Toy Shop Industry in Holmestrand: A Comprehensive Analysis

Holmestrand has a weakly variable economic development for the toy shop industry. The sales volume has grown by 11.7% from 2024 to 2025, but this follows a period of significant fluctuations. From 2019 to 2020, the sales volume increased by 121.9%, while it decreased by 72.9% from 2018 to 2019. The employment development shows a more dramatic fluctuation: from 10 employees in 2019 to 27 in 2023, before dropping back to 6 in 2025. This indicates a certain degree of uncertainty in the industry.

Table: Sales and Employees per Year

The industry has an average operating profit margin of 0%, indicating that many companies operate at or near zero. The EBITDA margin is also weak, at 0% in 2025. This may be a result of high operating costs or low pricing.

Two companies are registered in the toy shop industry in Holmestrand:

1. Leketorget As (Langgaten 29) – AS form, established in 1991, 8 employees. Operating profit: -45,000 NOK, EBITDA: 2,000 NOK, operating profit per employee: 693,000 NOK. Total debt: 2.8M NOK.
2. Gurudev Invest As (Våleveien 47A) – AS form, established in 2017, 0 employees. Operating profit: -40,000 NOK, EBITDA: -40,000 NOK, operating profit per employee: 0 NOK. Total debt: 200,000 NOK.

Organizational Form Statistics:

• AS: 1 company, 8 employees, operating profit: 4.6M NOK, sales: 4.6M NOK, wages: 976,000 NOK, operating profit margin: 0%, EBITDA margin: 0%.

Both companies are not bankrupt, but show different financial health. Leketorget has a higher operating profit per employee, while Gurudev Invest has negative EBITDA values.

All registered companies in the toy shop industry in Holmestrand are located in the Holmestrand area. No activity is registered in other city districts or municipalities. The only company in Holmestrand has the following key figures:

• Number of companies: 1
• Number of employees: 8
• Operating income: 4.6M NOK
• Sales: 4.6M NOK
• Wages: 976,000 NOK
• Operating profit: -45,000 NOK
• EBITDA: 2,000 NOK
• Gross margin: 49%
• Operating margin: 0%

No activity is registered in other city districts in the municipality.

The industry shows a certain degree of instability in recent years. Although there are no bankruptcies registered in the toy shop industry in Holmestrand, financial data indicate that the companies have been under pressure. Leketorget has a negative operating profit (–45,000 NOK) and a weakly positive EBITDA (2,000 NOK), while Gurudev Invest has both negative operating profit and EBITDA (–40,000 NOK). This suggests that the companies have high operating costs or low sales margin.

Bankruptcy Statistics:

• Number of bankrupt companies registered: 0
• Number of bankrupt companies registered in the industry: 0
• Number of bankrupt companies registered in the sector: 0

There are no bankrupt companies registered in the toy shop industry in Holmestrand, but financial data show that the companies operate at or near zero.

The outlook for the toy shop industry in Holmestrand is a mix of opportunities and challenges. In recent years, there has been a certain degree of stabilization, with an increase in sales from 4.1M NOK in 2024 to 4.6M NOK in 2025. This may indicate a gradual recovery after a period of instability. However, the employment development shows that the industry is highly sensitive to external factors, such as pandemics or economic downturns.

For entrepreneurs, it may be possible to find a place in Holmestrand, especially if they can adapt to market needs and create differentiation. SmartGrunder can help find suitable locations and assess potential challenges in the industry.

The toy shop industry in Holmestrand shows a mix of stability and instability. Although there are two registered companies, financial data indicate that the industry operates at or near zero. This may be a result of high operating costs or low sales margin. The outlook is a mix of opportunities and challenges, and entrepreneurs should carefully consider both the market and financial challenges before taking initiative.

Holmestrand has two companies in the toy shop industry, with a weakly variable economic development. Sales have grown by 11.7% from 2024 to 2025, but the employment development has been more dramatic. There are no bankrupt companies registered, but financial data show that the companies operate at or near zero. The outlook is a mix of opportunities and challenges, and entrepreneurs should carefully consider both the market and financial challenges before taking initiative.