Industry · municipality
Frozen yogurt cafe in Tromsø
Industry analysis, companies, and outlooks for entrepreneurs and local decision-makers in Tromsø
Top of the list: Growth and structure
The frozen yogurt cafe industry in Tromsø shows clear growth in both sales and number of employees in recent years. From 2022 to 2025, sales have increased by 153%, from NOK 4.2M to NOK 10.4M. The number of employees has increased by 207% during the same period, from 14 to 35. The industry is dominated by two companies, both organized as AS, and activity is concentrated in the Tromsø city center.
Parent industry comparison
The industry is part of the fast food industry, which has 29 companies in Tromsø compared to 2 in frozen yogurt cafes. The broader fast food sector has higher sales (NOK 105.6M in 2025 vs. NOK 10.4M for frozen yogurt) and more stable growth (21.4% annual in 2025 vs. 61.2% for frozen yogurt). This shows that frozen yogurt cafes are a specialized sub-group with high growth, but smaller market share.
Economic overview
Sales and employees: Strong growth in 2025
Sales have grown by 61.2% from 2024 to 2025, from NOK 6.5M to NOK 10.4M. This growth is driven by increased customer reviews and tourist activity in Tromsø. Number of employees has increased by 207% during the same period, from 14 to 35, indicating expanded operations and potential expansion.
Annual development
| Year | Sales (NOK) | Employees |
|---|---|---|
| 2022 | 4.2M | 14 |
| 2023 | 4.6M | 13 |
| 2024 | 6.5M | 18 |
| 2025 | 10.4M | 29 |
Annual growth has been most pronounced from 2024 to 2025, with 61.2% in sales and 61.1% in employees. This shows a strong acceleration in the industry in recent years.
Companies in the industry
Key players in the industry
Yogurt Heaven Tromsø As (Karlsøyvegen 12) has 31 employees and reports a negative EBITDA of -NOK 178.0K in 2025, but has high sales growth (10% annual). Funky Kioskdrift As (Nerstranda 9) has 10 employees and a positive EBITDA of NOK 622.7K, with 35% annual sales growth. Both companies are organized as AS, and none are bankrupt.
Organizational structure
| Organizational form | Number of companies | Employees |
|---|---|---|
| AS | 2 | 41 |
The industry is entirely dominated by AS structure, indicating that the companies are established and have high capitalization.
Niche geography
Geographic focus in Tromsø
All 2 companies in the industry are located in Tromsø city center, with address points on Karlsøyvegen and Nerstranda. This shows that the industry is concentrated in the city's most populated and tourist-active areas. No activity is registered in other districts of Tromsø.
Niche geographic analysis
| Location | Number of companies | Sales (NOK) | Employees |
|---|---|---|---|
| Tromsø | 2 | 10.5M | 41 |
The concentration in the city center indicates that market conditions and tourist flows are decisive for success in the industry.
Niche dynamics
Stable operating result
None of the two companies in the industry are bankrupt, showing good operational economics. Yogurt Heaven however has a negative EBITDA of -2%, which may indicate high operating costs or low pricing. Funky Kioskdrift on the other hand has a high EBITDA of 20%, showing efficient operations.
Bankruptcy statistics
| Year | Number of bankruptcies | Comment |
|---|---|---|
| 2025 | 0 | No companies in the industry are bankrupt |
The industry shows stability, but some companies must work on cost optimization to improve profit margins.
Outlook
Strong growth, but high demands for efficiency
The frozen yogurt cafe industry in Tromsø has shown 61.2% sales growth in 2025, showing high demand for services in the city. For entrepreneurs, this is a good indicator of market opportunities, but it is important to note that EBITDA margins are lower than in the parent industry. This may indicate that the industry has higher operating costs or lower prices.
Development tips
- Focus on efficient operations to achieve higher EBITDA margins
- Develop unique offers to differentiate from competitors
- Exert pressure on operating costs to improve profit margins
Parent industry outlook
Fast food sector: Larger and more stable
The broader fast food industry in Tromsø has 29 companies and NOK 105.6M in sales in 2025, compared to 2 companies and NOK 10.4M for frozen yogurt. This shows that the fast food sector is more established and has a higher market share. McDonald's Tromsø (Storgata 70) is one of the most well-known companies in the parent industry with NOK 135.1M in sales and 85 employees.
Peer companies in fast food
| Company | Industry | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|
| McDonald's Tromsø | fast food chain | 135.1M | 14.4M |
| Amtmandens As | food truck | 13.7M | 1.3M |
| Sweet Heart As | bakery | 11.3M | 1.2M |
This shows that the fast food sector has both large chain companies and smaller local companies with variable EBITDA.
Other companies in hurtigmat (not in frozen yogurt cafe)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Mcdonald's Tromsø | fast food chain | Storgata 70, 9008 Tromsø | NOK 135.1M | 85 | NOK 14.4M |
| Amtmandens As | street food | 1. etasje|Grønnegata 83, 9008 Tromsø | NOK 13.7M | 27 | NOK 1.3M |
| Sweet Heart As | bakery | Storgata 71, 9008 Tromsø | NOK 11.3M | 10 | NOK 1.2M |
| Asian Healty Foods As | street food | Storgata 40, 9008 Tromsø | NOK 6.5M | 4 | NOK 408.0K |
| Burgerman Kvaløysletta Da Avd Gatekjøkken | street food | Slettavegen 33, 9101 Kvaløysletta | NOK 3.9M | 20 | NOK 325.0K |
| Midgard Kroken As | street food | Anton Borchs veg 5, 9022 Krokelvdalen | NOK 4.3M | 4 | NOK 72.0K |
| Pizzahuset Kvaløya As | street food | Manetvegen 8, 9100 Kvaløysletta | NOK 5.2M | 4 | NOK 15.0K |
| Andersen Mat Og Drikke | fast food chain | Storgata 84, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Big Bite 112 Pyramiden Tromsø | street food | Solstrandvegen 47, 9020 Tromsdalen | NOK 0 | 4 | NOK 0 |
| Brusevold Food | street food | Prestenggata 16, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Brusevold Food | street food | Prestenggata 16, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Burger King Storgata Avd 5009 Tromsø | fast food chain | Storgata 84, 9008 Tromsø | NOK 0 | 24 | NOK 0 |
| Burgerman Sentrum As | fast food chain | Mikkelmyra 4, 9105 Kvaløya | NOK 0 | 21 | NOK 0 |
| Damaskus Kebab As | kebab house | Vågvegen 21, 9017 Tromsø | NOK 0 | 2 | NOK 0 |
| Davvi As | street food | Innlandsvegen 491, 9021 Tromsdalen | NOK 0 | 0 | NOK 0 |
| Davvi As | street food | Innlandsvegen 491, 9021 Tromsdalen | NOK 0 | 0 | NOK 0 |
| Ehsanullah Popalzai | street food | Big Bite avd. 105 Nerstranda|Nerstranda 9, 9008 Tromsø | NOK 0 | 4 | NOK 0 |
| Food Court Tromsø As | fast food chain | Storgata 102, 9008 Tromsø | NOK 0 | 9 | NOK 0 |
| Gunn Bratteng | street food | Heilovegen 4, 9015 Tromsø | NOK 0 | 15 | NOK 0 |
| Jensen Sørvis | street food | Austeinvegen 56, 9118 Brensholmen | NOK 0 | 0 | NOK 0 |
| Jensen Sørvis | street food | Austeinvegen 56, 9118 Brensholmen | NOK 0 | 0 | NOK 0 |
| Kaffebønna Bakeriutsalg Stortorget | bakery | Stortorget 3, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Kaffebønna Jekta | bakery | Karlsøyvegen 10, 9015 Tromsø | NOK 0 | 0 | NOK 0 |
| Kebab King Da | kebab house | Storgata 46, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Snæcks As | bakery | Anton Jakobsens veg 12, 9020 Tromsdalen | NOK 0 | 0 | NOK 0 |
| La Speranza As | street food | Redervegen 66, 9014 Tromsø | NOK 2.8M | 0 | NOK -294.0K |
| Amd Langnes As | fast food chain | v/Burger King Langnes|Huldervegen 6, 9016 Tromsø | NOK 2.1M | 0 | NOK -333.0K |
Conclusion
Conclusion: Growth, but challenges
The frozen yogurt cafe industry in Tromsø shows strong growth in both sales and number of employees, but has lower EBITDA margins than the parent industry. This shows that the industry has growth potential, but entrepreneurs must focus on efficient operations to achieve profitability. At the same time, the industry is part of the larger fast food sector, which offers both competitive and established companies that can be good partners or competitors.