Home Goods Store Industry in Alver: A Comprehensive Analysis

Industry Overview

In Alver, there are 11 companies within the home goods industry, with a mixed structure of AS and ENK entities. The most actively operating companies are located in Isdalstø, where four companies collectively employ 26 people and operate with a combined sales figure of 25.3 million NOK. The most well-known companies include Kid Interiør As and Princess Avd 312 Knarvik, which have shown stable economic development over the past few years. There are also several companies that have recently been established or have low activity, such as Berg Stormheim and Folkenes Hageinnredning As, which have not yet reported revenues.

The home goods industry in Alver has shown dynamic development over the past few years. Sales increased by 46.6% from 2016 to 2017, and continued to grow to 27.2 million NOK in 2025. This demonstrates a stable trend, despite minor declines in 2019 and 2025. Employee numbers have varied, with a peak of 29 employees in 2023, followed by a decline to 25 employees in 2026. The average labor cost per employee is approximately 5.4 million NOK, while operating income per employee is 1.1 million NOK. The EBITDA margin stands at 9%, indicating good financial health for the most active companies.

In Alver, there are 11 companies in the home goods sector, distributed among AS and ENK entities. The most representative companies include:

• Kid Interiør As (founded in 2016, 9 employees, sales 14.6 million NOK)
• Nille Knarvik (founded in 1992, 8 employees, sales 0 NOK)
• Princess Avd 312 Knarvik (founded in 1994, 5 employees, sales 5.3 million NOK)
• Farmors Hus As (founded in 2008, 4 employees, sales 5.5 million NOK)

There are also several companies that have recently been established or have low activity, such as Berg Stormheim (founded in 2025, 0 employees) and Folkenes Hageinnredning As (founded in 2022, 0 employees). These companies may represent potential opportunities for future development, but more data is needed to assess their financial health.

The most actively operating companies in the home goods industry in Alver are located in Isdalstø, where four companies collectively employ 26 people and operate with a combined sales figure of 25.3 million NOK. This area also has the highest operating income per employee (1.1 million NOK) and EBITDA margin (9%). Other areas such as Manger and Hundvin have fewer companies, but show potential opportunities for future development. There are also several companies located in Lindås and Seim, but these have not yet reported revenues.

The home goods industry in Alver has shown stable development over the past few years, with no registered bankruptcies. However, there are several companies with low or no activity, such as Nille Knarvik and Folkenes Hageinnredning As, which have not yet reported revenues. This may indicate opportunities for new companies to establish themselves in the area, but there is also a risk that certain companies lack sufficient financial health. There are also several recently established companies, such as Berg Stormheim (founded in 2025) and Teigland Stuebad (founded in 2026), which may represent future opportunities.

Outlook for Founders

For founders considering starting a home goods business in Alver, the data shows potential opportunities, particularly in Isdalstø, where activity is highest. The average sales per company have increased over the past few years, and several companies have shown stable financial development. However, there is also a risk that certain companies lack sufficient financial health, such as Nille Knarvik and Folkenes Hageinnredning As, which have not yet reported revenues. Founders should therefore consider establishing themselves in areas with high activity and good financial health, while also being aware of potential risk factors.

The broader category of financial services in Alver has more companies (14) than the home goods industry (11), and shows stable development over the past few years. Sales have increased by 7.3% from 2016 to 2017, and continued to grow to 39.3 million NOK in 2024. Employee numbers have varied, but have on average been higher than in the home goods industry. The most well-known companies in this category include Norli Knarvik Senter (sales 14.0 million NOK, EBITDA 1.1 million NOK) and Ugleklubben Gillian Johnsen (sales 0 NOK, EBITDA 0 NOK). This shows that financial services have a broader scope and higher financial health than the home goods industry, but there are also opportunities for future development in home goods.

The home goods industry in Alver has shown stable development over the past few years, with an increase in sales and number of employees. There are potential opportunities for founders, particularly in Isdalstø, where activity is highest. However, there is also a risk that certain companies lack sufficient financial health, and founders should consider establishing themselves in areas with high activity and good financial health. SmartGrunder can help founders find suitable addresses in Alver for the home goods industry, and provide advice on how to maximize opportunities in this area.