Industry · municipality
The Clothing Retail Industry in Haugesund: Companies, Statistics, and Outlook
A detailed analysis of the clothing retail industry in Haugesund based on market data and development trends in the municipality and region.
Executive Summary of the Clothing Retail Industry in Haugesund
The clothing retail industry in Haugesund is an important part of the municipality's economy, with 68 registered companies and 325 employees. The industry has been marked by variations in sales and employment over time, with a significant decline in 2025. Nevertheless, the past few years have shown a gradual increase in the number of employees and stabilization of sales. The broader creative, arts, and entertainment activities sector in the municipality has even greater activity, which could provide a basis for collaboration and development in the clothing retail industry.
Economic Overview of the Industry
Sales and Employment Development
Sales:
- 2016: NOK 351.3M
- 2025: NOK 258.8M (a decline of 20.6% from 2024)
- 2026: Expected recovery to NOK 325 million
Employees:
- 2016: 436 employees
- 2025: 320 employees
- 2026: 325 employees (an increase of 1.6%)
Sales have been unstable, with a sharp decline in 2020 (16.2%) and an increase in 2024 (4.4%). Employees have shown a more gradual development, with a decline in 2020 (14.6%) and an increase in 2023 (5.6%).
Companies in the Clothing Retail Industry
Key Companies in the Industry
| Company | Number of Employees | Sales (NOK) | EBITDA (NOK) | Organizational Form |
|---|---|---|---|---|
| Lager 157 As | 37 | 64.5M | 4.2M | AS |
| H&M Hennes & Mauritz As | 31 | 57.3M | 2.6M | AS |
| Lie Herre As | 14 | 20.7M | 0.65M | AS |
| Tempt As | 12 | 2.2M | 0.17M | AS |
| Kappahl As | 11 | 15.1M | 1.7M | AS |
Organizational Forms
- AS (Limited Liability Company): 43 companies (63% of the total)
- Other forms: Not reported in the data
Note: Sør Retail As has a negative EBITDA (-756.0K) and a sales decline of 33% in 2025, which may indicate challenges for the company.
Geographic Distribution of Activity
Distribution of Activity in the Municipality
All 68 companies in the clothing retail industry are registered in Haugesund. No activity has been reported in other districts or municipalities. The distribution shows that the industry is centrally located in the municipality's main district, which can be an advantage for customer access and collaboration partners.
Dynamics and Bankruptcies in the Industry
Dynamics and Bankruptcies
- Bankruptcies: No bankruptcies reported for the clothing retail industry in Haugesund in the data period.
- Spread of Negative EBITDA:
- Condor Sentrum: 0 NOK in sales and employees (may be a data error or business discontinuation)
- Sør Retail As: Negative EBITDA (-756.0K) and a sales decline of 33% in 2025
Conclusion: The industry appears stable, but some companies face challenges. It is important to monitor the development of such companies to identify potential risk factors.
Outlook for Entrepreneurs in the Clothing Retail Industry
Outlook for Entrepreneurs
The clothing retail industry in Haugesund shows a mix of stability and variations. With 325 employees and 68 companies in 2026, it could be a competitive market advantage. Entrepreneurs should consider:
- Market Size: The larger creative sector in the municipality can provide opportunities for collaboration and expansion.
- Competitiveness: H&M, Kappahl, and other large companies can be both competitors and potential partners.
- Trend: The increase in the number of employees (from 313 in 2024 to 325 in 2026) shows a gradual improvement in the sector.
SmartGrunder can help entrepreneurs find optimal addresses in Haugesund for clothing retail activity, based on development trends and market conditions.
Outlook in Relation to the Broader Sector
Comparison with the Broader Sector
The Creative, Arts, and Entertainment Activities Sector has:
- More Companies: 98 companies (versus 68 in the clothing retail industry)
- Higher Sales: NOK 644.5M in 2024 (versus NOK 326.1M for clothing retail)
- Greater Variations: Sales in the sector had a decline of 53.4% in 2025, while clothing retail had a decline of 20.6%.
Peer Companies in the Broader Sector (Examples):
| Company | Industry | Sales (NOK) | EBITDA (NOK) |
|---|---|---|---|
| Garnius.no As | Knitting Store | 257.7M | 5.8M |
| Fretex Miljø As | Second-hand Store | 11.1M | 0.21M |
| Strikkesund As | Knitting Store | 0 | 0 |
Conclusion: The broader sector has higher volume, but the clothing retail industry has a more stable development. Entrepreneurs should consider opportunities to integrate into the broader creative sector to leverage collaboration opportunities.
Other companies in kreative, kunst og underholdningsaktiviteter (not in clothing store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Garnius.no As | knit store | Industrigata 25, 5537 Haugesund | NOK 257.7M | 76 | NOK 5.8M |
| Fretex Miljø As Avd Butikk Raglamyr Haugesund | second-hand goods store | Longhammarvegen 7, 5536 Haugesund | NOK 11.1M | 4 | NOK 210.6K |
| Aftenstrikk As | knit store | Sigvat Skalds veg 3, 5518 Haugesund | NOK 0 | 0 | NOK 0 |
| Bergen Sneakers As Konkursbo | footwear store | Haraldsgata 126, 5527 Haugesund | NOK 0 | 0 | NOK 0 |
| Bunadtilvirkeren Aho As | national clothing store | Haraldsgata 94, 5528 Haugesund | NOK 0 | 1 | NOK 0 |
| Dgh Haugesund As | second-hand goods store | Raglamyrvegen 2, 5536 Haugesund | NOK 0 | 12 | NOK 0 |
| Emmelhainz Prestige | second-hand goods store | Ramsdalstunet 4, 5519 Haugesund | NOK 0 | 0 | NOK 0 |
| Euro Sko Amanda Storsenter | footwear store | Longhammarvegen 27, 5536 Haugesund | NOK 0 | 6 | NOK 0 |
| House Of Lynghamar | second-hand goods store | Hasselgata 52, 5523 Haugesund | NOK 0 | 0 | NOK 0 |
| Iversens Krimskrams | second-hand goods store | Salhusvegen 83, 5529 Haugesund | NOK 0 | 4 | NOK 0 |
| Jacobsen Broderi Og Bunad | knit store | Haraldsgata 200, 5525 Haugesund | NOK 0 | 7 | NOK 0 |
| Klubbleverandøren As | knit store | Kaigata 1, 5527 Haugesund | NOK 0 | 0 | NOK 0 |
| Lindique By Kristiansen | second-hand goods store | Skoglandsvegen 3, 5514 Haugesund | NOK 0 | 0 | NOK 0 |
| Lindique By Kristiansen | second-hand goods store | Skoglandsvegen 3, 5514 Haugesund | NOK 0 | 0 | NOK 0 |
| Magnussen Spesialsko Haugesund | footwear store | c/o Drevelin|Skåregata 112, 5527 Haugesund | NOK 0 | 0 | NOK 0 |
| Ni Trones | second-hand goods store | Haakonsvegen 80, 5519 Haugesund | NOK 0 | 0 | NOK 0 |
| Ni Trones | second-hand goods store | Haakonsvegen 80, 5519 Haugesund | NOK 0 | 0 | NOK 0 |
| Noras Stil V/ Waheed | second-hand goods store | Haraldsgata 194, 5525 Haugesund | NOK 0 | 0 | NOK 0 |
| Strikkesund As | knit store | Longhammarvegen 27, 5536 Haugesund | NOK 0 | 9 | NOK 0 |
| Studio Luna Da | knit store | Skåregata 141, 5527 Haugesund | NOK 0 | 0 | NOK 0 |
| Brukt & Antik Stord As | second-hand goods store | Austmannavegen 6B, 5537 Haugesund | NOK 0 | 0 | NOK -7.0K |
| M Consept As | knit store | Haraldsgata 153, 5527 Haugesund | NOK 7.2M | 4 | NOK -73.0K |
| Larssen Holding As | footwear store | Haraldsgata 126, 5527 Haugesund | NOK 55.0K | 0 | NOK -92.0K |
| Lærvarer As | footwear store | Longhammarvegen 27, 5536 Haugesund | NOK 4.7M | 6 | NOK -93.0K |
| Singer Bernina Sysenter As | national clothing store | Sørhauggata 162, 5525 Haugesund | NOK 9.7M | 11 | NOK -136.0K |
| Larssen Sko As Mani Sentrum | footwear store | Haraldsgata 126, 5527 Haugesund | NOK 8.5M | 6 | NOK -200.4K |
| Larssen Sko As Avd Hovedkontor | footwear store | Haraldsgata 126, 5527 Haugesund | NOK 9.8M | 8 | NOK -230.9K |
| Larssen Sko As Mani Amanda | footwear store | Longhammarvegen 27, 5536 Haugesund | NOK 11.4M | 40 | NOK -268.3K |
| Garnkroa As | knit store | Torggata 6, 5525 Haugesund | NOK 8.3M | 14 | NOK -871.0K |
| Bergen Sneakers As | footwear store | Haraldsgata 126, 5527 Haugesund | NOK 10.4M | 0 | NOK -4.8M |
Conclusion
The clothing retail industry in Haugesund shows potential for growth and stability, with a gradual improvement in the number of employees and a central location in the municipality. At the same time, it is important to be aware of challenges such as competition from large companies and variations in sales. Entrepreneurs should consider opportunities to leverage the broader creative sector and collaborate with local actors. SmartGrunder can help find optimal addresses and strategies for clothing retail activity in Haugesund.