Industry · municipality
Toy Industry in Ringsaker: Current Status and Outlook
Analysis of Companies, Economic Data, and Development Trends in the Toy Industry in Ringsaker Municipality
Economic Overview
Sales Development:
| Year | Sales (NOK) | Annual Change |
|---|---|---|
| 2016 | 3.7M | - |
| 2017 | 2.3M | -36.3% |
| 2018 | 2.5M | +7.9% |
| 2019 | 5.5M | +117.5% |
| 2020 | 4.8M | -13.2% |
| 2021 | 5.7M | +20.0% |
| 2022 | 7.2M | +25.9% |
| 2023 | 4.5M | -37.0% |
| 2024 | 4.1M | -10.1% |
| 2025 | 4.4M | +7.1% |
Employees:
| Year | Number of Employees | Annual Change |
|---|---|---|
| 2016 | 5 | - |
| 2017 | 4 | -20.0% |
| 2018 | 3 | -25.0% |
| 2019 | 6 | +100.0% |
| 2020 | 13 | +116.7% |
| 2021 | 9 | -30.8% |
| 2022 | 6 | -33.3% |
| 2023 | 5 | -16.7% |
| 2024 | 6 | +20.0% |
| 2025 | 6 | +0.0% |
| 2026 | 6 | +0.0% |
Sales experienced a significant increase in 2019, but has since been unstable with a decline of 37% in 2023. The number of employees increased sharply in 2020 but has since stabilized around 6 employees. This indicates uncertainty in the industry, but also a visible stabilization in recent times.



Companies in the Industry
There are 4 companies registered in the toy industry in Ringsaker. The main companies are:
- Byggeklossen Brumunddal As (Brugata 16, Brumunddal) – AS (Public Limited Company), 6 employees, operating income NOK 4.5M, sales revenue NOK 4.4M, operating profit NOK -891.0K.
- Loginn As (Nydal 14A, Furnes) – AS (Public Limited Company), 0 employees, no operating income.
- Selvstendig Distributør Finn V Kvaalshagen (Markerud, Lismarka) – ENK (Sole Proprietorship), 0 employees, no operating income.
- Økelsrud Holding As (Industrigata 5A, Brumunddal) – AS (Public Limited Company), 0 employees, operating profit NOK -31.0K.
Organizational Form:
- AS (Public Limited Company): 1 company, 6 employees.
- ENK (Sole Proprietorship): 1 company, 0 employees.
Most companies have a negative operating margin, indicating economic challenges for several of them.
Business Geography
Brumunddal is the most active area in Ringsaker for the toy industry, with 1 company and 6 employees. The other companies are located in Furnes and Lismarka, but these have no employees and no operating income.
Location Breakdown:
| Location | Number of Companies | Number of Employees | Operating Income (NOK) |
|---|---|---|---|
| Brumunddal | 2 | 6 | 4.5M |
| Furnes | 1 | 0 | 0 |
| Lismarka | 1 | 0 | 0 |
Brumunddal is therefore the central area for the toy industry in the municipality, with a clear contrast to the other areas, which have lower activity.

Business Dynamics
Bankruptcies and Economic Challenges:
- No companies in the toy industry in Ringsaker are registered as bankrupt, but several have negative EBITDA values.
- Byggeklossen Brumunddal As has an EBITDA margin of -19%, and Økelsrud Holding As has an EBITDA of NOK -31.0K.
Stability and Development:
- The number of employees has been unstable, but has stabilized around 6 employees after 2023.
- Sales experienced a sharp increase in 2019, but has since been unstable with a decline of 37% in 2023.
This shows that the industry has both potential and challenges, with some companies managing to maintain operations while others face economic challenges.
Outlook
For Entrepreneurs and New Companies:
- Brumunddal appears to be the most promising area for the toy industry, with an existing company structure and a visible stabilization in the number of employees.
- It is, however, important to be aware of the economic challenges that many companies in the industry face, such as negative EBITDA values and unstable sales development.
- SmartGrunder can help entrepreneurs find suitable addresses in Ringsaker for the toy industry, with a focus on areas with natural development potential.
Conclusion: The toy industry in Ringsaker has an uncertain, but not without potential, development. With a focus on Brumunddal and a strategic approach to economic challenges, it may be possible to establish oneself in the municipality.
Conclusion
The toy industry in Ringsaker has an uncertain, but not without potential, development. With a focus on Brumunddal and a strategic approach to economic challenges, it may be possible to establish oneself in the municipality. It is important to be aware of the economic challenges that many companies in the industry face, but there are also opportunities to leverage the existing company structure and stabilization in the number of employees. SmartGrunder can help entrepreneurs find suitable addresses in Ringsaker for the toy industry, with a focus on areas with natural development potential.
Executive Summary
The toy industry in Ringsaker has an uncertain, but not without potential, development. There are 4 companies registered in the industry, with a stabilization in the number of employees around 6 after 2023. Sales experienced a significant increase in 2019, but has since been unstable with a decline of 37% in 2023. Brumunddal is the most active area in the municipality for the toy industry, with 1 company and 6 employees. It is important to be aware of the economic challenges that many companies in the industry face, but there are also opportunities to leverage the existing company structure and stabilization in the number of employees.