Industry · municipality
Home Trade in Østre Toten: An Analysis of Companies, Statistics, and Outlook
A detailed overview of the home trade industry in Østre Toten, focusing on companies, economic data, and future opportunities for entrepreneurs and local decision-makers in the municipality.
Executive Summary
Øvre Toten: A brief overview of the home trade industry
Østre Toten has an active home trade industry with 9 registered companies in the municipality. The industry shows a mix of stability and challenges, with a single company (De 4 Årstider As) that has been in operation since 2016 and generated revenues of 2.0 million NOK in 2025. At the same time, there are several companies operating with zero income, such as Nille Skreia and Hemmkosli As. This shows that the industry has both established players and new companies that have not yet started operations.
Gap between companies De 4 Årstider As has a significant advantage compared to the other companies, with 5 employees and an operational income of 2.0 million NOK. The other companies have either 0 employees or no income, which may indicate that they are in the start-up phase or have faced challenges in operations.
Organizational forms Most of the companies are registered as AS (2 companies), while some are ENK or DA. This shows a mix of organizational forms, which can be an advantage for risk diversification.
Conclusion The industry has potential, but there is a clear gap between the most successful companies and those that have not yet started. This can be a challenge for new entrepreneurs who want to establish themselves in the municipality.
Economic Overview
Economic overview of the home trade industry
Revenue growth and employees The home trade industry in Østre Toten has shown variable development over the years. Revenue increased by 58.6% from 2016 to 2017, but then fell by 82.8% in 2019. This decline may be due to external factors such as economic crises or changes in consumer behavior. From 2020 there has been a gradual growth, with an increase of 12.5% from 2024 to 2025.
Employees The number of employees has varied between 4 and 10 over the years, with an increase of 75% from 2016 to 2017. There was a decline in the number of employees in 2020 and 2021, but a stabilization from 2022 onwards. This may indicate that the industry has been affected by economic conditions, but has now stabilized.
Table: Revenue and employees over the years
| Year | Revenue (NOK) | Employees |
|---|---|---|
| 2016 | 4.0M | 4 |
| 2017 | 6.4M | 7 |
| 2018 | 6.7M | 10 |
| 2019 | 1.1M | 10 |
| 2020 | 1.6M | 9 |
| 2021 | 1.7M | 9 |
| 2022 | 1.6M | 9 |
| 2023 | 1.6M | 10 |
| 2024 | 1.8M | 9 |
| 2025 | 2.0M | 10 |
Conclusion The industry has shown uneven development, but there is a positive trend from 2020 onwards. This may be an indication that the industry has adapted to the conditions and has a gradual growth.



Companies in the Industry
Companies in the home trade industry
Registered companies There are 9 companies registered in the home trade industry in Østre Toten. The most well-known companies are:
- De 4 Årstider As (Kapp): Established in 2016, 5 employees, revenue of 2.0 million NOK in 2025.
- Nille Skreia (Skreia): Established in 2006, 5 employees, but no revenue.
- Hannes Hus As (Nordre Toten): Established in 2021, 0 employees, no revenue.
- Krydder Design As (Nordre Toten): Established in 2015, 0 employees, but with a negative result of 4,000 NOK.
- Kvæksbolet Tupperware Marthe Ingeborg Myhre (Skreia): Established in 2023, 0 employees, no revenue.
- P.b's Handleri Ann Kristin Nilsen (Kapp): Established in 2012, 0 employees, no revenue.
- Søstrene Mylius Da (Lena): Established in 2005, 0 employees, no revenue.
- Thors As (Lena): Established in 2015, 0 employees, but with a negative result of 17,000 NOK.
- Hemmkosli As (Skreia): Established in 2024, 0 employees, no revenue.
Organizational forms Most of the companies are registered as AS (2 companies), while some are ENK or DA. This shows a mix of organizational forms, which can be an advantage for risk diversification.
Conclusion The industry has both established companies and new companies that have not yet started. This can be a challenge for new entrepreneurs who want to establish themselves in the municipality.
Business Geography
Business geography in the home trade industry
Kapp and Skreia The home trade industry is most active in Kapp and Skreia. In Kapp, there is 1 company (De 4 Årstider As) with 5 employees and an operational revenue of 2.0 million NOK. In Skreia, there is 1 company (Nille Skreia) with 5 employees, but no revenue. This shows that Kapp has a more stable industry than Skreia.
Other areas There are also companies in Nordre Toten and Lena, but these have no revenue. This may indicate that they are in the start-up phase or have faced challenges in operations.
Table: Business activity per district
| District | Number of companies | Number of employees | Revenue (NOK) |
|---|---|---|---|
| Kapp | 1 | 5 | 2.0M |
| Skreia | 1 | 5 | 0 |
| Nordre Toten | 2 | 0 | 0 |
| Lena | 2 | 0 | 0 |
Conclusion The industry is most active in Kapp, while Skreia, Nordre Toten and Lena have less activity. This may be an indication that Kapp has better conditions for home trade than the other districts.

Business Dynamics
Business dynamics and bankruptcy statistics
Bankruptcy statistics There are no bankruptcy reported companies in the home trade industry in Østre Toten. This shows that the industry has been stable over the years, even though there have been companies with negative results.
Companies with negative results
- Krydder Design As has a negative result of 4,000 NOK.
- Thors As has a negative result of 17,000 NOK.
Conclusion The industry has been stable over the years, even though there have been companies with negative results. This may be an indication that the industry has adapted to the conditions and has a gradual growth.
Outlook
Outlook for entrepreneurs in the home trade industry
Stable market The home trade industry in Østre Toten has shown a stable development over the years, with a gradual growth from 2020 onwards. This can be a good starting point for new entrepreneurs who want to establish themselves in the municipality.
Competitive companies There are established companies such as De 4 Årstider As that have shown good development. This can be a challenge for new entrepreneurs who want to compete with these companies.
Conclusion The industry has potential, but there is a clear gap between the most successful companies and those that have not yet started. This can be a challenge for new entrepreneurs who want to establish themselves in the municipality.
Outlook for Financial Services
Outlook for financial services in Østre Toten
Contrast between financial services and the home trade industry Financial services in Østre Toten have a larger number of companies (12) than the home trade industry (9). This shows that financial services are a more developed industry in the municipality. The revenue for financial services has shown a more stable development, with a growth of 25.1% from 2016 to 2017, while the home trade industry had a growth of 58.6% in the same period.
Table: Comparison of financial services and the home trade industry
| Industry | Number of companies | Revenue (2025) | Employees (2025) |
|---|---|---|---|
| Financial services | 12 | 2.0M | 10 |
| Home trade | 9 | 2.0M | 10 |
Conclusion Financial services have a more stable development than the home trade industry, but both industries have the same revenue in 2025. This may be an indication that financial services have a better development than the home trade industry.



Other companies in finansielle tjenester (not in home goods store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Galleri Tjernø | art gallery | c/o Hanne Tjernø|Alfstad Nedre|Alfstadvegen 39, 2850 Lena | NOK 0 | 0 | NOK 0 |
| Littlebabybox Hege Merete Gran | art gallery | Faukalgutua 14, 2849 Kapp | NOK 0 | 0 | NOK 0 |
| Toten Libris As | bookstore | Vika 30, 2849 Kapp | NOK 0 | 0 | NOK 0 |
Conclusion
The home trade industry in Østre Toten has shown a stable development over the years, with a gradual growth from 2020 onwards. There are established companies such as De 4 Årstider As that have shown good development, but there are also companies that have not yet started. This can be a challenge for new entrepreneurs who want to establish themselves in the municipality. At the same time, financial services show a more stable development, which can be an advantage for entrepreneurs who want to establish themselves in the municipality.