Industry · municipality
The Hotel Industry in Frogn
An analysis of companies, statistics, and outlooks for entrepreneurs and local decision-makers
Executive Summary
Overview of the Hotel Industry in Frogn
The hotel industry in Frogn is an important part of the municipality's economy, with 7 registered companies in 2025. Most of the companies are AS companies, and they are mainly located in Drøbak. Sales have shown large variations over the years, with a significant increase from 2020 to 2023, while the number of employees has been more stable after 2022. Drøbak is still the main center for hotel operations, with 4 companies and 137 employees. Prospects for entrepreneurs and local decision-makers look promising, especially with the increasing demand for accommodation services in the region.
Economic Overview
Sales Development (NOK):
| Year | Sales (NOK) | Year-over-Year Change |
|---|---|---|
| 2016 | 52.8M | - |
| 2017 | 48.2M | -8.8% |
| 2018 | 31.2M | -35.3% |
| 2019 | 30.6M | -1.8% |
| 2020 | 19.2M | -37.5% |
| 2021 | 40.8M | +113.0% |
| 2022 | 42.1M | +3.3% |
| 2023 | 75.6M | +79.5% |
| 2024 | 77.4M | +2.4% |
| 2025 | 77.0M | -0.6% |
Employee Development:
| Year | Number of Employees | Year-over-Year Change |
|---|---|---|
| 2016 | 135 | - |
| 2017 | 120 | -11.1% |
| 2018 | 90 | -25.0% |
| 2019 | 132 | +46.7% |
| 2020 | 97 | -26.5% |
| 2021 | 72 | -25.8% |
| 2022 | 95 | +31.9% |
| 2023 | 110 | +15.8% |
| 2024 | 98 | -10.9% |
| 2025 | 80 | -18.4% |
| 2026 | 98 | +22.5% |
Sales experienced a sharp decline in 2020, but recovered with a 113% increase in 2021. The number of employees stabilized after 2022, with a 15.8% increase in 2023.
Companies in the Industry
The following companies are registered in the hotel industry in Frogn:
- Oscarsborg Hotel & Resort As (Drøbak) – 75 employees, operating income 48.9M NOK, EBITDA 3.9M NOK.
- Reenskaug Hotel Drift As (Drøbak) – 51 employees, operating income 19.1M NOK, EBITDA 384.0K NOK.
- Oscarsborg Invest As (Drøbak) – 6 employees, operating income 4.3M NOK, EBITDA 11.0K NOK.
- Festningshotellene As (Drøbak) – 5 employees, operating income 5.6M NOK, EBITDA -1.5M NOK.
- Mrga Invest As (Drøbak) – 0 employees, operating income 0 NOK, EBITDA -27.0K NOK.
- Reenskaug Hotel Eiendom As (Drøbak) – 0 employees, operating income 2.2M NOK, EBITDA 1.6M NOK.
- Tae Invest As (Drøbak) – 0 employees, operating income 45.0K NOK, EBITDA 3.0K NOK.
Most companies are AS companies, and they have variable financial performance. Oscarsborg Hotel & Resort As has the highest operating income, while Festningshotellene As has negative EBITDA.
Business Geography
Hotel operations in Frogn are concentrated in Drøbak, which has 4 companies and 137 employees. It is an important economic hub in the municipality. Drøbak has the following key figures:
- Operating Income: 77.9M NOK
- Sales: 76.9M NOK
- Wages: 33.4M NOK
- Operating Profit: 1.6M NOK
- EBITDA: 2.8M NOK
- Gross Profit: 61.3M NOK
- Total Equity: -1.6M NOK
- Total Debt: 44.1M NOK
- EBITDA Margin: 3%
- Gross Margin: 79%
- Operating Margin: 2%
Drøbak is still the main center for hotel operations in Frogn.
Business Dynamics
Bankruptcies and Financial Challenges: None of the 7 companies in the hotel industry in Frogn have been in a bankruptcy situation. However, some companies show negative financial indicators, such as Festningshotellene As with an EBITDA margin of -26% and Mrga Invest As with negative EBITDA. This may indicate financial challenges for certain companies, even though no bankruptcies have been registered.
Organizational Forms: Most companies are AS companies, which is typical for businesses in Norway. There are no companies with other organizational forms registered in the data.
Outlook
Outlook for Entrepreneurs
The hotel industry in Frogn has proven to be resilient, with a significant increase in sales after 2020. This indicates potential for further growth, especially with increasing demand for accommodation services in the region. Entrepreneurs should, however, be aware of the competition and the financial challenges some companies face. SmartGrunder can help entrepreneurs find suitable addresses in Frogn for hotel operations, based on natural conditions and market prospects.
Outlook for Accommodation (Parent Industry)
Accommodation is a broader industry group that includes both hotels and camping. In Frogn, accommodation companies have a similar sales development to the hotel industry, but with some differences. For example, camping companies in Frogn (which are not registered in the hotel industry) have lower sales volumes and no employees. This may indicate that camping is a less developed sector in the municipality compared to hotels.
Peer Companies in Accommodation (Non-Hotel):
| Name | Address | Sales (NOK) | Employees | EBITDA (NOK) |
|---|---|---|---|---|
| Atelier Van De Pontseele Wikant | Garderveien 151, 1455 Nordre Frogn | 0 | 0 | 0 |
| Nordic Stay Partners Ved Munck Johansen | Fyrveien 2, 1444 Drøbak | 0 | 0 | 0 |
These companies have no activity in sales or employees, indicating that they are not operational in Frogn.
Other companies in overnatting (not in hotel)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Atelier Van De Pontseele Wikant | camping | Garderveien 151, 1455 Nordre Frogn | NOK 0 | 0 | NOK 0 |
| Nordic Stay Partners Ved Munck Johansen | camping | Fyrveien 2, 1444 Drøbak | NOK 0 | 0 | NOK 0 |
Conclusion
The hotel industry in Frogn has proven to be a stable and important part of the municipality's economy, with an increase in sales after 2020. Drøbak is still the main center for operations, with 4 companies and 137 employees. Prospects for entrepreneurs look promising, especially with the increasing demand for accommodation services in the region. However, entrepreneurs should be aware of the competition and the financial challenges some companies face. SmartGrunder can help entrepreneurs find suitable addresses in Frogn for hotel operations, based on natural conditions and market prospects.