← hjemmebryggeri forsyninger butikk
Industry · municipality
Home Brewery Supplies Store Industry in Lillestrøm: A Comprehensive Analysis
Key Insights on Sales, Employment, and Business Dynamics in the Municipality of Lillestrøm, Norway (2016–2025) with Outlook for Founders and Local Decision-Makers in 2026 and Beyond
Executive Summary
Lillestrøm has a small but active sector within the home brewery supplies store industry. In 2025, there is one registered company in this sector, Strømmen Hjemmebrygg As, operating from Strømsveien 80 in Strømmen. Sales have shown a strong increase from 2016 to 2021, peaking at NOK 12.9 million, followed by a decline since. The number of employees has varied between 3 and 9, stabilizing at 6 employees in 2025. The sector has not recorded any bankruptcies, but the EBITDA margin is 0%, indicating a critical financial situation for the single company.
Economic Overview
Sales Development:
- 2016: NOK 2.9 million
- 2021: NOK 12.9 million (increase of +344.8%)
- 2025: NOK 8.3 million (decrease of -35.7% from 2021)
Employee Development:
- 2016: 3 employees
- 2023: 9 employees (increase of +200%)
- 2025: 6 employees (decrease of -33.3% from 2023)
Critical Points:
- The EBITDA margin is 0%, indicating that operating profit does not cover operating costs.
- Sales have fallen by 33.0% from 2021 to 2022, and have not reached previous levels since 2021.
Companies in the Sector
There is one registered company in Lillestrøm within the home brewery supplies store industry:
| Name | Location | Legal Form | Employees | Sales (2025) | EBITDA (2025) |
|---|---|---|---|---|---|
| Strømmen Hjemmebrygg As | Strømsveien 80, Strømmen | AS | 7 | NOK 8.3 million | NOK 25,000 |
Legal Form:
- AS: 1 company, 7 employees, NOK 8.3 million in sales, NOK 25,000 in EBITDA.
Bankruptcies:
- No registered bankruptcies in the sector in Lillestrøm.
Business Geography
All activities within the home brewery supplies store industry in Lillestrøm are concentrated in Strømmen:
| Location | Number of Companies | Number of Employees | Sales (2025) | EBITDA (2025) |
|---|---|---|---|---|
| Strømmen | 1 | 7 | NOK 8.3 million | NOK 25,000 |
Key Observations:
- Strømmen is the only district with activity in this sector.
- Sales in Strømmen account for 100% of the sector's total sales in the municipality.
Business Dynamics
Bankruptcies:
- No registered bankruptcies in the home brewery supplies store industry in Lillestrøm.
Financial Challenges:
- The EBITDA margin is 0%, indicating that operating profit does not cover operating costs.
- Sales have fallen by 33.0% from 2021 to 2022, and have not reached previous levels since 2021.
Employee Development:
- The number of employees has varied between 3 and 9, stabilizing at 6 employees in 2025.
Outlook for Entrepreneurs
Opportunities:
- There is a unique opportunity to establish oneself in a sector with low bankruptcy risk, despite the single company's critical financial situation.
- The sales increase from 2016 to 2021 (344.8%) shows potential in the market segment.
Challenges:
- The EBITDA margin of 0% indicates a critical financial situation for the single company, which may be an indicator of the sector's general challenges.
- Sales have fallen by 33.0% from 2021 to 2022, which may signal market deterioration or bankruptcy risk.
Recommendation:
- Entrepreneurs should consider establishing themselves in a district with high purchasing power, such as Strømmen, and focus on achieving a higher EBITDA margin than the current 0%.
- It may be profitable to explore cooperation with local actors to strengthen market position.
Outlook for the Overarching Sector
Overall Sector:
- Public administration and defense is the overarching sector in Lillestrøm, with 21 companies and 107 employees in 2026.
- Sales in this sector have increased by 14.9% from 2024 to 2025, from NOK 65.9 million to NOK 75.7 million.
Comparison with Home Brewery Supplies Store Industry:
- The home brewery supplies store industry has a much smaller market share (1 company) compared to public administration and defense (21 companies).
- Sales in the home brewery supplies store industry (NOK 8.3 million) are significantly lower than in public administration and defense (NOK 75.7 million in 2025).
Peer Companies in the Overarching Sector:
| Name | Location | Sector | Sales (2025) | EBITDA (2025) |
|---|---|---|---|---|
| Panduro Hobby Strømmen | Støperiveien 5, 2010 Strømmen | Hobby Market | NOK 18.6 million | NOK 761,400 |
| Lasse Liten Leker As | Storgata 15, 2000 Lillestrøm | Toy Store | NOK 8.2 million | NOK 541,000 |
| Strømmen Leker As | Støperiveien 5, 2010 Strømmen | Toy Store | NOK 21.3 million | NOK 347,000 |
Conclusion:
- Public administration and defense have a much larger market share and higher sales than the home brewery supplies store industry in Lillestrøm.
- The home brewery supplies store industry has a lower EBITDA margin (0%) compared to peer companies in the overarching sector (e.g., Panduro Hobby Strømmen with a 4.1% EBITDA margin).
Other companies in offentlig administrasjon og forsvar (not in home brewery supplies store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Panduro Hobby Strømmen | hobby store | Støperiveien 5, 2010 Strømmen | NOK 18.6M | 13 | NOK 761.4K |
| Lasse Liten Leker As | toy shop | Storgata 15, 2000 Lillestrøm | NOK 8.2M | 10 | NOK 541.0K |
| Strømmen Leker As | toy shop | Støperiveien 5, 2010 Strømmen | NOK 21.3M | 22 | NOK 347.0K |
| Festmagasinet Standard Strømmen As | toy shop | Støperiveien 5, 2010 Strømmen | NOK 7.3M | 14 | NOK 299.0K |
| Rc Bilen As | toy shop | Hovinlia 8B, 1900 Fetsund | NOK 76.0K | 0 | NOK 15.0K |
| Gamers Gathering As | toy shop | Sørumsgata 3, 2000 Lillestrøm | NOK 0 | 0 | NOK 0 |
| Kong | toy shop | Melnesveien 140, 1910 Enebakkneset | NOK 0 | 0 | NOK 0 |
| Laukas | toy shop | Hjalmar Johansens gate 8, 2004 Lillestrøm | NOK 0 | 0 | NOK 0 |
| Makt Khan | toy shop | Nitteberglia 25, 2007 Kjeller | NOK 0 | 0 | NOK 0 |
| Nilsen Web | toy shop | Nordlibakken 11, 1920 Sørumsand | NOK 0 | 0 | NOK 0 |
| Pablo Daniel Martinez Iozzia | toy shop | Åråssvingen 4, 2007 Kjeller | NOK 0 | 0 | NOK 0 |
| Rc Depot Norway As | toy shop | Engelia 28, 2019 Skedsmokorset | NOK 0 | 0 | NOK 0 |
| Signity E Handel Lars Göran Reinhold Löfvendahl | toy shop | Monsrudveien 20, 1920 Sørumsand | NOK 0 | 0 | NOK 0 |
| Toys As | toy shop | Støperiveien 5, 2010 Strømmen | NOK 0 | 29 | NOK 0 |
| Tran Castillo Tcg | toy shop | Nordbyveien 61, 2013 Skjetten | NOK 0 | 0 | NOK 0 |
| Tran Castillo Tcg | toy shop | Nordbyveien 61, 2013 Skjetten | NOK 0 | 0 | NOK 0 |
| Ringo Leker Skedsmo As | toy shop | Skedsmo Senter|Furuholtet 1, 2020 Skedsmokorset | NOK 4.3M | 6 | NOK -105.0K |
| Unimedia As | toy shop | Stasjonsveien 23B, 2010 Strømmen | NOK 1.3M | 2 | NOK -109.0K |
| Les Og Lek Sørumsand As | toy shop | c/o Fokus butikksenter|Fru Natvigs vei 1, 1920 Sørumsand | NOK 6.7M | 8 | NOK -199.0K |
| Postlink As | toy shop | Lensmann Haaversens vei 98, 2019 Skedsmokorset | NOK 0 | 0 | NOK -264.0K |
Conclusion
The home brewery supplies store industry in Lillestrøm is a small but active sector with one registered company, Strømmen Hjemmebrygg As. Sales have shown a strong increase from 2016 to 2021, but have since declined. The number of employees has varied, but has stabilized at 6 employees in 2025. The sector has not recorded any bankruptcies, but the EBITDA margin is 0%, indicating a critical financial situation for the single company. Entrepreneurs should consider establishing themselves in a district with high purchasing power, such as Strømmen, and focus on achieving a higher EBITDA margin than the current 0%. SmartGrunder can help entrepreneurs find suitable addresses in Lillestrøm for this sector.