Industry · municipality
Home Goods Store Industry in Tromsø: A Comprehensive Analysis
Companies, Statistics, and Outlook for the Home Goods Store Sector in Tromsø Municipality, Norway
Business Geography
Other Observations
- Tromsø has 16 companies within the industry, with a total of 191 employees and sales revenue of NOK 204.7 million.
- Tromsdalen has 3 companies, with 25 employees and sales revenue of NOK 26.7 million.
- Average EBITDA margin in Tromsø is 6 %, while in Tromsdalen it is 7 %.
- Average gross margin in Tromsø is 2119 %, while in Tromsdalen it is 8665 %.

Economic Overview
Economic Trends
- Sales growth in the industry has been positive in recent years, with growth of 9.5 % in 2024 compared to 2023.
- Number of employees has increased from 196 in 2024 to 216 in 2026, with an annual growth of approximately 2.5 %.
- EBITDA has grown by 6 % in 2024, but there are variations between companies, with some companies having negative EBITDA values.



Companies in the Industry
Key Companies
- Rusta Retail As has 24 employees and sales revenue of NOK 52.2 million.
- Kid Interiør As has 20 employees and sales revenue of NOK 29.2 million.
- Nille Jekta Tromsø has 15 employees, but has no sales revenue.
- Princess Avd 302 Tromsø has 15 employees and sales revenue of NOK 11.6 million.
- Andresen Vaapenforretning As has 13 employees and sales revenue of NOK 25.0 million.
Business Dynamics
- Bankruptcy safety is good in the industry, with no companies in bankruptcy.
- Some companies have negative EBITDA values, such as Spar Kjøp As and Feel Jekta.
- Sales growth has been positive for most companies, with an average growth of 4 %.
- EBITDA margin varies between companies, with some companies having higher margins than others.
Outlook
Outlook for Entrepreneurs
- The industry has shown growth in recent years, with positive sales growth of 9.5 % in 2024.
- High gross margin (2119 %) and EBITDA margin (6 %) indicate potential for profitability.
- Tromsø has good infrastructure and a high level of customer reviews, which can be advantageous for new companies.
- It is possible to find vacant premises in Tromsø, and SmartGrunder can help entrepreneurs find suitable locations.
Outlook for Financial Services
- Financial services have a higher number of companies (49) compared to home goods retail (29).
- Sales growth in financial services has been positive in recent years, with growth of 10.1 % in 2024.
- EBITDA in financial services has been higher than in home goods retail, with an average EBITDA margin of 6 %.
- Peer companies in financial services include Tromsø Gift & Souvenir Shop As and Ark Jekta Tromsø Avd 9620.



Other companies in finansielle tjenester (not in home goods store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Tromsø Gift & Souvernir Shop As | souvenir store | Strandgata 36, 9008 Tromsø | NOK 22.5M | 13 | NOK 6.8M |
| Ark Jekta Tromsø Avd 9620 | bookstore | Heilovegen 19, 9015 Tromsø | NOK 16.1M | 9 | NOK 2.4M |
| Ark Nerstranda Tromsø Avd 9610 | bookstore | Nerstranda 9, 9008 Tromsø | NOK 10.1M | 5 | NOK 1.5M |
| Ark Tromsø Lufthavn Avd 1009 | bookstore | Flyplassvegen 31, 9016 Tromsø | NOK 10.1M | 8 | NOK 1.5M |
| Ark Pyramiden Tromsø Avd 9640 | bookstore | Solstrandvegen 47, 9020 Tromsdalen | NOK 6.0M | 8 | NOK 884.9K |
| Norli Thon Senter Pyramiden, Tromsø | bookstore | Solstrandvegen 47, 9020 Tromsdalen | NOK 10.5M | 7 | NOK 787.8K |
| Sobota As | bookstore | Storgata 86, 9008 Tromsø | NOK 0 | 0 | NOK 593.0K |
| Krane Galleri & Rammeverksted As | art gallery | Ærfuglvegen 8, 9015 Tromsø | NOK 4.5M | 6 | NOK 532.0K |
| Abc Andersen As | bookstore | Storgata 91, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Abc Andersen As | bookstore | Storgata 91, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Fransella As | bookstore | Storgata 86, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Love Tromsø Galleri As | art gallery | Skippergata 12A, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Martha Sofies Kunst Martha Sofie Simonsen | art gallery | Gjøastredet 23, 9008 Tromsø | NOK 0 | 0 | NOK 0 |
| Norli Bokhuset | bookstore | Storgata 86, 9008 Tromsø | NOK 0 | 16 | NOK 0 |
| Norli Jekta | bookstore | Karlsøyvegen 12, 9015 Tromsø | NOK 0 | 0 | NOK 0 |
| Outland Tromsø | bookstore | Karlsøyvegen 12, 9015 Tromsø | NOK 0 | 0 | NOK 0 |
| Perla_keramikk Edvardsen | art gallery | Breivikeidvegen 91, 9027 Ramfjordbotn | NOK 0 | 0 | NOK 0 |
| Sunniva Nilssen | art gallery | Kveldrovegen 24A, 9007 Tromsø | NOK 0 | 0 | NOK 0 |
| Galleri Nord As | art gallery | Sjøgata 7, 9008 Tromsø | NOK 4.1M | 5 | NOK -422.0K |
| Akademika As Avd Tromsø | bookstore | Hansine Hansens veg 18, 9019 Tromsø | NOK 28.0M | 9 | NOK -468.8K |
Conclusion
- The home goods retail industry in Tromsø has shown growth in recent years, with positive sales growth and high gross margin.
- It is possible to start a company in the industry, but it is important to be aware of the competition and local conditions.
- SmartGrunder can help entrepreneurs find suitable locations and provide advice on how to succeed in the industry.
Executive Summary
Summary
- Home goods retail in Tromsø has shown growth in recent years, with positive sales growth of 9.5 % in 2024.
- There are 16 companies in the industry, with a total of 191 employees and sales revenue of NOK 204.7 million.
- Tromsø has a higher number of companies and employees compared to Tromsdalen.
- EBITDA margin is 6 % in Tromsø and 7 % in Tromsdalen.
- It is possible to find vacant premises in Tromsø, and SmartGrunder can help entrepreneurs find suitable locations.