Industry · municipality
The Home Trade Industry in Hå
Analysis of Companies, Statistics, and Outlooks for Entrepreneurs and Local Decision-Makers in Hå, Rogaland
Executive Summary
In Hå, there are 3 home trade stores registered in 2026, with a total sales volume of NOK 4.5 million and 4 employees. The industry has been marked by highly variable development in recent years, with a sales increase of 25.0% in 2025 compared to 2024. Nevertheless, the number of employees has decreased from 3 in 2023 to 2 in 2026. There are no registered bankruptcies in the industry, but two of the three companies have 0 employees and 0 sales. This indicates that the industry has a high degree of uncertainty and larger companies in nearby areas may influence the market.
Economic Overview
Sales and Employees in Home Trade Stores in Hå (2016–2026):
| Year | Sales (NOK) | Employees |
|---|---|---|
| 2016 | 4.0M | 4 |
| 2017 | 5.0M | 6 |
| 2018 | 5.2M | 6 |
| 2019 | 5.4M | 6 |
| 2020 | 6.0M | 7 |
| 2021 | 5.7M | 6 |
| 2022 | 4.3M | 4 |
| 2023 | 3.5M | 3 |
| 2024 | 3.6M | 4 |
| 2025 | 4.5M | 4 |
| 2026 | 4.5M | 2 |
Key Figures:
- Largest sales increase: +25.0% from 2024 to 2025.
- Largest employee decrease: -50.0% from 2025 to 2026.
- Total sales in 2026: NOK 4.5M, lower than the 2020 level (NOK 6.0M).
Conclusion: The industry has been marked by greater variations in sales than in the number of employees, with a rise in 2025 that did not continue into 2026. This may indicate increased competitiveness or changes in the market.
Companies in the Industry
Registered Companies in the Home Trade Industry in Hå (2026):
| Company | Address | Legal Form | Employees | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|---|---|
| Kristian Ege | Eikevegen 4F, Varhaug | ENK | 0 | 0 | 0 |
| Princess Avd 223 Amfi Nærbø | Torggata 2, Nærbø | AS | 0 | 3.2M | 73.4K |
| Reime Naturstein | Raunevegen 5, Nærbø | ENK | 0 | 0 | 0 |
Notes:
- Princess Avd 223 Amfi Nærbø is the only active company with sales and EBITDA.
- Two of the companies have 0 employees and 0 sales, which may indicate new startups or reduced operational activities.
- Legal Forms: 2 companies are ENK (sole proprietorship), 1 is AS (limited liability company).
Business Geography
Distribution of Home Trade Stores in Hå (2026):
| Location | Number of Companies |
|---|---|
| Nærbø | 2 |
| Varhaug | 1 |
Most Active Area: Nærbø with 2 companies (Princess Avd 223 Amfi Nærbø and Reime Naturstein). Varhaug has 1 company (Kristian Ege). This indicates that Nærbø is a more central commercial hub for home trade stores in the municipality.
Business Dynamics
Bankruptcy Statistics and Operational Activity (2016–2026):
- No registered bankruptcies in the home trade industry in Hå.
- Two of the three companies have 0 employees and 0 sales (Kristian Ege and Reime Naturstein), which may indicate reduced operational activities or new startups.
- Princess Avd 223 Amfi Nærbø has a sales increase from 0 to 3.2M in 2026, but no employees.
Conclusion: The industry has low bankruptcy risk, but greater uncertainty in operational activities. This may be a challenge for new entrants who must assess market stability.
Outlook
Outlook for Entrepreneurs
Expectations for Home Trade Stores in Hå (2027–2028):
- The sales increase in 2025 (25.0%) shows that there may be growth opportunities in the industry.
- The drop in the number of employees (from 4 to 2 in 2026) indicates greater uncertainty in operational activities.
- Nærbø is a more central commercial hub, which may be an advantage for new companies.
- No bankruptcies in the industry, but two of the three companies have 0 employees and 0 sales, which may indicate reduced operational activities.
Recommendation: Entrepreneurs should consider market stability and locate near Nærbø to maximize commercial activity. It may also be beneficial to collaborate with existing companies to increase operational activities.
Outlook for Financial Services
Contrast Between Home Trade Stores and Financial Services in Hå (2016–2026):
Financial Services (parent category):
- Number of companies: 7 (home trade stores: 3).
- Sales: Same development as home trade stores (NOK 4.5M in 2026).
- Number of employees: 8 in 2026 (home trade stores: 2).
Peer companies in financial services (not home trade stores):
- Ah2 International Haaland (bookstore), Irene Primstad (bookstore), Norli Alti Nærbø (bookstore), Svein Jarle Åbrekk (bookstore).
- No sales or EBITDA for these companies.
Conclusion: Financial services have a larger number of companies and higher number of employees than home trade stores, but the same sales level. This indicates that financial services have a larger market share in the municipality.
Other companies in finansielle tjenester (not in home goods store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Ah2 International Haaland | bookstore | Støyperivegen 15, 4365 Nærbø | NOK 0 | 0 | NOK 0 |
| Irene Primstad | bookstore | Høienvegen 8, 4360 Varhaug | NOK 0 | 0 | NOK 0 |
| Norli Alti Nærbø | bookstore | Torggata 2, 4365 Nærbø | NOK 0 | 6 | NOK 0 |
| Svein Jarle Åbrekk | bookstore | Blåklokkevegen 11, 4365 Nærbø | NOK 0 | 0 | NOK 0 |
Conclusion
Home trade stores in Hå have had variable development in recent years, with a sales increase in 2025 and a drop in the number of employees in 2026. There are no bankruptcies, but two of the three companies have 0 employees and 0 sales. This indicates greater uncertainty in the industry. Nærbø is a more central commercial hub, which may be an advantage for new companies. Entrepreneurs should consider market stability and locate near Nærbø to maximize commercial activity. SmartGrunder can help entrepreneurs explore addresses in Hå for home trade stores where there are opportunities for growth.