← hjemmebryggeri forsyninger butikk
Industry · municipality
Homebrewing Business in Bergen: Current Status and Outlook
A detailed analysis of the industry, companies, and development in Bergen municipality
Executive Summary
Bergen municipality has one registered business within the homebrewing business (Vestbrygg As), which operates with 4 employees and reports sales of approximately NOK 8.4 million. Although the industry has been marked by a decline in sales and income since 2020, data shows a stable presence in the city. Prospects for new players are mixed: there is potential in a growing hobby and brewing culture, but competition from the one existing company and financial challenges (negative EBITDA) must be carefully considered. SmartGrunder can help entrepreneurs find strategic addresses in Bergen for this industry.
Economic Overview
Sales and employee development (2016–2025):
| Year | Sales (NOK) | Employees | Year-over-year sales change | Year-over-year employee change |
|---|---|---|---|---|
| 2016 | 15.2M | 9 | +2.2% | +0.0% |
| 2017 | 15.5M | 9 | +5.4% | +0.0% |
| 2018 | 16.3M | 9 | -3.0% | +0.0% |
| 2019 | 15.8M | 9 | +7.5% | -11.1% |
| 2020 | 17.0M | 8 | -24.9% | +12.5% |
| 2021 | 12.8M | 9 | -32.1% | -33.3% |
| 2022 | 8.7M | 6 | -7.5% | -33.3% |
| 2023 | 8.0M | 6 | +1.9% | +0.0% |
| 2024 | 8.2M | 4 | +2.2% | -33.3% |
| 2025 | 8.4M | 4 | +0.0% | +0.0% |
Key figures for Vestbrygg As (2025):
- Sales: NOK 8.4M
- EBITDA: -NOK 230,000 (margin -2%)
- Gross profit: NOK 3.3M (margin 39%)
- Total debt: NOK 619,000
- Sales growth: 1% annual since 2020
Conclusion: The industry has been marked by declining sales after 2020, with a negative EBITDA indicating financial challenges. This can be a challenge for new players, but a stable presence in Bergen offers opportunities for differentiation.
Companies in the Industry
Registered companies in Bergen (2025):
| Company | Address | Organizational form | Incorporation year | Employees | Bankrupt? | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|---|---|---|---|
| Vestbrygg As | Eikeveien 1, Bergen | AS | 2013 | 4 | No | 8.4M | -230,000 |
Organizational form statistics:
- AS: 1 company (100% of the industry)
- No companies in other organizational forms (e.g. SINGLE-OWNER BUSINESS, KF, etc.)
Observation: Vestbrygg As is the only player in the industry, and there are no companies in other organizational forms. This may indicate a small, concentrated market structure.
Business Geography
Distribution of activity in Bergen (2025):
| Location | Number of companies | Number of employees | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|---|
| Bergen | 1 | 4 | 8.4M | -230,000 |
Observation: All activities in the industry are concentrated in Bergen. There are no registered companies in other city districts or municipalities in Vestland. This shows a strong local presence in the city center.
Business Dynamics
Bankruptcies and financial challenges:
- No registered bankruptcies in the industry in Bergen (2025). Vestbrygg As is still in operation, but with a negative EBITDA and low income.
- Causes of financial challenges:
- Low sales growth (1% annual)
- Negative EBITDA (margin -2%)
- Low income per employee (NOK 2.1M)
Conclusion: Although there are no registered bankruptcies, financial data shows that the industry faces challenges in generating profit. This can be a challenge for new players, but also an opportunity for innovation and efficiency.
Outlook
Outlook for Entrepreneurs
Opportunities and challenges:
- Opportunities:
- Growing interest in homebrewing and hobby brewing in Bergen.
- Strong local presence in the city offers opportunities to establish oneself in a well-known market.
- Challenges:
- Competition from Vestbrygg As, which is the only player in the industry.
- Financial challenges for the existing company (negative EBITDA).
Recommendation:
- Focus on innovation and differentiation (e.g. unique products, digital offerings, or specialization in specific customers).
- Increase efficiency to achieve positive EBITDA.
- Develop a strengthened market position through quality and customer satisfaction.
SmartGrunder can help:
- Find strategic addresses in Bergen for this industry.
- Analysis of competitors and market challenges.
- Resources to develop a competitive business model.
Outlook for the Broader Industry
Outlook for the broader industry (public administration and defense)
Comparison with the broader industry (2025):
- Number of companies: 55 (public administration and defense) vs. 1 (homebrewing business)
- Sales: NOK 144M (public administration and defense) vs. NOK 8.4M (homebrewing business)
- Employees: 166 (public administration and defense) vs. 4 (homebrewing business)
Peer companies in the broader industry (top 5 by EBITDA):
| Company | Address | EBITDA (NOK) | Sales (NOK) | Employees | |
|---|---|---|---|---|---|
| Extra Leker Bergen As Avd Åsane | Liamyrane 1, 5132 Nyborg | 859.5K | 41.3M | 12 | |
| Brio Barn & Toy Center Lagunen As | Laguneveien 1, 5239 Rådal | 2.0M | 15.4M | 7 | |
| Panduro Hobby Bergen | Torgallmenningen 8, 5014 Bergen | 519.7K | 12.7M | 7 | |
| Selfmade Norge As Avd Bergen | Salhusvegen 55, 5131 Nyborg | 505.0K | 16.4M | 13 | |
| Panduro Hobby Lagunen Rådal | Lagunen Storsenter | Laguneveien 1, 5239 Rådal | 495.5K | 12.1M | 11 |
Conclusion:
- The broader industry (public administration and defense) has larger volume, more companies, and more stable finances compared to the homebrewing business.
- This shows that the public sector in Bergen has greater resources and stability, while the private industry such as the homebrewing business is less developed and more vulnerable.
Other companies in offentlig administrasjon og forsvar (not in home brewery supplies store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Brio Barn & Lek Center Lagunen As | toy shop | Laguneveien 1, 5239 Rådal | NOK 15.4M | 7 | NOK 2.0M |
| Brio Arken As | toy shop | Myrdalsvegen 2, 5130 Nyborg | NOK 8.6M | 7 | NOK 908.0K |
| Extra Leker Bergen As Avd Åsane | toy shop | Liamyrane 1, 5132 Nyborg | NOK 41.3M | 12 | NOK 859.5K |
| Brio Vestkanten As | toy shop | Loddefjordveien 2, 5171 | NOK 9.0M | 10 | NOK 751.0K |
| Panduro Hobby Bergen | hobby store | Torgallmenningen 8, 5014 Bergen | NOK 12.7M | 7 | NOK 519.7K |
| Selfmade Norge As Avd Bergen | hobby store | Salhusvegen 55, 5131 Nyborg | NOK 16.4M | 13 | NOK 505.0K |
| Panduro Hobby Lagunen Rådal | hobby store | Lagunen Storsenter|Laguneveien 1, 5239 Rådal | NOK 12.1M | 11 | NOK 495.5K |
| Panduro Hobby Åsane/bergen | hobby store | Åsane Senter 40, 5116 Ulset | NOK 10.9M | 8 | NOK 447.2K |
| Mye Moro As Avd Lagunen | party shop | Laguneveien 1, 5239 Rådal | NOK 4.8M | 6 | NOK 367.1K |
| Rubens Skattkammer As | toy shop | Strandgaten 10, 5013 Bergen | NOK 6.4M | 9 | NOK 192.0K |
| Mye Moro As Avd Horisont | party shop | Myrdalsvegen 2, 5130 Nyborg | NOK 1.5M | 5 | NOK 112.2K |
| Barnevognservice As | toy shop | Loddefjordveien 2, 5171 | NOK 14.8M | 11 | NOK 55.0K |
| Bib Bergh | toy shop | Holtaåsen 18B, 5239 Rådal | NOK 0 | 0 | NOK 0 |
| Bib Bergh | toy shop | Holtaåsen 18B, 5239 Rådal | NOK 0 | 0 | NOK 0 |
| Bredal Eriksen Trading | toy shop | Christian Michelsens gate 2B, 5012 Bergen | NOK 0 | 0 | NOK 0 |
| Cardcollect As | toy shop | Drotningsvikveien 78, 5179 Godvik | NOK 0 | 0 | NOK 0 |
| Cardcollect As | toy shop | Drotningsvikveien 78, 5179 Godvik | NOK 0 | 0 | NOK 0 |
| Easyparty As | toy shop | c/o Vinit Pandher|Bjørndalsbakken 18, 5171 Loddefjord | NOK 0 | 7 | NOK 0 |
| Extra Leker Bergen As Avd Lagunen | toy shop | Laguneparken|Laguneveien 17, 5239 Rådal | NOK 0 | 12 | NOK 0 |
| Fosse Controllers | toy shop | Lerkeveien 12, 5097 Bergen | NOK 0 | 0 | NOK 0 |
| Henfra Invest As | toy shop | c/o Frank Ingebrigtsen|Nordåsbrotet 10, 5235 Rådal | NOK 0 | 0 | NOK 0 |
| Hetland Online Store | toy shop | Skjoldvegen 61A, 5221 Nesttun | NOK 0 | 0 | NOK 0 |
| Hobbynor As | toy shop | Søre Renen 65, 5099 Bergen | NOK 0 | 0 | NOK 0 |
| Hobbynor As | toy shop | Søre Renen 65, 5099 Bergen | NOK 0 | 0 | NOK 0 |
| Kids Outlet Lagunen 19 | toy shop | Varemottak D|Laguneveien 1, 5239 Rådal | NOK 0 | 8 | NOK 0 |
| Kids Outlet Åsane 18 | toy shop | Åsane Senter 51, 5116 Ulset | NOK 0 | 9 | NOK 0 |
| Kosely Sortland | toy shop | Ulsmågåsen 17, 5224 Nesttun | NOK 0 | 0 | NOK 0 |
| Kosely Sortland | toy shop | Ulsmågåsen 17, 5224 Nesttun | NOK 0 | 0 | NOK 0 |
| Lekehuset Bergen As | toy shop | Bergen Storsenter|Strømgaten 8, 5015 | NOK 0 | 7 | NOK 0 |
| Lekehuset Fyllingsdalen As | toy shop | Folke Bernadottes vei 52, 5147 Fyllingsdalen | NOK 0 | 6 | NOK 0 |
| Lekelageret As | toy shop | Søvikmarka 19C, 5251 Søreidgrend | NOK 0 | 0 | NOK 0 |
| Lekelageret As | toy shop | Søvikmarka 19C, 5251 Søreidgrend | NOK 0 | 0 | NOK 0 |
| Lindas Leker & Blomster Ans | toy shop | Ulvedalen Torg, 5134 Flaktveit | NOK 0 | 0 | NOK 0 |
| Min Min Tun | toy shop | Fyllingsdalsveien 308, 5145 Fyllingsdalen | NOK 0 | 5 | NOK 0 |
| N.y Trading Group As | toy shop | Fjellsdalen 1, 5155 Bønes | NOK 0 | 0 | NOK 0 |
| Nilsen | toy shop | Riplegården 34, 5161 Laksevåg | NOK 0 | 0 | NOK 0 |
| Nilsen Networking | toy shop | Bruksenhetsnummer H0303|Ture Nermans vei 15, 5143 Fyllingsdalen | NOK 0 | 0 | NOK 0 |
| Online Gruppen Olsnes | toy shop | Krokeidevegen 393A, 5244 Fana | NOK 0 | 0 | NOK 0 |
| Playlot As | toy shop | Salhusvegen 55, 5131 Nyborg | NOK 0 | 0 | NOK 0 |
| Pregame As | toy shop | c/o Henrik Lie Ingebrigtsen|Nordåsbrotet 10, 5235 Rådal | NOK 0 | 0 | NOK 0 |
Conclusion
Summary:
- Bergen has one active company in the homebrewing business (Vestbrygg As), with 4 employees and sales of NOK 8.4M.
- The industry has been marked by a decline in sales and negative EBITDA since 2020, but there are no bankruptcies.
- The broader industry (public administration and defense) in Bergen has larger volume, more companies, and more stable finances.
- For entrepreneurs: There is potential in a growing hobby and brewing culture, but competition from Vestbrygg As and financial challenges must be carefully considered. Innovation and efficiency can be key factors for success.
SmartGrunder can help:
- Find strategic addresses in Bergen for this industry.
- Analysis of competitors and market challenges.
- Resources to develop a competitive business model.