Industry · municipality
The Hotel Industry in Ullensvang: Companies, Statistics, and Outlooks
A detailed analysis of the hotel industry in Ullensvang municipality based on market data and economic trends for entrepreneurs and local decision-makers.
Executive Summary of the Hotel Industry in Ullensvang
The hotel industry in Ullensvang is an important part of the municipality's economy, with 22 registered companies in total (16 listed here). The industry has shown both strength and instability over time, with a significant decline in sales revenue in 2025. At the same time, the number of employees increased until 2024, followed by a decline in 2026. This indicates a dynamic industry with both growth opportunities and challenges. SmartGrunder can help entrepreneurs find natural addresses in the municipality for this industry.
Economic Trends and Key Indicators
Economic Trends
The hotel industry in Ullensvang has experienced significant variations in sales revenue and number of employees over time. Sales revenue fell sharply by -84.9% in 2025 compared to 2024, from NOK 158.1M to NOK 23.8M. This is one of the most pronounced declines in the data. The number of employees, however, has shown a more stable development, with an increase from 243 in 2023 to 251 in 2024, followed by a decline to 229 in 2026.
Key Economic Indicators
- Sales Growth: The highest growth was recorded in 2022 (+29.4%), while the most dramatic decline occurred in 2025.
- Employees: The largest increase was recorded in 2022 (+12.2%), while the most significant decline occurred in 2025 (-3.2%).
- EBITDA Margins: The variation is large, with both positive (e.g., 15% in Odda) and negative values (e.g., -90% in Jondal).
Companies and Organizational Trends
Companies in the Industry
In total, 22 companies are registered in the hotel industry in Ullensvang, but only 16 are listed here. The most represented company forms are AS (11 companies) and ENK (1 company). The most important companies include:
| Company | Address | Number of Employees | EBITDA (NOK) | Sales Revenue (NOK) |
|---|---|---|---|---|
| Hotel Ullensvang As | Ullensvangvegen 865, Lofthus | 92 | 11.6M | 105.5M |
| Harding Group As Avd Hotell | Gamle Oddaveg 3, Tyssedal | 37 | 0 | 0 |
| Hordatun Drift As | Håra 18, Røldal | 32 | 1.2M | 11.3M |
| Utne Hotell Drift As | Utne | 22 | 178.0K | 7.5M |
| Trolltunga Hotel As | Vasstun 1, Odda | 16 | 3.5M | 22.2M |
Organizational Trends
- AS companies dominate with 276 employees and NOK 158.9M in operating income.
- ENK companies have minimal presence, with 5 employees and NOK 0 in operating income.
Geographic Distribution of Business
Distribution of Business in the Municipality
The hotel industry is spread across several suburbs in Ullensvang, with varying levels of activity:
| Suburb | Number of Companies | Number of Employees | Sales Revenue (NOK) | EBITDA Margin |
|---|---|---|---|---|
| Lofthus | 2 | 103 | 108.8M | 10% |
| Tyssedal | 1 | 37 | 0 | 0% |
| Kinsarvik | 2 | 33 | 1.1M | -2% |
| Odda | 2 | 33 | 22.2M | 15% |
| Røldal | 1 | 32 | 11.3M | 10% |
| Utne | 2 | 27 | 7.5M | 2% |
| Jondal | 2 | 16 | 2.7M | -90% |
Key Areas
- Odda and Røldal have the highest EBITDA margins (15% and 10%).
- Jondal and Kinsarvik show negative EBITDA margins, which may indicate economic challenges.
Economic Dynamics and Bankruptcy Statistics
The hotel industry in Ullensvang has shown both stability and instability over time. Some companies have experienced significant losses, while others have shown strong growth. Key figures:
- Kinsarvik Hotelldrift As has 0 sales revenue and -2% EBITDA margin.
- Hardanger House Drift As has -79% EBITDA margin and -3.0M operating result.
- Folgefonn Gjestetun As has a dramatic decline of -81% in sales growth.
Bankruptcy Statistics
None of the listed companies are bankrupt, but several have negative EBITDA and operating results, which may indicate economic challenges. This is important to consider for entrepreneurs.
Outlook for Entrepreneurs
The hotel industry in Ullensvang has both opportunities and challenges. The most stable areas are Odda and Røldal, with high EBITDA margins and positive sales growth. However, the industry has experienced a sharp decline in 2025, which may affect future growth. Entrepreneurs should consider focusing on areas with positive development and diversifying into nearby sectors, such as camping and short-term cabins, which are represented in the broader accommodation industry.
Outlook for the Broader Accommodation Industry
The broader accommodation industry in Ullensvang has 71 companies, which shows a larger and more diversified sector compared to the hotel industry. Economic trends:
- Sales Revenue: Highest growth in 2022 (+20.3%), with a decline of -71.7% in 2025.
- Employees: Highest growth in 2022 (+14.1%), with a decline of -5.8% in 2025.
Peer Companies in the Accommodation Industry
Key figures for companies in camping and short-term cabins:
| Company | EBITDA (NOK) | Sales Revenue (NOK) | Number of Employees |
|---|---|---|---|
| Mikkelparken As | 4.0M | 28.2M | 101 |
| Kinsarvik Camping As | 3.4M | 10.7M | 14 |
| Lofthus Camping As | 2.2M | 6.7M | 9 |
Conclusion
The broader accommodation industry has a more stable development compared to the hotel industry, with opportunities in camping and cabin sectors. Entrepreneurs should consider exploring these sectors to diversify risk.
Other companies in overnatting (not in hotel)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Hardangertun Eigedom As | camping | Kinsarvikvegen 64, 5780 | NOK 0 | 0 | NOK 4.2M |
| Mikkelparken As | camping | Kinsarvikvegen 64, 5780 | NOK 28.2M | 101 | NOK 4.0M |
| Kinsarvik Camping As | camping | 0, 5780 Kinsarvik | NOK 10.7M | 14 | NOK 3.4M |
| Lofthus Camping As | camping | 0, 5781 Lofthus | NOK 6.7M | 9 | NOK 2.2M |
| Trolltunga Camping As | camping | Jordalsvegen 29, 5750 Odda | NOK 308.0K | 25 | NOK 611.0K |
| Hardangerpark As | camping | Sandvikevegen 28, 5780 Kinsarvik | NOK 2.7M | 4 | NOK 125.0K |
| Skysstasjonen Røldal Eiendom As | camping | Kyrkjevegen 24, 5760 Røldal | NOK 2.8M | 7 | NOK 34.0K |
| Ringøy Gard Camping Trude Lægreid Rinaldo | camping | Ringøy|Kinsarvikvegen 1021, 5780 | NOK 114.0K | 0 | NOK 9.0K |
| 97 Holding As | short stay cabins | Gamlevegen 294, 5777 Grimo | NOK 0 | 0 | NOK 0 |
| Alf Medhus | camping | Kyrkjevegen 49, 5760 Røldal | NOK 0 | 7 | NOK 0 |
| Alv Espeland | camping | Framtunvegen 1, 5627 Jondal | NOK 0 | 0 | NOK 0 |
| Angels Homes As | camping | Kleivavegen 25A, 5750 Odda | NOK 0 | 0 | NOK 0 |
| Bjørkevoll Eiendom As | camping | Eidesåsen 45, 5750 Odda | NOK 0 | 0 | NOK 0 |
| Breidablikk Turisthytte | camping | Folgefonn, 5627 Jondal | NOK 0 | 0 | NOK 0 |
| Dalarsteig Utleige As | short stay cabins | Husevegen 113, 5780 Kinsarvik | NOK 0 | 0 | NOK 0 |
| Den Norske Turistforening Oslo Og Middalsbu | camping | 0, 5760 Røldal | NOK 0 | 0 | NOK 0 |
| Den Norske Turistforening Oslo Og Torehytten | camping | 0, 5781 Lofthus | NOK 0 | 0 | NOK 0 |
| Den Norske Turistforening Oslo Og Tyssevassbu | camping | 0, 5773 Hovland | NOK 0 | 0 | NOK 0 |
| Fjord House Drift As | short stay cabins | Gamlevegen 294, 5777 Grimo | NOK 0 | 0 | NOK 0 |
| Fjord Retreat As | short stay cabins | Fjordavegen 5153, 5778 Utne | NOK 0 | 0 | NOK 0 |
| Fonnabu Turisthytte | camping | Folgefonn, 5627 Jondal | NOK 0 | 0 | NOK 0 |
| Gro Hagberg | camping | Orri|Stana 16, 5770 Tyssedal | NOK 0 | 0 | NOK 0 |
| Gunlaug Flatabø Joakimsen | camping | Øvre Krossdalen 167, 5627 Jondal | NOK 0 | 0 | NOK 0 |
| Hadlaskard Turisthytte | camping | Hardangervidda, 5780 Kinsarvik | NOK 0 | 0 | NOK 0 |
| Hardangertun Leirskule | other accommodation | Kinsarvikvegen 64, 5780 | NOK 0 | 0 | NOK 0 |
| Hauge Drift As | short stay cabins | Kvednavegen 19, 5780 Kinsarvik | NOK 0 | 0 | NOK 0 |
| Helga Espeland | camping | Framtunvegen 1, 5627 Jondal | NOK 0 | 0 | NOK 0 |
| Holmaskjer Turisthytte | camping | Folgefonn, 5627 Jondal | NOK 0 | 0 | NOK 0 |
| Johannes Børve Solheim | camping | Sekse|Ullensvangvegen 1834, 5773 Hovland | NOK 0 | 0 | NOK 0 |
| Kvanntjørnsbu | camping | 0, 5750 Odda | NOK 0 | 0 | NOK 0 |
| Leif Einar Holding As | camping | Hjøllovegen 12, 5750 Odda | NOK 0 | 0 | NOK 0 |
| Leve Lettere Charlotte Bergsholm | camping | Vasselvegen 39, 5628 Herand | NOK 0 | 0 | NOK 0 |
| Litlos Turisthytte Jarle Viskjer | camping | Sveabrotet 3, 5763 Skare | NOK 0 | 5 | NOK 0 |
| Lothepus Camp As | camping | Hjøllovegen 12, 5750 Odda | NOK 0 | 11 | NOK 0 |
| Meland Utleige Og Drift | short stay cabins | Opedalsvegen 14, 5781 Lofthus | NOK 0 | 0 | NOK 0 |
| Mosdalsbu | camping | 0, 5750 Odda | NOK 0 | 0 | NOK 0 |
| Måkestad Anne Kristine Mæland | short stay cabins | Grimo|Fjordavegen 3738, 5777 | NOK 0 | 0 | NOK 0 |
| Per Ragnar Raaen | short stay cabins | Løbakkevegen 56, 5778 Utne | NOK 0 | 0 | NOK 0 |
| Reinaskårbu | camping | 0, 5750 Odda | NOK 0 | 0 | NOK 0 |
| Ringøy Camping As | camping | Kinsarvikvegen 1001, 5780 | NOK 0 | 0 | NOK 0 |
Conclusion
The hotel industry in Ullensvang has both strengths and challenges. With a sharp decline in sales revenue in 2025, but stable areas such as Odda and Røldal, it is important for entrepreneurs to consider both opportunities and risks. The broader accommodation industry offers a more stable foundation for investments, with opportunities in camping and cabin sectors. SmartGrunder can help entrepreneurs find natural addresses in the municipality for this industry.