Industry · municipality
The Hunting Shop Industry in Notodden: A Detailed Analysis
Economic Data, Businesses, and Opportunities for Entrepreneurs in Notodden, Vestfold and Telemark, Norway
Executive Summary
Overview of the Hunting Shop Industry in Notodden
The hunting shop industry in Notodden is a small but active sector with two registered companies. The industry has experienced variations in sales and number of employees over time, with an 11% sales decline from 2024 to 2025. Although the number of employees has remained stable at around 3 over the past few years, data shows that one of the two businesses has gone bankrupt, which may affect the industry's dynamics. However, there are growth opportunities, especially in light of the broader business service sector in the municipality, which has shown more stable development.
Economic Data and Development
Economic Overview
Sales Development (2016–2025):
| Year | Sales (NOK) | Year-over-Year Change |
|---|---|---|
| 2016 | 3.7M | - |
| 2017 | 5.5M | +50.0% |
| 2018 | 5.4M | -1.9% |
| 2019 | 4.9M | -10.2% |
| 2020 | 5.4M | +11.5% |
| 2021 | 4.6M | -15.3% |
| 2022 | 5.7M | +22.9% |
| 2023 | 5.7M | +0.1% |
| 2024 | 5.4M | -4.5% |
| 2025 | 4.8M | -11.4% |
Employees (2016–2026):
| Year | Number of Employees | Year-over-Year Change |
|---|---|---|
| 2016 | 2 | - |
| 2017 | 4 | +100.0% |
| 2018 | 4 | 0.0% |
| 2019 | 4 | 0.0% |
| 2020 | 4 | 0.0% |
| 2021 | 3 | -25.0% |
| 2022 | 3 | 0.0% |
| 2023 | 3 | 0.0% |
| 2024 | 3 | 0.0% |
| 2025 | 3 | 0.0% |
| 2026 | 3 | 0.0% |
Sales have been most stable from 2022 to 2023, but have subsequently experienced an 11% decline from 2024 to 2025. The number of employees has remained stable at 3 over the past three years, despite a decline from 4 to 3 in 2021.



Registered Companies in the Industry
Companies in the Industry
In Notodden, there are 2 companies registered in the hunting shop industry:
- Trond Alvestad As (Storgata 67, Notodden)
- Legal Form: AS
- Founded: 2016-04-28
- Number of Employees: 3
- Bankruptcy Status: Not in Bankruptcy
- Sales: 4.8M NOK
- EBITDA: 31,000 NOK
- Olav Nisi Børsemaker & Mek Workshop (Nisivegen 166, Gransherad)
- Legal Form: ENK
- Founded: 1995-03-12
- Number of Employees: 0
- Bankruptcy Status: Not in Bankruptcy
- Sales: 0 NOK
- EBITDA: 0 NOK
There is a clear difference in activity between the two companies, with Trond Alvestad As being the most active business in the industry.
Geographic Distribution of Businesses
Distribution of Businesses in the Municipality
Notodden is the only borough in the municipality with activity in the hunting shop industry. There is 1 company registered in Notodden, with 3 employees and a sales volume of 4.8M NOK. No activity is registered in other boroughs in the municipality.

Bankruptcies and Business Dynamics
Dynamics and Bankruptcies
The industry has experienced one bankruptcy during the period, but there are no further details about bankruptcies in the data. The number of employees has remained stable at 3 over the past three years, despite a decline from 4 to 3 in 2021. This indicates a certain level of stability in the industry, despite small variations in business activity.
Outlook for Entrepreneurs
For entrepreneurs in the hunting shop industry in Notodden, it is important to be aware of the recent sales decline (11% from 2024 to 2025) and the weak development in the number of employees. However, there may be opportunities in light of the broader business service sector in the municipality, which has shown more stable development. Entrepreneurs should consider carefully analyzing competitors and market needs before starting a business in this industry.
Outlook for the Business Service Sector
The broader business service sector in Notodden has shown more stable development compared to the hunting shop industry. Sales in the business service sector increased by 13.8% from 2020 to 2021, but subsequently experienced a decline of 20.4% from 2021 to 2022. Number of employees has varied between 20 and 31 over the years, with an increase of 14.8% from 2021 to 2022.
Peer Companies in the Business Service Sector (Top 3 by EBITDA):
| Name | Address | Sales (NOK) | EBITDA (NOK) | Number of Employees |
|---|---|---|---|---|
| Sport 1 Tuven As | Tuvenbøygen 2, 3676 Notodden | 35.3M | 4.0M | 17 |
| Telemark Lagerservice As | Anundskåsveien 74, 3675 Notodden | 5.3M | 1.3M | 4 |
| Espen Blomhaugen | Furuskotvegen 11, 3684 Notodden | 0 | 0 | 0 |
The business service sector has more companies (11) compared to the hunting shop industry (2), and shows more stable development in sales and number of employees. This can be an important factor for entrepreneurs considering starting a business in Notodden.



Other companies in forretningsleverandør (not in hunter shop)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Sport 1 Tuven As | sport equipment store | Tuvenbøygen 2, 3676 Notodden | NOK 35.3M | 17 | NOK 4.0M |
| Telemark Lagerservice As | boat equipment store | Anundskåsveien 74, 3675 Notodden | NOK 5.3M | 4 | NOK 1.3M |
| Espen Blomhaugen | sport equipment store | Furuskotvegen 11, 3684 Notodden | NOK 0 | 0 | NOK 0 |
| Jostein Thomassen | sport equipment store | Bjørn Evjes gate 7, 3681 Notodden | NOK 0 | 0 | NOK 0 |
| Keeperkingz V Solås | sport equipment store | Fridtjof Nansens gate 8, 3679 Notodden | NOK 0 | 0 | NOK 0 |
| Pedersen Knut Ole | sport equipment store | Breisetvegen 118, 3683 Notodden | NOK 0 | 0 | NOK 0 |
| Syklisten Gary Bruce Turner | sport equipment store | Heddalsvegen 24, 3674 Notodden | NOK 0 | 0 | NOK 0 |
| Ventilen Sykkel & Service As | bicycle store | Torvet 2, 3674 Notodden | NOK 0 | 0 | NOK 0 |
| Aiir As | sport equipment store | Grotbekkvegen 4A, 3679 Notodden | NOK 119.0K | 0 | NOK -42.0K |
Conclusion
The hunting shop industry in Notodden is a small but active sector with two registered companies. The industry has experienced variations in sales and number of employees over time, with an 11% sales decline from 2024 to 2025. Although the number of employees has remained stable at around 3 over the past few years, data shows that one of the two businesses has gone bankrupt, which may affect the industry's dynamics. However, there are growth opportunities, especially in light of the broader business service sector in the municipality, which has shown more stable development. SmartGrunder can help entrepreneurs find suitable addresses and analyze market opportunities in Notodden for this industry.