Industry · municipality
Home Goods Store Industry in Kristiansand: A Comprehensive Analysis
Economic Overview and Outlook for Founders and Local Decision-Makers
Executive Summary
Industry Overview
In Kristiansand, there are 67 registered companies within the home goods retail industry, with total sales revenue exceeding NOK 159.9 million in 2024. The industry has shown stable growth in employee numbers, increasing from 186 in 2024 to 191 in 2025, and includes major players such as Upstairs AS, Kid Interiør AS, and Rusta Retail AS. The industry has a high average gross profit margin of over 3400%, indicating potential for growth and development in the municipality.
Economic Overview
The home goods retail industry in Kristiansand has demonstrated growth in sales revenue over recent years, increasing from NOK 143.8 million in 2016 to NOK 159.9 million in 2024. The number of employees has also increased, from 168 in 2022 to 186 in 2024. The industry has an average EBITDA margin of 8%, and several companies have high revenue per employee, such as Rusta Retail AS with NOK 2.4 million per employee. There is also a high gross profit margin of over 3400%, indicating potential for growth and development in the municipality.



Companies in the Industry
In Kristiansand, there are 67 registered companies within the home goods retail industry, with total sales revenue exceeding NOK 159.9 million in 2024. The key companies are Upstairs AS, Kid Interiør AS, and Rusta Retail AS. Most companies are organized as AS, and there are also some companies organized as Enk. There are no bankrupt companies in the industry, but some companies have negative EBITDA values, such as Kremmerhuset Ting & Sånt AS and Feel Sørlandssenteret.


Business Geography
In Kristiansand, there are 18 registered companies in the home goods retail industry, with total sales revenue of NOK 233.9 million. In Søgne, there are 2 registered companies, with total sales revenue of NOK 6.3 million. The key locations for companies in the industry are Sørlandssenteret, Kristiansand sentrum, and Markens gate. There are also some companies located in Søgne, but they have lower sales revenue compared to companies in Kristiansand.

Business Dynamics
In the home goods retail industry in Kristiansand, there are 67 registered companies, and no companies are bankrupt. However, some companies have negative EBITDA values, such as Kremmerhuset Ting & Sånt AS and Feel Sørlandssenteret. These companies have lower sales revenue and higher operating costs compared to other companies in the industry. There are also some companies with higher sales revenue and higher EBITDA values, such as Rusta Retail AS and Kid Interiør AS.
Outlook
Outlook for Entrepreneurs
For entrepreneurs looking to start a business activity within the home goods retail industry in Kristiansand, it is important to be aware of existing companies and their competitiveness. There are several large companies in the industry, such as Upstairs AS and Kid Interiør AS, and it is important to find a unique position in the market. It is also important to be aware of local conditions, such as the location of business activities and customer accessibility.
Outlook for Financial Services
In Kristiansand, there are 94 registered companies within financial services, with total sales revenue exceeding NOK 272.3 million in 2024. There are more companies in this industry compared to the home goods retail industry, and there is also higher sales revenue. However, there is a lower average EBITDA margin compared to the home goods retail industry, and there are more companies with negative EBITDA values. There are also more companies in financial services with lower sales revenue compared to companies in the home goods retail industry.



Other companies in finansielle tjenester (not in home goods store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Audhild Viken Avd Kristiansand | souvenir store | Lagmannsholmen 7, 4610 Kristiansand | NOK 16.2M | 2 | NOK 1.8M |
| Ark Sørlandssenteret Kristiansand Avd 5850 | bookstore | Barstølveien 31-35, 4636 Kristiansand | NOK 12.1M | 8 | NOK 1.8M |
| Norli Thon Sørlandssenteret, Kristiansand | bookstore | Barstølveien 35, 4636 Kristiansand | NOK 22.8M | 12 | NOK 1.7M |
| Ark Markensgate Kristiansand Avd 5800 | bookstore | Markens gate 31, 4611 Kristiansand | NOK 10.1M | 8 | NOK 1.5M |
| Outland Kristiansand | bookstore | Barstølveien 35, 4636 Kristiansand | NOK 19.0M | 13 | NOK 1.4M |
| Norli Søgne | bookstore | Torvgada 5, 4640 Søgne | NOK 12.3M | 5 | NOK 919.1K |
| H Haavik Rammer Og Kunst As | art gallery | Skippergata 4, 4611 Kristiansand | NOK 3.9M | 5 | NOK 462.0K |
| Galleri Bi Z As | art gallery | Dronningens gate 3, 4610 Kristiansand | NOK 12.7M | 16 | NOK 363.0K |
| C R Berges Bokhandel As | bookstore | Markens gate 21, 4611 Kristiansand | NOK 12.9M | 16 | NOK 361.0K |
| 51k Arteriet | art gallery | Myrbakken 1, 4621 Kristiansand | NOK 0 | 0 | NOK 0 |
| Ark Amfi Vågsbygd Avd 5830 | bookstore | Kirsten Flagstads vei 32, 4621 Kristiansand | NOK 0 | 6 | NOK 0 |
| By Fjellvang As | bookstore | c/o Henrik Høyland|Østre Strandgate 3, 4610 Kristiansand | NOK 0 | 0 | NOK 0 |
| Ellenart Ekeberg Hauger | art gallery | Alvestien 33, 4638 Kristiansand | NOK 0 | 0 | NOK 0 |
| Fotballcollect As | art gallery | Kiledalen 49, 4619 Mosby | NOK 0 | 0 | NOK 0 |
| Fotballcollect As | art gallery | Kiledalen 49, 4619 Mosby | NOK 0 | 0 | NOK 0 |
| Galleri Artdenor Espen Hennig Olsen | art gallery | Festningsgata 34, 4614 Kristiansand | NOK 0 | 0 | NOK 0 |
| Iransk Forening | newspapers/stationery store | v/ Ali Mombini|Gullveien 17C, 4629 Kristiansand | NOK 0 | 0 | NOK 0 |
| Kristine Andersen | art gallery | Nygata 8, 4612 Kristiansand | NOK 0 | 0 | NOK 0 |
| Merete Lundetræ | art gallery | Grimsvollen 43, 4616 Kristiansand | NOK 0 | 0 | NOK 0 |
| Nordic Marker Paulsen | art gallery | Solliveien 31, 4620 Kristiansand | NOK 0 | 0 | NOK 0 |
| Norli Markens Gate, Kristiansand | bookstore | Markens gate 34, 4612 Kristiansand | NOK 0 | 9 | NOK 0 |
| Omega Tech As | art gallery | Straiskleiva 74, 4618 Kristiansand | NOK 0 | 0 | NOK 0 |
| Primavista Photos Da | art gallery | Skjærgårdsveien 43, 4625 Flekkerøy | NOK 0 | 0 | NOK 0 |
| Sia Bok | bookstore | Universitetsveien 25A, 4630 Kristiansand | NOK 0 | 0 | NOK 0 |
| Whispering Voice Records As Tvangsavviklingsbo | art gallery | Setesdalsveien 43, 4616 Kristiansand | NOK 0 | 0 | NOK 0 |
| Ejs As | newspapers/stationery store | Kjøita 31, 4630 Kristiansand | NOK 1.0M | 0 | NOK -19.0K |
| Region Eiendom As | art gallery | Dronningens gate 4, 4610 Kristiansand | NOK 0 | 0 | NOK -71.0K |
Conclusion
The home goods retail industry in Kristiansand has shown stable growth over recent years, with a high average gross profit margin and high sales revenue. There are several large companies in the industry, and it is important to be aware of competition and find a unique position in the market. For entrepreneurs looking to start a business activity within the industry, it is important to be aware of local conditions and find a good location for business activities.