Industry · municipality
The Hunting Shop Industry in Lillehammer
An analysis of companies, statistics, and opportunities for entrepreneurs and local decision-makers in the municipality of Lillehammer, Innlandet.
Executive Summary
The hunting shop industry in Lillehammer is nearly inactive in today's Norway. The only registered company, Jakt Og Skytterbua Da, shows zero employees, zero sales revenue, and zero operating profit. This indicates that the industry has not been active in the municipality during the years 2016–2026. At the same time, data on the broader business service providers group (which includes sports equipment stores) shows a more dynamic development, with increasing sales up to 2024 before a sharp decline in 2025. This may indicate that the hunting shop industry in Lillehammer does not have an independent future, but that related sectors within the business service providers group may offer better opportunities for entrepreneurs.
Economic Overview
In Lillehammer, data for the hunting shop industry shows a complete standstill: sales revenue and number of employees have been zero in all years from 2016 to 2026. The only registered company, Jakt Og Skytterbua Da, has no operating profit, and there are no indications of activity in the industry. This underscores that the hunting shop industry has not been present in the municipality in the last ten years. At the same time, the broader business service providers group shows a more complex development, with both increases and decreases in sales and number of employees over time.



Companies in the Industry
There is only one company registered in the hunting shop industry in Lillehammer: Jakt Og Skytterbua Da (Gudbrandsdalsvegen 191). The company has the following characteristics:
- Organizational form: DA (subsidiary)
- Founded: January 20, 2003
- Number of employees: 0
- Bankrupt: Not bankrupt
- Sales revenue: NOK 0
- Operating profit: NOK 0
- EBITDA: NOK 0
There are no other companies in the industry registered in the municipality, and there is no data on organizational forms for other companies in this category.
Business Geography
There is no detailed data on the distribution of hunting shop activity by neighborhood or location in Lillehammer. The only registered company, Jakt Og Skytterbua Da, has an address at Gudbrandsdalsvegen 191, but there is no information about how much of the industry is tied to different geographic areas in the municipality. This may indicate that the industry has not been active for several years, or that the data is not available.
Business Dynamism
There are no registered bankruptcies in the hunting shop industry in Lillehammer during the period 2016–2026. This may indicate that the industry has not been active enough to result in bankruptcies, or that the data is not available. At the same time, the broader business service providers group shows a more dynamic development, with both increases and decreases in the number of employees and sales. For example, the number of employees in the business service providers group fell by 6.4% from 2025 to 2026, while sales fell by 36.7% in the same period.
Outlook
Outlook for Entrepreneurs
For entrepreneurs considering starting a hunting shop in Lillehammer, the data indicates a very challenging market. The industry has been inactive in the municipality for at least ten years, with no sales revenue, no employees, and no operating profit. This may indicate that there is no market for hunting shops in Lillehammer. At the same time, the broader business service providers group, which includes sports equipment stores, may offer better opportunities for entrepreneurs. It may be worth investigating whether it is possible to establish a store in a related sector, such as sports equipment or outdoor gear, which has a more stable market in the municipality.
Outlook for the Business Service Providers Group
The broader business service providers group in Lillehammer has a more dynamic development than the hunting shop industry. Sales in the business service providers group have increased from NOK 204.4 million in 2016 to NOK 323.3 million in 2024, before a sharp decline to NOK 204.7 million in 2025. The number of employees has also varied, with a decline from 297 in 2016 to 235 in 2026. This shows that the business service providers group has a more stable market than the hunting shop industry, even though there was a sharp decline in 2025. At the same time, the data shows that there are more companies in the business service providers group (29 companies) than in the hunting shop industry (1 company).



Other companies in forretningsleverandør (not in hunter shop)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Sport 1 Strandtorget As | sport equipment store | Strandpromenaden 85, 2609 Lillehammer | NOK 42.9M | 26 | NOK 2.4M |
| Lillehammer Sport As | sport equipment store | Storgata 86, 2615 Lillehammer | NOK 59.0M | 19 | NOK 2.2M |
| Norse Camp As | sport equipment store | Holtevegen 12, 2613 Lillehammer | NOK 9.4M | 1 | NOK 2.1M |
| Rustadstuen Sport As | sport equipment store | Storgata 97, 2615 Lillehammer | NOK 14.9M | 13 | NOK 324.0K |
| Aguila Sport As | sport equipment store | Storgata 75, 2609 Lillehammer | NOK 1.9M | 0 | NOK 302.0K |
| Chd As | sport equipment store | Konglevegen 3, 2614 Lillehammer | NOK 237.0K | 0 | NOK 45.0K |
| Chd As | sport equipment store | Konglevegen 3, 2614 Lillehammer | NOK 237.0K | 0 | NOK 45.0K |
| Enovea Evjen | sport equipment store | Gamle Nordsetervegen 20, 2618 Lillehammer | NOK 0 | 0 | NOK 0 |
| Erik Espeli | sport equipment store | Sagbakken 91, 2618 Lillehammer | NOK 0 | 0 | NOK 0 |
| Husumgruppen As Avd Lillehammer Sliperivegen | sport equipment store | Sliperivegen 6, 2609 Lillehammer | NOK 0 | 0 | NOK 0 |
| Husumgruppen As Sport 1 Lillehammer | sport equipment store | Kirkegata 55, 2609 Lillehammer | NOK 0 | 26 | NOK 0 |
| Husumgruppen As Sporten Outlet Lillehammer | sport equipment store | Storgata 91, 2615 Lillehammer | NOK 0 | 0 | NOK 0 |
| Kroppsro Grobakken | sport equipment store | Marmorvegen 21, 2611 Lillehammer | NOK 0 | 0 | NOK 0 |
| Nordic Sports As | sport equipment store | Ryllikvegen 28, 2611 Lillehammer | NOK 0 | 0 | NOK 0 |
| Rulleskia As | sport equipment store | Mesnakvartalet 7, 2615 Lillehammer | NOK 0 | 0 | NOK 0 |
| Rulleskiservice Arnegard | sport equipment store | Sandheimsbakken 35B, 2619 Lillehammer | NOK 0 | 0 | NOK 0 |
| Sport Outlet Lillehammer | sport equipment store | Gudbrandsdalsvegen 188, 2619 Lillehammer | NOK 0 | 10 | NOK 0 |
| Sport Outlet Strandtorget | sport equipment store | Lillehammer Strandpark|Strandpromenaden 71, 2609 | NOK 0 | 7 | NOK 0 |
| Straum Sandåker Nature S Gear & Gadgets | sport equipment store | Vingromsvegen 209, 2608 Lillehammer | NOK 0 | 0 | NOK 0 |
| Thuv & Ac Techfix | sport equipment store | Nordre gate 4C, 2615 Lillehammer | NOK 0 | 0 | NOK 0 |
| Ulrik Eriksen | sport equipment store | Myrstien 5, 2608 Lillehammer | NOK 0 | 0 | NOK 0 |
| Wasp Import Norway Da | sport equipment store | Sandheismvegen 3a, 2619 Lillehammer | NOK 0 | 0 | NOK 0 |
| Iakta Proshop Golf & Snowgear As | sport equipment store | Storgata 42A, 2609 Lillehammer | NOK 87.0K | 0 | NOK -5.0K |
| Iakta Proshop Golf & Snowgear As | sport equipment store | Storgata 42A, 2609 Lillehammer | NOK 87.0K | 0 | NOK -5.0K |
| Sykkologen As | sport equipment store | Storgata 35, 2609 Lillehammer | NOK 2.0M | 1 | NOK -55.0K |
| Husum Holding As | sport equipment store | Kirkegata 55, 2609 Lillehammer | NOK 0 | 0 | NOK -1.8M |
| Xxl Sport & Villmark As Avd Lillehammer | sport equipment store | Sliperivegen 2, 2609 Lillehammer | NOK 75.1M | 38 | NOK -19.0M |
| Naturkompaniet As | sport equipment store | Storgata 70, 2609 Lillehammer | NOK 121.5M | 85 | NOK -21.9M |
Conclusion
The hunting shop industry in Lillehammer has been inactive for at least ten years, with no sales revenue, no employees, and no operating profit. This indicates that there is no market for hunting shops in the municipality. At the same time, the data on the broader business service providers group shows a more dynamic development, with both increases and decreases in sales and number of employees. This may indicate that there are better opportunities for entrepreneurs in related sectors, such as sports equipment stores. It may be worth investigating whether it is possible to establish a store in a related sector, such as sports equipment or outdoor gear, which has a more stable market in the municipality.