Toy Shop Industry in Orkland: A Comprehensive Analysis

Overview of the Industry

The toy shop industry in Orkland is a small but dynamic sector with two registered companies. The two companies, Merlin Kids Orkanger As and Kids Outlet Orkanger 10, both operate in Orkanger, which is the only location in the municipality with activity within this industry. The companies have a combined total of 17 employees, and a total annual revenue of NOK 9.8 million has been registered. There is a clear variation in financial results between the companies, with Merlin Kids having sold NOK 9.8 million and Kids Outlet having reported no revenues yet. This may indicate that Kids Outlet is a new company that has not yet started operations or has been affected by external factors such as the pandemic or economic challenges.

The toy shop industry in Orkland has shown a gradual increase in sales over time, with an annual growth of 13% in 2025 compared to 2024. There is a clear increase in sales from 2016 to 2021, where sales rose from NOK 5.2 million to NOK 8.6 million. This was followed by weaker growth in 2022 and 2023, before a new increase in 2025. The number of employees has been more variable, with a significant increase from 10 to 14 employees between 2024 and 2026. This may indicate that the companies have expanded their operations or had a need to increase capacity to meet growing demand. The table below shows detailed figures for sales and employees over time:

In Orkland, two companies are registered within the toy shop industry:

1. Merlin Kids Orkanger As

• Address: Orkdalsveien 113, Orkanger
• Organizational Form: AS
• Founded: 2011-10-24
• Number of Employees: 9
• Sales: NOK 9.8 million
• EBITDA: NOK 491,000
• EBITDA Margin: 5%
• Total Equity: NOK 1.1 million
• Total Debt: NOK 2.8 million

1. Kids Outlet Orkanger 10

• Address: Tverradkomsten 60, Orkanger
• Organizational Form: AS
• Founded: 2025-01-01
• Number of Employees: 8
• Sales: NOK 0
• EBITDA: NOK 0
• EBITDA Margin: 0%
• Total Equity: NOK 0
• Total Debt: NOK 0

Merlin Kids has a stable financial position with high equity and positive EBITDA, while Kids Outlet has not yet started operations or has been affected by external factors. It is worth noting that both companies are registered as not bankrupt, indicating that they have good financial health at the moment.

All activities within the toy shop industry in Orkland are concentrated in Orkanger. Two companies are registered in this town, and there is no activity in other parts of the municipality. Orkanger therefore has a dominant role in this industry, and it is likely a combination of population numbers, economic conditions, and infrastructure that has enabled the companies to establish themselves here. No activity is registered in other towns or city districts in the municipality, indicating that Orkanger is the only area with establishment within this industry.

The toy shop industry in Orkland has shown some variations over the years, but there are no registered bankruptcies among the companies in this industry. This indicates that the companies have good financial health and have managed to handle challenges such as economic downturns or increased operating costs. However, there is a clear variation in the number of employees over time, with a significant decline from 10 to 6 employees between 2024 and 2025, followed by a new increase to 14 employees in 2026. This may indicate that the companies have been affected by external factors such as the pandemic or economic challenges, but have also shown some adaptability by increasing the number of employees again. It is also worth noting that Kids Outlet, which is a new company, has not yet started operations, which may affect the industry's dynamics in the future.

The toy shop industry in Orkland shows signs of gradual growth, especially in recent years. Sales have increased by 13% in 2025 compared to 2024, and there has been a registered increase in the number of employees from 10 to 14 between 2024 and 2026. This indicates that the companies have good adaptability and have managed to handle challenges such as economic downturns or increased operating costs. However, there are some variations in financial results between the companies, with Merlin Kids having a stable financial position and Kids Outlet not yet having started operations. This may indicate that there are opportunities for new companies to establish themselves in this industry, especially if they can adapt to market conditions and finance operations. It is also worth noting that Orkanger is the only area in the municipality with activity within this industry, which may provide opportunities for further development and growth in the future.

The toy shop industry in Orkland is a small but dynamic sector with two registered companies. The two companies, Merlin Kids Orkanger As and Kids Outlet Orkanger 10, both operate in Orkanger, which is the only location in the municipality with activity within this industry. The companies have a combined total of 17 employees, and a total annual revenue of NOK 9.8 million has been registered. There is a clear variation in financial results between the companies, with Merlin Kids having sold NOK 9.8 million and Kids Outlet having reported no revenues yet. This may indicate that Kids Outlet is a new company that has not yet started operations or has been affected by external factors such as the pandemic or economic challenges. The outlook for the industry appears positive, with a gradual growth in sales and number of employees over time. However, there are some variations in financial results between the companies, which may provide opportunities for new companies to establish themselves in this industry if they can adapt to market conditions and finance operations.