Industry · municipality
street food in Ålesund
An analysis of the industry, companies, and outlooks
Executive Summary
Industry Overview
The street food industry in Ålesund has grown from 21 employees in 2016 to 81 employees in 2026, with an average annual growth of 11.3%. Sales have increased from NOK 2.2M in 2016 to NOK 13.8M in 2025, with an average annual growth of 13.5%. The industry is most active in the Ålesund city center, with 7 companies and 76 employees, while Skodje has 1 company and 4 employees. There are no bankruptcy registrations in the industry, indicating a stable sector. The parent category fast food has 38 companies in Ålesund, showing that street food is part of a larger, more dynamic industry.
Economic Overview
Sales Growth:
- 2016: NOK 2.2M
- 2025: NOK 13.8M
- Annual growth: +13.5%
Employee Growth:
- 2016: 21 employees
- 2026: 81 employees
- Annual growth: +11.3%
Key Figures:
- Average sales per employee: NOK 170,000
- EBITDA margin: 2% (2025)
- Average gross profit margin: 68%
Trends:
- Sales experienced a short decline in 2023 (-9.3%), but recovered with +15.4% in 2024.
- Employee growth had a sharp increase in 2024 (+39.7%), but declined afterward with -28.4% in 2025.



Companies in the Industry
Top Companies in the Industry (2025):
| Company | Number of Employees | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|
| Kk Mat As | 12 | 5.4M | 289.0K |
| Nørve Drift As | 29 | 0 | 0 |
| Krua Thai Takeaway As | 11 | 4.0M | -81.0K |
| Mt Food As (Skodje) | 4 | 4.5M | 17.0K |
Organizational Forms:
- AS (5 companies): 58 employees, NOK 14.1M operating income
- ENK (3 companies): 22 employees, NOK 0 operating income
New Companies:
- Potetvogna Iversen (2025) and Buayai Thai Mat Bjørnsen (2024) started with 0 employees and 0 sales.
- Hellebroa Restaurant As (2023) has 0 employees and 0 sales.

Business Geography
Ålesund (7 companies):
- 76 employees
- NOK 9.6M operating income
- NOK 9.4M sales
- NOK 4.2M wages
- EBITDA: NOK 208.0K
Skodje (1 company):
- 4 employees
- NOK 4.5M operating income
- NOK 4.5M sales
- NOK 1.8M wages
- EBITDA: NOK 17.0K
Differences:
- Ålesund has a higher number of employees (76 vs 4), but a lower EBITDA margin (2% vs 0%).
- Skodje has higher sales per employee (NOK 1.125M vs NOK 126K), but lower gross profit margin (65% vs 68%).

Business Dynamism
Bankruptcy Statistics:
- No companies in the industry are registered in bankruptcy (2025).
- Krua Thai Takeaway As had a negative EBITDA (-1%) in 2025, but is still in operation.
Stability:
- 100% of companies in the industry are in operation (2025).
- Big Bite Avd 245 Moa Øst and Big Bite Avd 241 Stormoa have 0 employees and 0 sales, but are registered as active companies.
Outlook:
- The industry shows stability, with no bankruptcy registrations and a high survival rate (100%).
Outlook
Outlook for Entrepreneurs
Positive Factors:
- Stable Market: No bankruptcy registrations in the industry (2025), indicating a stable sector.
- Sales Growth: Sales have grown by +13.5% annually since 2016, from NOK 2.2M to NOK 13.8M in 2025.
- Large Consumer Base: Ålesund has 7 companies and 76 employees, with high consumer activity in the city center.
Challenges:
- Competing Industries: The fast food industry in Ålesund has 38 companies, which can create competition in the market.
- High Operating Expenses: Average wage per employee is NOK 56,000, which can affect margins.
Recommendation:
- Entrepreneurs should consider establishing themselves in the Ålesund city center, where there is the most activity.
- Focusing on high sales margins (68%) and low operating costs can provide an advantage in a competitive market.
Outlook for the Fast Food Industry
Fast Food in Ålesund (2025):
- 360 employees
- NOK 140.8M sales
- Growth: +10.0% in 2025, from NOK 128.0M to NOK 140.8M.
Comparison with Street Food:
- Larger Industry: Fast food has 38 companies, while street food has 17 companies.
- Higher Sales: Fast food has NOK 140.8M sales, while street food has NOK 13.8M sales.
- Higher Number of Employees: Fast food has 360 employees, while street food has 81 employees.
Peer Companies in Fast Food:
| Company | Industry | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|
| Valaker Bakeri Og Konditori As Avd Moa Syd | Bakery | 13.4M | 3.2M |
| Sabrura Moa As | Fast Food Chain | 25.0M | 2.1M |
| Burger King Avd 5043 Moa | Fast Food Chain | 0 | 0 |
Conclusion:
- Street food is part of a larger, more dynamic fast food industry in Ålesund.
- Entrepreneurs should consider establishing themselves in the fast food industry, which has higher sales and more companies.



Other companies in hurtigmat (not in street food)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Valaker Bakeri Og Konditori As Avd Moa Syd | bakery | Moa Syd, 6010 Ålesund | NOK 13.4M | 10 | NOK 3.2M |
| Valaker Bakeri Og Konditori As Avd Ålesund | bakery | Ålesund Storsenter, 6003 | NOK 13.3M | 10 | NOK 3.2M |
| Sabrura Moa As | fast food chain | Langelandsvegen 25, 6010 Ålesund | NOK 25.0M | 30 | NOK 2.1M |
| Valaker Bakeri Og Konditori As Avd Moa Øst | bakery | Langelandsvegen 51, 6010 Ålesund | NOK 6.9M | 5 | NOK 1.7M |
| Valaker Bakeri Og Konditori As Avd Stormoa Nord | bakery | Moavegen 3, 6018 Ålesund | NOK 5.4M | 4 | NOK 1.3M |
| Funky Kioskdrift As Avd Moa | frozen yogurt cafe | Langelandsvegen 25, 6010 Ålesund | NOK 5.8M | 19 | NOK 1.2M |
| Valaker Bakeri Og Konditori As Avd Rådhuset | bakery | Rasmuss Rønnebergsgate, 6003 Ålesund | NOK 2.6M | 2 | NOK 634.9K |
| Kebab 1 As | kebab house | Borgundvegen 731, 6017 Ålesund | NOK 4.2M | 6 | NOK 245.0K |
| Burger King Avd 5043 Moa | fast food chain | Langelandsvegen 1, 6010 Ålesund | NOK 0 | 67 | NOK 0 |
| Burger King Digerneset 5065 | fast food chain | Burger King|Digerneset Næringsområde 4, 6260 Skodje | NOK 0 | 33 | NOK 0 |
| El Camino As Avd Moa | fast food chain | Langelandsvegen 35, 6010 Ålesund | NOK 0 | 0 | NOK 0 |
| Food Truck Alfahel | fast food chain | Storegjerde 41, 6010 Ålesund | NOK 0 | 0 | NOK 0 |
| Food Truck Alfahel | fast food chain | Storegjerde 41, 6010 Ålesund | NOK 0 | 0 | NOK 0 |
| Funky Kioskdrift As Avd Moa Nord | frozen yogurt cafe | Langelandsvegen 25, 6010 Ålesund | NOK 0 | 0 | NOK 0 |
| Kino Kebab | kebab house | Borgundvegen 753, 6017 Ålesund | NOK 0 | 0 | NOK 0 |
| Master Mat Food As | fast food chain | Sundgata 1, 6003 Ålesund | NOK 0 | 0 | NOK 0 |
| Mcdonald's Amfisenteret Moa Gård | fast food chain | Amfisenteret Moa gård|Langelandsvegen 51, 6010 Ålesund | NOK 0 | 50 | NOK 0 |
| Smoothie Xchange As Avd Moa | fast food chain | Langelandsvegen 35, 6010 Ålesund | NOK 0 | 0 | NOK 0 |
| Valaker Bakeri Og Konditori As Avd Braud Digernes | bakery | Digernes næringsområde 9, 6260 Skodje | NOK 0 | 18 | NOK 0 |
| Valaker Bakeri Og Konditori As Avd Braud Moa | bakery | Langelandsvegen 25, 6010 Ålesund | NOK 0 | 16 | NOK 0 |
| Moa Lets Eat As | fast food chain | Stormoa Kjøpesenter|Moavegen 1, 6018 Ålesund | NOK 5.1M | 24 | NOK -93.0K |
Conclusion
The street food industry in Ålesund has shown stable growth in the number of employees and sales since 2016, with no bankruptcy registrations. The industry is most active in the Ålesund city center, with 7 companies and 76 employees. There are opportunities for growth, especially in the fast food industry, which has 38 companies and NOK 140.8M sales in 2025. Entrepreneurs should consider establishing themselves in the Ålesund city center, where there is the most activity, and focus on high sales margins and low operating costs to compete in a competitive market. SmartGrunder can help entrepreneurs find suitable addresses in Ålesund for this industry.