Industry · municipality
Home Goods Store Industry in Halden: Current Status and Outlook
An Analysis of Companies, Statistics, and Opportunities in the Municipality of Halden, Norway (2016–2026) with Parent Industry Comparison to Financial Services (finansielle tjenester).
Executive Summary
Industry Overview
In Halden, there are 14 companies registered within the home goods store industry, with a total of 60 employees in 2026. The industry has experienced variations in sales and employment over time, with a 10.6% sales decline from 2024 to 2025, followed by a mild increase in 2026. There are no registered bankruptcies in the industry, but some companies report negative EBITDA values. The broader parent industry financial services has more companies and a somewhat more stable development in sales and employment.
Economic Overview
Sales and Employment Development (2016–2026):
| Year | Sales (NOK) | Employees |
|---|---|---|
| 2016 | 55.0M | 59 |
| 2025 | 50.1M | 54 |
| 2026 | 56.1M | 60 |
Sales experienced a 10.6% decline from 2024 to 2025, but stabilized in 2026. The number of employees had a 11.1% increase from 2025 to 2026, indicating an improvement in the labor market. However, the industry has been marked by variations, with a largest sales decline of 30.3% from 2019 to 2020.
Companies in the Industry
Key Companies in Halden:
- Spar Kjøp As Avd Svinesund – 20 employees, EBITDA: -2.0M NOK
- Kid Interiør As 88 Avd Tista Senter – 11 employees, EBITDA: 1.8M NOK
- Nille Halden – 11 employees, EBITDA: 0 NOK
- Feel Tista – 9 employees, EBITDA: -433.5K NOK
- Princess Avd 109 Halden – 7 employees, EBITDA: 97.9K NOK
Company Structures:
- AS is the most common company structure, with 7 companies and 62 employees.
- ENK companies are also registered, such as H Nilsen Produkter and Marita Valentin Jacobsen.
Business Geography
Activity Distribution Across Locations in Halden:
| Location | Number of Companies | Number of Employees |
|---|---|---|
| Halden | 7 | 62 |
Most companies are located in Halden, with a focus on Walkers gate 4 and Svinesundparken 5. There are also registered companies in Tistedal, such as Mesterkjøkken Sarpsborg As. This indicates a concentration of activity in central areas, with potential for development in other parts of the municipality.
Business Dynamism
Bankruptcy Statistics and Company Stability:
- There are no registered bankruptcies in the industry in Halden.
- Nille Halden and Alle Tiders Klær & Interiør As reported zero sales and EBITDA in 2023 and 2024, which may indicate temporary closure or operational decline.
- Kid Interiør As 88 Avd Tista Senter has a positive EBITDA (14%), while Spar Kjøp As Avd Svinesund has a negative EBITDA (-6%). This shows greater variations in financial health among companies.
Outlook
Outlook for Entrepreneurs
Short-term Development:
- The industry has experienced greater variations in sales and employment, with a 10.6% decline from 2024 to 2025, followed by a rise in 2026. This indicates market uncertainty, but also potential for improvement.
- Positive signals:
- Kid Interiør As and Princess Avd 109 Halden have shown stable or positive EBITDA values.
- The increase in employment (11.1%) in 2026 may indicate enhanced competitiveness.
- Outlook for entrepreneurs:
- There is potential to establish oneself in Halden, especially in central areas.
- SmartGrunder can help entrepreneurs find suitable locations and analyze the market more closely.
Outlook for the Parent Industry
Outlook for the Parent Industry (Financial Services)
Comparison with the leaf industry (home goods store):
- Financial services has 22 companies in Halden, compared to 14 companies in the home goods store industry.
- Sales in financial services had a 9.9% decline from 2024 to 2025, while home goods store had a 10.6% decline.
- Employee numbers in financial services had a 7.1% increase from 2025 to 2026, compared to 11.1% in home goods store.
Peer companies in financial services:
| Name | Address | Sales (NOK) | Employees | EBITDA (NOK) |
|---|---|---|---|---|
| Henr Køhn As | Storgata 24, 1776 Halden | 8.5M | 9 | 59.0K |
| Ark Tista Senter Halden Avd 1350 | Walkers gate 4, 1771 Halden | 0 | 6 | 0 |
| Nordic Tomes Arnesen | Måstadveien 83, 1793 Tistedal | 0 | 0 | 0 |
Conclusion:
- Financial services has a larger company base and more stable sales development compared to home goods store.
- Home goods store has greater variations in financial health, but higher employee growth in 2026.
Other companies in finansielle tjenester (not in home goods store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Henr Køhn As | bookstore | Storgata 24, 1776 Halden | NOK 8.5M | 9 | NOK 59.0K |
| Ark Tista Senter Halden Avd 1350 | bookstore | Walkers gate 4, 1771 Halden | NOK 0 | 6 | NOK 0 |
| Evas Trading Eva Og Dagfinn Lundsrud Ans | art gallery | Legangers gate 8, 1771 Halden | NOK 0 | 0 | NOK 0 |
| Ladies Hundehus Da | art gallery | Solbakkeveien 9, 1777 Halden | NOK 0 | 0 | NOK 0 |
| Nordic Tomes Arnesen | bookstore | Måstadveien 83, 1793 Tistedal | NOK 0 | 0 | NOK 0 |
| Nordic Tomes Arnesen | bookstore | Måstadveien 83, 1793 Tistedal | NOK 0 | 0 | NOK 0 |
| Norwegian Secret Music Frank Debraux | art gallery | Hesthaugveien 12B, 1788 Halden | NOK 0 | 0 | NOK 0 |
| Plater & Kaffe Da | art gallery | Violgata 10, 1776 Halden | NOK 0 | 0 | NOK 0 |
Conclusion
Home goods store industry in Halden has a micro-approach with 14 companies and 60 employees in 2026. The industry has experienced variations in sales and employment, but shows positive trends in 2026. There is potential for entrepreneurs wishing to establish themselves in Halden, especially in central areas. SmartGrunder can help find suitable locations and analyze the market more closely. The broader parent industry financial services has a larger company base and more stable development, which can provide new opportunities for collaboration or development.