Industry · municipality
Health Foods Store in Molde: Industry Analysis and Outlook
A detailed overview of companies, economics, and the market for health and wellness products in Molde municipality (2016–2025).
Executive Summary
The only company in Molde within the health foods store industry is Life Moldetorget, an AS with 8 employees and an EBITDA margin of 8%. The business has shown stable growth in the number of employees since 2016, and sales have increased from NOK 4.7M in 2021 to NOK 6.9M in 2025. The industry is small-scale, but shows potential for further development in a municipality with increasing focus on health and wellness products.
Economic Overview
Sales and employees in the health foods store industry in Molde (2016–2025):
| Year | Sales (NOK) | Employees | Annual sales change | Annual employee change |
|---|---|---|---|---|
| 2016 | 11.6M | 3 | - | - |
| 2017 | 6.4M | 2 | -45.2% | -33.3% |
| 2018 | 12.0M | 3 | +88.5% | +50.0% |
| 2019 | 9.4M | 2 | -21.6% | -33.3% |
| 2020 | 4.1M | 2 | -56.4% | 0.0% |
| 2021 | 4.7M | 3 | +15.6% | +50.0% |
| 2022 | 4.8M | 4 | +0.9% | +33.3% |
| 2023 | 6.0M | 5 | +25.3% | +25.0% |
| 2024 | 5.8M | 5 | -3.8% | 0.0% |
| 2025 | 6.9M | 6 | +19.2% | +20.0% |
Key figures for Life Moldetorget (2025):
- Sales: NOK 6.9M
- EBITDA: NOK 673.7K
- Gross profit: NOK 186.7M
- EBITDA margin: 8%
- Number of employees: 8
- Sales per employee: NOK 1.2M
- EBITDA per employee: NOK 93.9K



Companies in the Industry
Companies in the health foods store industry in Molde (2025):
| Company | Address | Legal form | Incorporation year | Employees | Bankrupt | Postal code | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|---|---|---|---|---|
| Life Moldetorget | Torget 1, Molde | AS | 2003 | 8 | Not bankrupt | 6425 | 6.9M | 673.7K |
Legal form statistics:
- AS: 1 company, 8 employees, NOK 6.9M sales, NOK 673.7K EBITDA.
Business Geography
Geographic distribution of health foods store businesses in Molde (2025):
| Location | Number of companies | Number of employees | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|---|
| Molde | 1 | 8 | 6.9M | 673.7K |
Concentration:
- The only business is located in Molde city center (Torget 1). This indicates that the market is concentrated in the city center, which could be an advantage for new entrants seeking to establish themselves in a well-trafficked location.

Business Dynamics
Bankruptcies and operational economics:
- No bankruptcies registered for health foods store companies in Molde (2025).
- Stable number of employees (from 3 in 2016 to 7 in 2026), despite a significant sales decline in 2020 (NOK 4.1M) before recovery in 2021.
- An EBITDA margin of 8% (2025) indicates good operational economics for the sole business.
Outlook for the Industry
For entrepreneurs in Molde:
- Stability: The sole business has shown good operational economics and increasing employees, indicating a stable market.
- Market opportunity: With only 1 company in the industry, there is potential for expansion, especially in a municipality with increasing focus on health and wellness products.
- Outlook: Increasing sales (from NOK 6.0M in 2023 to NOK 6.9M in 2025) and an EBITDA margin of 8% indicate that the market could be attractive for new entrants seeking to establish themselves in a niche with good operational economics.
Outlook for the Services Industry
Parent category (services) in Molde (2025):
- Number of companies: 73 (main group) vs. 1 company in health foods store.
- Sales: NOK 1.3B (services) vs. NOK 6.9M (health foods store) – a significant difference.
- Employees: 614 (services) vs. 7 (health foods store) – the main group is much larger.
Peer companies in services (top 5 by EBITDA):
| Company | Address | EBITDA (NOK) | Employees | Sales (NOK) |
|---|---|---|---|---|
| Coop Mega Molde | Birger Hatlebakks veg 5, 6415 Molde | 6.8M | 47 | 234.3M |
| Ng Kiwi Romsdal Og Nordmøre As Avd 945 Nordbyen | Råkhaugvegen 4, 6425 Molde | 6.8M | 20 | 106.9M |
| Fuglset Lavpris As | Frænavegen 107, 6416 Molde | 6.1M | 37 | 92.2M |
| Ng Kiwi Romsdal Og Nordmøre As Avd 891 Langmyrveien | Langmyrvegen 19B, 6413 Molde | 6.5M | 20 | 101.9M |
| Ng Kiwi Romsdal Og Nordmøre As Avd 892 Bergmo | Nøisomhedvegen 19, 6419 Molde | 6.1M | 17 | 96.9M |
Conclusion: The services industry is much larger and more diversified than health foods store. This shows that health and wellness products are a niche within a broader service market, which could provide opportunities for collaboration or expansion.



Other companies in tjenester (not in health foods store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Ng Kiwi Romsdal Og Nordmøre As Avd 945 Nordbyen | supermarket chain | Råkhaugvegen 4, 6425 Molde | NOK 106.9M | 20 | NOK 6.8M |
| Coop Nordvest Sa (1516) Coop Mega Molde | supermarket chain | Birger Hatlebakks veg 5, 6415 Molde | NOK 234.3M | 47 | NOK 6.8M |
| Ng Kiwi Romsdal Og Nordmøre As Avd 891 Langmyrveien | supermarket chain | Langmyrvegen 19B, 6413 Molde | NOK 101.9M | 20 | NOK 6.5M |
| Ng Kiwi Romsdal Og Nordmøre As Avd 892 Bergmo | supermarket chain | Nøisomhedvegen 19, 6419 Molde | NOK 96.9M | 17 | NOK 6.1M |
| Fuglset Lavpris As | supermarket chain | Frænavegen 107, 6416 Molde | NOK 92.2M | 37 | NOK 6.1M |
| Ng Kiwi Romsdal Og Nordmøre As Avd 940 Grandfjæra | supermarket chain | Grandfjæra 24, 6415 Molde | NOK 93.2M | 19 | NOK 5.9M |
| Kviltorp Mat As | supermarket chain | Kometvegen 5, 6419 Molde | NOK 88.2M | 24 | NOK 5.6M |
| Normal Norge As Avd No1083 Molde, Moldetorget | discount store | Torget 1, 6413 Molde | NOK 28.8M | 15 | NOK 3.2M |
| Molde Colonial As | supermarket | Fjordgata 1-3, 6413 Molde | NOK 45.8M | 19 | NOK 2.1M |
| Coop Nordvest Sa (1511) Extra Eidsvåg | supermarket | Eidsvågvegen 27, 6460 Eidsvåg I Romsdal | NOK 61.6M | 15 | NOK 1.8M |
| Kelio Dagligvare As | supermarket chain | Lyngjavegen 8, 6475 Midsund | NOK 40.9M | 15 | NOK 1.7M |
| Coop Nordvest Sa (2808) Coop Prix Årølia | supermarket chain | Årømyran 31E, 6421 Molde | NOK 43.2M | 7 | NOK 1.2M |
| Hallvor Asphol Dagligvare As | supermarket | Istadvegen 611, 6453 Kleive | NOK 22.8M | 9 | NOK 1.2M |
| Coop Nordvest Sa (1513) Coop Prix Granlia | supermarket chain | Langmyrvegen 81, 6415 Molde | NOK 37.0M | 10 | NOK 1.1M |
| Eidsvåg Mat As | supermarket | 0, 6460 Eidsvåg I Romsdal | NOK 36.3M | 14 | NOK 730.0K |
| Horsgaard & Co As | fish store | Hamnegata 43, 6413 Molde | NOK 23.2M | 15 | NOK 616.0K |
| Molde Kino Kioskhandel | supermarket | Gotfred Lies plass 1, 6415 Molde | NOK 3.2M | 2 | NOK 447.0K |
| Habibi As | supermarket chain | Vektergata 1, 6413 Molde | NOK 2.2M | 1 | NOK 326.0K |
| Helse Og Velvære As | other non-specialised store | Moldetorget|Torget 1, 6413 | NOK 2.7M | 6 | NOK 285.0K |
| Stenseth Handel As | supermarket | c/o Rema 1000 Fuglset|Enenvegen 1A, 6416 Molde | NOK 93.0M | 23 | NOK 252.0K |
| Sekken Handelslag As | supermarket | 0, 6418 Sekken | NOK 5.8M | 4 | NOK 218.0K |
| Søstrene As | food/beverages/tobacco stores | Lingedalsveien 6-10, 6415 Molde | NOK 7.8M | 8 | NOK 152.0K |
| Vistdal Samvirkelag Sa | supermarket | Havnealleen 3, 6364 Vistdal | NOK 0 | 0 | NOK 141.0K |
| Skintonic Moldetorget | discount store | Torget 1, 6413 Molde | NOK 4.1M | 4 | NOK 139.4K |
| Supportershop Molde As | supermarket | Julsundvegen 14, 6412 Molde | NOK 2.4M | 0 | NOK 103.0K |
| Vågane Matsenter V/ulvestad A L | supermarket | Skålavegen 1030, 6456 | NOK 3.9M | 4 | NOK 94.0K |
| Forever Anita Bakken As | supermarket | Sjøvegen 8C, 6450 Hjelset | NOK 199.0K | 0 | NOK 87.0K |
| Forever 4 You As | food/beverages/tobacco stores | Lyngvegen 40, 6429 Molde | NOK 95.0K | 0 | NOK 80.0K |
| Airport Retail Norway As Avd Taxfree Butikk Molde | alcohol store | Årø|Flyplassvegen 4, 6422 Molde | NOK 0 | 0 | NOK 0 |
| Alsarhan Molde As | supermarket | Gotfred Lies plass 1, 6415 Molde | NOK 0 | 0 | NOK 0 |
| Alsarhan Molde Matbutikk | supermarket | Gotfred Lies plass 1, 6415 Molde | NOK 0 | 0 | NOK 0 |
| Asia Marked Molde As | supermarket | Uglevegen 18, 6425 Molde | NOK 0 | 0 | NOK 0 |
| Asia Marked Piri As Konkursbo | supermarket | Fannestrandvegen 49B, 6415 Molde | NOK 0 | 0 | NOK 0 |
| Bergmo Dagligvare As | supermarket | Saturnvegen 1, 6419 Molde | NOK 0 | 20 | NOK 0 |
| Cheval De Norvège Frøyen | other non-specialised store | Rødvegen 87, 6460 Eidsvåg I Romsdal | NOK 0 | 0 | NOK 0 |
| Connor Mat As | supermarket chain | Bekkevollvegen 18, 6414 Molde | NOK 0 | 0 | NOK 0 |
| Coop Mega Bekkevold | supermarket chain | Moldelivegen 97, 6412 | NOK 0 | 23 | NOK 0 |
| Coop Nordvest Sa (1473) Coop Marked Eresfjord | supermarket chain | Siramoen 29, 6470 Eresfjord | NOK 0 | 6 | NOK 0 |
| Coop Nordvest Sa (2890) Extra Midsund | supermarket chain | Utsidevegen 57, 6475 Midsund | NOK 0 | 19 | NOK 0 |
| Den Gode Smak As Konkursbo | food/beverages/tobacco stores | Torget 1, 6413 Molde | NOK 0 | 0 | NOK 0 |
Conclusion
Summary:
- The health foods store industry in Molde is small-scale but shows good operational economics and increasing employees.
- The sole business (Life Moldetorget) has an EBITDA margin of 8% and has grown from 3 to 7 employees since 2016.
- Outlook: With increasing sales and a stable market position, the industry could be attractive for entrepreneurs seeking to establish themselves in a niche with good operational economics.
- SmartGrunder can help entrepreneurs explore locations in Molde for this industry, with a focus on natural development opportunities.