Industry · municipality
Kiosk chain in Lillestrøm: Current Status and Future Prospects
A detailed analysis of the industry, companies, and development in the municipality
Executive Summary
Kiosk chain in Lillestrøm is a small but active industry with four registered companies. The industry has shown variation in sales and number of employees over time, with a peak in 2020 and a decline in 2021. There is a mix of AS- and ENK-organisational forms, and no registered bankruptcies among the companies. Prospects for new entrants are mixed, with both challenges and opportunities related to market size and competition.
Economic Overview
Sales and Employees Over Time
| Year | Sales (NOK) | Employees |
|---|---|---|
| 2016 | 4.9M | 23 |
| 2017 | 4.3M | 24 |
| 2018 | 6.7M | 30 |
| 2019 | 6.8M | 23 |
| 2020 | 7.5M | 20 |
| 2021 | 3.6M | 24 |
Sales experienced a sharp decline of 52.1% from 2020 to 2021, while the number of employees increased sharply by 17.2% from 2022 to 2023 before declining by 32.4% in 2025. This indicates uncertainty in the industry, especially after 2021.



Companies in the Industry
Registered Companies in the Industry
- Kioskdrift Sørumshagen As – Jonas Lies gate 4, Lillestrøm (AS, 15 employees)
- Butikkdrift Ditu As – Jonas Lies gate 2, Lillestrøm (AS, 8 employees)
- Øyvind Sørumshagen – Jonas Lies gate 4, Lillestrøm (ENK, 4 employees)
- Butikkdrift Øyvind Hirkjølen As – Jonas Lies gate 2, Lillestrøm (AS, 0 employees, negative operating result)
There is a mix of AS- and ENK-organisational forms, with two AS companies and one ENK. One of the AS companies has a negative operating result of -43.0K NOK.

Geographic Distribution
All four companies in the industry are registered in Lillestrøm, with a focus on Jonas Lies gate. There is no detailed data on distribution within the municipality, but the activity appears to be concentrated in central areas. This could be an advantage for new entrants wishing to establish themselves in well-known locations.

Operational Dynamics
Operational Dynamics and Bankruptcy Statistics
None of the companies in the industry are registered in bankruptcy, but one of them (Butikkdrift Øyvind Hirkjølen As) has a negative operating result of -43.0K NOK. This may indicate economic challenges for certain companies. The number of employees has shown significant variations over time, which may reflect fluctuations in operations and market conditions.
Outlook
Prospects for New Entrants
The industry has shown both strengths and weaknesses. The concentrated geographic distribution and existing companies may provide opportunities for collaboration or establishment in well-known locations. However, it is important to be aware of the large variations in sales and operating results over time. New entrants should consider focusing on cost control and marketing to compete with existing companies.
Outlook for the Services Sector
Comparison with the Services Sector
The services sector in Lillestrøm has a much larger market size, with 201 companies and sales of over 3.6M NOK in 2024. The kiosk chain industry is therefore a small part of this broader sector. The services sector has shown more stable sales growth (3.2% in 2024) compared to the kiosk chain industry. Examples of competitors in the services sector include large supermarkets such as Coop and Meny, which have higher sales and more employees.



Other companies in tjenester (not in kiosk chain)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Coop Øst Sa Avd 2211 Obs Lillestrøm | supermarket | Nittedalsgata 50, 2000 Lillestrøm | NOK 365.4M | 120 | NOK 14.5M |
| Ng Kiwi Oslo Akershus As Avd 367 Kjeller | supermarket chain | Bregneveien 2C, 2007 Kjeller | NOK 147.0M | 31 | NOK 7.4M |
| Ng Kiwi Oslo Akershus As Avd 348 Skedsmokorset | supermarket chain | Presthagaveien 20, 2020 Skedsmokorset | NOK 124.4M | 27 | NOK 6.2M |
| Meny Skedsmo Senter | supermarket chain | Furuholtet 1, 2020 Skedsmokorset | NOK 134.1M | 56 | NOK 5.5M |
| Meny Åråsen | supermarket chain | C.J. Hansens vei 16, 2007 Kjeller | NOK 134.1M | 61 | NOK 5.5M |
| Meny Skjetten | supermarket chain | Nordens vei 15, 2013 Skjetten | NOK 115.8M | 48 | NOK 4.7M |
| Ng Kiwi Oslo Akershus As Avd 277 Holt Vestvollen | supermarket chain | Prost Stabels vei 6, 2019 Skedsmokorset | NOK 90.5M | 25 | NOK 4.5M |
| Ng Kiwi Oslo Akershus As Avd 283 Sørumsand | supermarket chain | Sørumsandveien 66C, 1920 | NOK 90.5M | 23 | NOK 4.5M |
| Ng Kiwi Oslo Akershus As Avd 536 Lillestrøm | supermarket chain | Adolph Tidemands gate 26, 2000 Lillestrøm | NOK 90.5M | 22 | NOK 4.5M |
| Ng Kiwi Oslo Akershus As Avd 547 Fjellbo | supermarket chain | Fjellboveien 1, 2016 Frogner | NOK 90.5M | 20 | NOK 4.5M |
| Meny Strømmen | supermarket chain | Stasjonsveien 8, 2010 Strømmen | NOK 103.6M | 43 | NOK 4.2M |
| Ng Kiwi Oslo Akershus As Avd 418 Strømmen | supermarket chain | Støperiveien 10D, 2010 Strømmen | NOK 79.2M | 19 | NOK 4.0M |
| Normal Norge As Avd No1028 Strømmen Storsenter | discount store | Støperiveien 5, 2010 Strømmen | NOK 33.6M | 19 | NOK 3.8M |
| Meny Lillestrøm | supermarket chain | Stortorget 2, 2000 Lillestrøm | NOK 85.3M | 44 | NOK 3.5M |
| Ng Kiwi Oslo Akershus As Avd 422 Frogner Lillestrøm | supermarket chain | Frognerveien 9B, 2016 | NOK 67.8M | 17 | NOK 3.4M |
| Coop Øst Sa Avd 2703 Extra Brånåsen | supermarket chain | Brånåslia 4, 2019 Skedsmokorset | NOK 74.9M | 28 | NOK 3.0M |
| Ng Kiwi Oslo Akershus As Avd 295 Lørenfallet | supermarket chain | Haldenveien 318, 1923 Sørum | NOK 56.5M | 13 | NOK 2.8M |
| Didrick Rosenberg As | supermarket chain | Gamle Fetvei 13, 1900 Fetsund | NOK 153.0M | 31 | NOK 2.6M |
| Coop Øst Sa Avd 2695 Extra Skjettentoppen | supermarket chain | Skjettenveien 40C, 1466 Strømmen | NOK 65.6M | 16 | NOK 2.6M |
| Håvard Thorsvik As | supermarket chain | Kanalveien 1, 2004 Lillestrøm | NOK 170.0M | 34 | NOK 2.6M |
| Soto Handel As | supermarket chain | Furuholtet 10, 2020 Skedsmokorset | NOK 123.5M | 28 | NOK 2.6M |
| Fredrik & Louisa As Avd Strømmen | discount store | Støperiveien 5, 2010 Strømmen | NOK 55.3M | 21 | NOK 2.4M |
| Sanda Butikkdrift As | supermarket chain | Støperiveien 5, 2010 Strømmen | NOK 108.9M | 23 | NOK 2.2M |
| Normal Norge As Avd No1063 Lillestrøm Lillestrøm To | discount store | Torvet 6, 2000 Lillestrøm | NOK 19.2M | 13 | NOK 2.2M |
| Normal Norge As Avd No1135 Skedsmo Senter | discount store | Furuholtet 1, 2020 Skedsmokorset | NOK 19.2M | 14 | NOK 2.2M |
| Clas Ohlson As Avd Torvet Lillestrøm | other non-specialised store | Torvet 6, 2000 Lillestrøm | NOK 32.9M | 18 | NOK 1.7M |
| Normal Norge As Avd No1167 Sørumsand Sørumsandvegen | discount store | Sørumsandvegen 65-69, 1920 | NOK 14.4M | 8 | NOK 1.6M |
| Coop Øst Sa Avd 2456 Extra Strømmen | supermarket chain | Strømsveien 79, 2010 Strømmen | NOK 37.5M | 9 | NOK 1.5M |
| Spar Fetsund | supermarket | Gamle Fetvei 7, 1900 Fetsund | NOK 53.0M | 16 | NOK 1.5M |
| Reservedel As | other non-specialised store | Industriveien 20A, 2020 Skedsmokorset | NOK 23.5M | 5 | NOK 1.2M |
| Coop Øst Sa Avd 2806 Extra Kjerulfsgate | supermarket chain | Kjerulfs gate 3A, 2000 Lillestrøm | NOK 28.1M | 10 | NOK 1.1M |
| Knuteknuten As | supermarket chain | Sørumsandveien 69, 1920 | NOK 11.7M | 8 | NOK 1.1M |
| Alle Dager As | supermarket | Strømsveien 50, 2010 Strømmen | NOK 33.2M | 14 | NOK 1.0M |
| Smak Av Italia As Avd Strømmen Storsenter | gourmet food store | Støperiveien 5, 2010 Strømmen | NOK 7.2M | 6 | NOK 864.8K |
| Life Strømmen | health foods store | Støperiveien 5, 2010 Strømmen | NOK 8.4M | 5 | NOK 673.7K |
| Ny & Ne As | other non-specialised store | Støperiveien 5, 2010 Strømmen | NOK 15.8M | 10 | NOK 625.0K |
| Provectus Pharma Nordic As | food/beverages/tobacco stores | Slogumveien 99, 2015 Leirsund | NOK 4.7M | 2 | NOK 612.0K |
| Uno Mat As | supermarket chain | Gamle Fetvei 20, 1900 Fetsund | NOK 78.5M | 4 | NOK 592.0K |
| Life Skedsmo Senter | health foods store | Furuholtet 1, 2020 Skedsmokorset | NOK 7.1M | 6 | NOK 572.7K |
| Amin Haq | supermarket | Teatergata 14, 2000 Lillestrøm | NOK 3.0M | 0 | NOK 532.0K |
Conclusion
The kiosk chain industry in Lillestrøm has both opportunities and challenges. With four existing companies and a concentrated geographic distribution, it may be possible to establish oneself in the municipality. However, it is important to be aware of the large variations in sales and operating results over time. SmartGrunder can help entrepreneurs find optimal locations and analyze market prospects for this industry in Lillestrøm.