNOK 00NOK 0
Elins Negledesign Høisethbeauty salonSauheradvegen 204, 3810 GvarvNOK 00NOK 0
Kvålenbeauty salonFlitabakken 8, 3801 Bø I TelemarkNOK 00NOK 0
Silje Danielsen Makeup & Cosplaybeauty salonGeiteryggvegen 48, 3811 HørteNOK 00NOK 0
Steinstad Ruth Bodilbeauty salonRallevegen 8, 3804 Bø I TelemarkNOK 00NOK 0
Wiktoria Jenne Beautystudio Asbeauty salonStasjonsvegen 25, 3800 Bø I TelemarkNOK 00NOK 0
Wiktoria Jenne Beautystudio Asbeauty salonStasjonsvegen 25, 3800 Bø I TelemarkNOK 00NOK 0
Wow Beauty Zinovevabeauty salonFolkestadvegen 1, 3800 Bø I TelemarkNOK 00NOK 0

Conclusion

The hair salon industry in Midt Telemark shows a mix of stability and variation. There are 16 registered companies in the municipality, with a total of 24 companies in the area. Sales figures saw an extreme increase in 2020, but have since declined. Employment figures show significant variation, with a large increase in 2020 and a gradual decline afterward. The industry has no registered bankruptcies, indicating relative stability. Bø I Telemark is the main hub for activity, with 4 companies and 24 employees, while Gvarv has a smaller presence. Entrepreneurs should consider establishing themselves in Bø I Telemark, where there is a larger presence, and focus on creating unique services or adapting to the needs of the local area.