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Industry · municipality

Cosmetic Packaging in Stord: Current Status and Future Prospects

Published 28.09.2026

An analysis of the cosmetic packaging industry in Stord municipality based on company data, economic trends, and market dynamics in Vestland (Vestland).

Executive Summary

The cosmetic packaging industry in Stord shows a mix of stability and uncertainty. There are five registered companies in the sector, with a total of 10 employees in 2026. Sales have been volatile over the years, peaking in 2017 (NOK 12.9 million) and declining to NOK 10.8 million in 2025. Nevertheless, the number of employees has stabilized after 2023, which may indicate a degree of operational continuity even during weaker sales seasons. The sector has not recorded any bankruptcies in recent years, but shows variations in profitability, particularly for companies such as City Bag/parfymelle, which has a negative EBITDA.

Economic Overview

Over time, sales in the cosmetic packaging industry in Stord have been marked by fluctuations. The highest sales were recorded in 2017 (NOK 12.9 million), followed by a decline to NOK 10.8 million in 2025. The number of employees has been more stable in recent years, increasing from 7 in 2023 to 10 in 2026. This suggests that operations have been maintained even during periods of lower sales, but there is still uncertainty about the future, especially after the sharp decline in 2025.

Sales over time — cosmetics store — Stord
Sales over time — cosmetics store
Number of companies — cosmetics store — Stord
Number of companies — cosmetics store
Employees over time — cosmetics store — Stord
Employees over time — cosmetics store

Companies in the Sector

There are five companies registered in the cosmetic packaging industry in Stord, with the following organizational forms:

  • AS (Limited Liability Company): 2 companies (Fredrik & Louisa As Avd Stord, City Bag/parfymelle)
  • ENK (Sole Proprietorship): 3 companies (Fimreite Design, John Fadnes As Avd Amfi Stord, Mariann Steinsland)

The most actively operating companies are Fredrik & Louisa As Avd Stord (Hamnegata 11) and City Bag/parfymelle (Borggata 9), both of which have employees and operational revenues. Fimreite Design, John Fadnes As Avd Amfi Stord, and Mariann Steinsland have not reported activity in the form of revenues or employees, which may indicate that they are newly established or have low activity.

Business Geography

All five companies in the cosmetic packaging industry in Stord are registered in the Stord city center. No activity has been reported in other districts or areas of the municipality. This suggests that the sector is concentrated in central areas, such as Hamnegata and Borggata, where there is a higher likelihood of customer reviews and access to customers.

Companies by place — cosmetics store — Stord
Companies by place — cosmetics store

Business Dynamics

Within the cosmetic packaging industry in Stord, no bankruptcies have been registered in recent years. However, data shows that some companies have a negative EBITDA, particularly City Bag/parfymelle, which had an EBITDA of NOK -454,000 in 2025. This may indicate that some companies are struggling to maintain profitability, even though they are not bankrupt. It is important to monitor how these companies handle financial challenges in the future.

Outlook

For entrepreneurs considering establishing themselves in the cosmetic packaging industry in Stord, it is important to be aware of the variations in sales and profitability in recent years. Although there are five registered companies, data shows that some of them have weak financial results. This can create opportunities for new players who wish to fill gaps in the market, especially if they can adapt to customer needs and improve efficiency. SmartGrunder can help entrepreneurs find suitable locations in Stord with potential for growth in this sector.

Conclusion

The cosmetic packaging industry in Stord shows both opportunities and challenges. With five companies and a stable number of employees in recent years, it is clear that the sector has a certain level of continuity. However, it is important to be aware of the recent decline in sales and profitability, which may affect future investments. Entrepreneurs should consider analyzing competitors and finding ways to differentiate themselves, while also taking local conditions in Stord into account.