The Toy Shop Industry in Sogndal: Economic Trends and Outlook

The toy shop industry in Sogndal is a small but dynamic sector dominated by a single company. Leikerommet As, registered in Sogndal, is the only known player in the industry and has shown gradual growth in both sales and number of employees over time. In 2025, the company achieved sales of NOK 9.7 million with 10 employees and an EBITDA margin of 8%. The industry has been affected by variations in economic conditions but has shown resilience, especially after 2020. There are no registered bankruptcies in the industry, indicating a stable industry structure.

Economic Trends

Sales and Employees

The toy shop industry in Sogndal has experienced variations in sales and number of employees over time. Sales increased significantly from 2019 to 2020 (+80.4%), but declined in 2022 (-7.8%) before rising again in 2024 (+27.0%). The number of employees has shown a more stable development, increasing from 6 in 2016 to 13 in 2023 before declining to 10 in 2025.

Key Figures

• EBITDA margin: 8% (2025)
• Gross margin: 48% (2025)
• Sales volume: NOK 9.7 million (2025)
• Total operating income: NOK 9.8 million (2025)

Table: Sales and Employees by Year

Industry Players

Leikerommet As is the only company in the toy shop industry registered in Sogndal. The company is an AS, a common organizational form in Norway, and has the following details:

• Address: Hovevegen 6-10, Sogndal
• Incorporation Year: 2012
• Number of Employees: 10 (2025)
• Sales: NOK 9.7 million (2025)
• EBITDA: NOK 843,000 (2025)
• Bankruptcy Status: Not bankrupt

Organizational Form Statistics

• AS: 1 company, 10 employees, NOK 9.7M sales, 8% EBITDA margin

Geographic Distribution

Toy shop activity in Sogndal is concentrated in the Sogndal area. One company is registered in the municipality, and all economic data refers to this single player. There is no sub-breakdown of activity in sub-areas or districts within the municipality.

Dynamics and Risk

The toy shop industry in Sogndal has shown gradual growth in both sales and employees over time, with some fluctuations. There are no registered bankruptcies in the industry, indicating a stable industry structure. Fluctuations in the number of employees and sales have been evident, especially between 2019–2022, but the company has shown resilience after 2020. No specific risk factors are registered in the industry, but the small scale and single company may make the industry sensitive to local economic changes.

Outlook for Entrepreneurs

The toy shop industry in Sogndal shows potential for growth, especially after 2020, with sales increasing by over 27% from 2023 to 2024. This indicates a gradual improvement in the market. With one dominant company (Leikerommet As) and no bankruptcies, the industry can be a stable choice for entrepreneurs seeking to establish themselves in a less competitive sector. However, it is important to be aware of previous fluctuations in employees and sales, which may indicate some uncertainty. Entrepreneurs should consider leveraging existing infrastructure and local conditions, and seek advice from SmartGrunder to identify optimal addresses and strategies in Sogndal.

The toy shop industry in Sogndal is a small but stable sector with a single company that has shown gradual growth over time. With an EBITDA margin of 8% and no bankruptcies, the industry is an attractive choice for entrepreneurs seeking to establish themselves in a less competitive sector. The outlook is positive, but it is important to be aware of previous fluctuations in sales and employees. SmartGrunder can help entrepreneurs identify optimal addresses and strategies in Sogndal to maximize the chances of success.