Industry · municipality
Toy Shop in Bamble
An analysis of the industry, companies, and development perspectives in the municipality of Bamble in Vestfold and Telemark.
Executive Summary
Overview of the Industry
The toy shop industry in Bamble is a small but dynamic sector with two registered companies in the municipality. The two companies, Partyland Brotorvet and Kids Outlet Brotorvet, both operate in Stathelle and represent the AS organizational form. The industry has shown variations in both sales and number of employees over time, with a significant sales decline from 2016 to 2018, followed by stabilization in recent years. There are no reported bankruptcies in the industry, indicating a certain level of stability.
Key Figures and Development
- Sales: NOK 7.9 million in 2016, down to NOK 3.4 million in 2019, with a gradual increase to NOK 3.6 million in 2023.
- Employees: Fluctuations from 7 employees in 2016 to a maximum of 10 employees in 2024, followed by a dramatic decline to 1 employee in 2026.
- Organizational Form: All companies are AS entities, indicating a standardized industry structure in the municipality.
Economic Overview
The toy shop industry in Bamble has shown a complex economic development in recent years. Sales figures have been in focus, with a decline of 16.0% from 2016 to 2017, and a sharp drop of 44.5% from 2017 to 2018. This can be linked to macroeconomic factors or local market conditions. From 2019, sales figures have stabilized, with a minimal increase of 8.8% from 2020 to 2021. In 2022 and 2023, sales figures have remained at around NOK 3.6 million.
Regarding the number of employees, the industry has been marked by significant fluctuations. There was a decline of 50.0% from 2021 to 2022, followed by an increase of 100.0% from 2023 to 2024. This development may reflect fluctuations in operational activity or company restructuring.
| Year | Sales (NOK) | Number of Employees |
|---|---|---|
| 2016 | 7.9M | 7 |
| 2017 | 6.6M | 5 |
| 2018 | 3.7M | 5 |
| 2019 | 3.4M | 7 |
| 2020 | 3.4M | 8 |
| 2021 | 3.7M | 8 |
| 2022 | 3.6M | 4 |
| 2023 | 3.6M | 5 |
| 2024 | 3.6M | 10 |
| 2025 | 3.6M | 6 |
| 2026 | 3.6M | 1 |



Companies in the Industry
In Bamble, 2 companies are registered in the toy shop industry, both operating in Stathelle. These companies are:
- Partyland Brotorvet (Gangveien 5, Stathelle)
- Organizational Number: NOK 928,5M
- Founded: 2021-11-01
- Number of Employees: 1
- Organizational Form: AS
- Postal Code: 4000
- Municipality: Bamble
- County: Vestfold og Telemark
- Kids Outlet Brotorvet (Gangveien 6-10, Stathelle)
- Organizational Number: NOK 938,2M
- Founded: 2026-10-22
- Number of Employees: 0
- Organizational Form: AS
- Postal Code: 4000
- Municipality: Bamble
- County: Vestfold og Telemark
Both companies are AS entities, indicating a standardized industry structure in the municipality. There are no reported bankruptcies for these companies.
Business Geography
Toy shop activity in Bamble is concentrated in Stathelle, which is the only location in the municipality with registered companies in this industry. In Stathelle, the following companies operate:
- Stathelle: 1 company, 1 employee, 0 operating income, 0 sales, 0 wages, 0 operating profit, 0 EBITDA, 0 gross profit, 0 equity, 0 debt, 0% income growth, 0% EBITDA margin, 0% gross margin, 0% operating margin.
No data is available for other districts or locations in Bamble with activity in the toy shop industry.

Business Dynamics
The toy shop industry in Bamble has shown dynamic development over time, with both increases and decline periods. An important observation is the drastic decrease in the number of employees from 2021 to 2022 (50.0%), followed by an increase of 100.0% from 2023 to 2024. This may indicate fluctuations in operational activity or company restructuring.
Sales development has been more stable, with a decline of 44.5% from 2017 to 2018, but a gradual increase from 2019 to 2021. There are no reported bankruptcies in the industry, indicating a certain level of stability.
Development Over Time
- Sales: Decline from 2016 to 2018, stabilization from 2019 to 2023.
- Employees: Significant fluctuations, with a maximum increase in 2024.
- Bankruptcy: No reported bankruptcies in the industry.
Outlook
Outlook for Entrepreneurs
For entrepreneurs considering establishing themselves in the toy shop industry in Bamble, it is important to consider the development of the last few years. Although the industry has shown stabilization in sales after 2019, the number of employees has been marked by significant fluctuations, with a drastic decline in 2026. This may indicate uncertainty in operational activity or company restructuring.
An important observation is that all companies in the industry are AS entities, which may indicate a standardized industry structure. This can be an advantage for entrepreneurs seeking a well-defined organizational form.
Potential Opportunities
- Stathelle is the only location in the municipality with activity in the toy shop industry, which can provide a concrete market advantage.
- Stable sales after 2019 may indicate a stable market key.
- No bankruptcies in the industry indicate a certain level of stability.
SmartGrunder can help entrepreneurs explore potential addresses in Bamble for this industry, with a focus on natural conditions and development perspectives.
Conclusion
The toy shop industry in Bamble is a small but dynamic sector with two registered companies in the municipality. The industry has shown variations in both sales and number of employees over time, with a significant sales decline from 2016 to 2018, followed by stabilization in recent years. There are no reported bankruptcies in the industry, indicating a certain level of stability.
For entrepreneurs considering establishing themselves in this industry, it is important to consider the development of the last few years. Although the industry has shown stabilization in sales after 2019, the number of employees has been marked by significant fluctuations. This may indicate uncertainty in operational activity or company restructuring.
SmartGrunder can help entrepreneurs explore potential addresses in Bamble for this industry, with a focus on natural conditions and development perspectives.