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Optical Industry in Larvik: A Detailed Analysis of Companies, Statistics, and Outlooks

Published 23.09.2026

Analysis of the optical industry in Larvik with a focus on companies, economic trends, and the competitive landscape in relation to agriculture.

Executive Summary

Larvik's optical industry has shown a mix of stability and variation in recent years. In 2026, 9 companies operate in the sector, with a total of 59 employees and annual revenues of 74.6 million NOK. There has been a clear increase in the number of employees since 2023, but a decline in sales in 2025. The industry is dominated by AS companies, and the most profitable companies have EBITDA margins of up to 18%. However, there are variations in financial health, with some companies operating with zero revenue or employees.

Economic Overview

Sales and employee development:

  • Sales: The industry reached a peak in 2024 with 74.6 million NOK, but fell to 65.3 million NOK in 2025. Annual variations have been clear, with an increase of 11.4% from 2023 to 2024.
  • Employees: The number of employees has increased from 45 in 2023 to 59 in 2026, a rise of 31.1% over three years. The most significant increase was recorded from 2023 to 2024 (17.8%).

Financial indicators:

  • The average EBITDA margin for the industry is 8%, with variations between 5% and 18%.
  • Total debt for companies ranges between 0 and 10.5 million NOK, with some companies having no debt.
  • The most profitable companies have higher EBITDA per employee (up to 245.8 thousand NOK) compared to the average of 125.4 thousand NOK.
Sales over time — optical store — Larvik
Sales over time — optical store
Number of companies — optical store — Larvik
Number of companies — optical store
Employees over time — optical store — Larvik
Employees over time — optical store

Companies in the Industry

Larvik has 9 registered companies in the optical industry, all with AS as the organizational form. The key companies include:

CompanyAddressEmployeesSales (2025)EBITDA (2025)
Larvik Synssenter ASTorget 71217.9M1.4M
Synsam Larvik Nordbyen ASYttersøveien 21110.4M1.9M
Ljosland Optikk ASRomberggata 586.3M336K
Boots Apotek LarvikNansetgata 8715.0M270.9K
Brilleland Avd 488Yttersøveien 268.8M640.9K

Special observations:

  • R Sætre Sykepleierklinikken AS (founded 2024) has no revenue or employees.
  • Larvik Optikk AS has no activity (zero revenue, employees, or sales).
  • The most profitable companies have EBITDA margins above 10%, while some have lower margins or negative values.

Industry Geography

All 9 companies in the optical industry in Larvik are registered in the municipality, distributed across the following addresses:

  • Torget 7 (Larvik Synssenter AS)
  • Yttersøveien 2 (Synsam Larvik Nordbyen AS, Brilleland Avd 488)
  • Romberggata 5 (Ljosland Optikk AS)
  • Prinsegata 7A (R Sætre Sykepleierklinikken AS)
  • Nansetgata 8 (Boots Apotek Larvik)
  • Gloppeskogen 24 (Krogh Optikk Drift AS)
  • Kongegata 25 (Hitz Optikk AS)
  • Kongegata 21 (Larvik Optikk AS)

No activity is registered outside Larvik's city center, and all companies operate within the municipal boundary.

Companies by place — optical store — Larvik
Companies by place — optical store

Industry Dynamics

Bankruptcies and financial health:

  • No companies in the industry are bankrupt, but there are variations in financial health:
  • Larvik Optikk AS and R Sætre Sykepleierklinikken AS have no revenue or employees.
  • Krogh Optikk Drift AS had a sales decline of 1% in 2024, while Synsam Larvik Nordbyen AS had an increase of 12%.

Establishments and declines:

  • R Sætre Sykepleierklinikken AS (founded 2024) has no activity.
  • Hitz Optikk AS (founded 2018) has high revenue (5.5M) and an EBITDA margin of 12%.
  • Larvik Synssenter AS (founded 1988) has the highest revenue (17.9M) and EBITDA (1.4M) in the industry.

Outlook

Outlook for entrepreneurs

Trend analysis:

  • Increase in employees: The number of employees has increased by 31.1% from 2023 to 2026, indicating growing demand for optical services.
  • Sales decline in 2025: A 12.4% decline in sales from 2024 to 2025 may indicate market disruptions or competitive pressure.
  • Competitive landscape: The industry has 9 companies, with variations in financial health and EBITDA margins. Entrepreneurs should consider differentiation and efficiency to compete.

Opportunities and challenges:

  • Opportunities: Increasing number of employees and high EBITDA margin (8%) for the industry.
  • Challenges: Sales decline in 2025 and variations in financial health between companies.

Recommendation: Entrepreneurs should consider establishing themselves in Larvik with a focus on efficient operations and differentiation, especially in a market area with 9 existing companies.

Outlook for Agriculture

Contrast to the optical industry:

  • Number of companies: Agriculture has 33 companies in Larvik, while the optical industry has 9 companies.
  • Sales: Agriculture had 247.2 million NOK in sales in 2025, while the optical industry had 65.3 million NOK.
  • Employees: Agriculture had 134 employees in 2026, while the optical industry had 59 employees.

Peer companies in agriculture:

CompanyIndustrySales (2025)EBITDA (2025)
Elkjøp LarvikElectronics store187.8M2.2M
Tnb Larvik ASComputer store18.9M853K
Power LarvikElectronics store00

Conclusion: Agriculture has a larger market share and more companies, but the optical industry has higher EBITDA margins (8% vs. agriculture's unknown value). Entrepreneurs should consider both the industry's potential and the competitive landscape in relation to agriculture.

Sales in the parent industry — landbruk — Larvik
Sales in the parent industry — landbruk
Companies in the parent industry — landbruk — Larvik
Companies in the parent industry — landbruk
Employees in the parent industry — landbruk — Larvik
Employees in the parent industry — landbruk

Other companies in landbruk (not in optical store)

CompanyIndustryAddressSalesEmployeesEBITDA
Elkjøp Larvikelectronics storeElveveien 10, 3262 LarvikNOK 187.8M35NOK 2.2M
Tnb Larvik Ascomputer storeYttersøveien 2, 3274 LarvikNOK 18.9M6NOK 853.0K
Bachs Hifi Produktercomputer storePrinsegata 19, 3256 LarvikNOK 00NOK 0
Elektroimportøren Norge As Avd Larvikelectric goods storeTjøllingveien 45B, 3262 LarvikNOK 08NOK 0
Elom Aselectronics storec/o Lars Engene|Sleipneveien 77, 3274 LarvikNOK 00NOK 0
Galleri Kristin Kristin Skaugvoldaudio equipment / musical instruments storeBrånaåsen 5D, 3282 KveldeNOK 00NOK 0
Galleri Kunstverftetaudio equipment / musical instruments storeFredriksvern verft 24, 3290 StavernNOK 00NOK 0
Galleri Toniton Tone Johansenaudio equipment / musical instruments storeNedre Fritzøegate 2, 3264 LarvikNOK 00NOK 0
Gave Og Systua Ansaudio equipment / musical instruments storeStorgata 111, 3262 LarvikNOK 00NOK 0
Hellenes It Ascomputer storec/o Christoffer Hellenes|Valbysteinveien 31, 3261 LarvikNOK 00NOK 0
Kløtterød Butikkdrift Aselectronics storeHelgeroveien 1033A, 3267 LarvikNOK 00NOK 0
Kløtterød Butikkdrift As Konkursboelectronics storeHelgeroveien 1033A, 3267 LarvikNOK 00NOK 0
Lydprodukter Rolf Aarøe Arnesenaudio equipment / musical instruments storeAmundrødveien 57, 3295 HelgeroaNOK 00NOK 0
Parabolshop Per Kristian Auestadcomputer storeSøbakken 9, 3295 HelgeroaNOK 00NOK 0
Power Larvikelectronics storeElveveien 8, 3262 LarvikNOK 019NOK 0
Taule Anbefalingelectronics storeDåpanveien 64, 3265 LarvikNOK 00NOK 0
Taule Anbefalingelectronics storeDåpanveien 64, 3265 LarvikNOK 00NOK 0
Telia Norge As Telia Avd Nordbyenphone storeYttersøveien 2, 3274 LarvikNOK 00NOK 0
Trimakk Sør Anselectronics storeSkreppestadveien 46, 3261 LarvikNOK 00NOK 0
Pick Up Service Ascomputer storeFridtjof Nansens vei 10, 3269 LarvikNOK 81.0K1NOK -27.0K
Jvg Holding Ascomputer storec/o Faton Olomani|Tagtvedtveien 25, 3258 LarvikNOK 00NOK -28.0K
Filamentmannen Ascomputer storec/o Erlend Samuelse|Strandgata 57C, 3263 LarvikNOK 00NOK -29.0K
Speakon Asaudio equipment / musical instruments storeHemsvingen 25, 3270 LarvikNOK 4.7M4NOK -137.0K
Kløtterød Holding Aselectronics storeHelgeroveien 1033A, 3267 LarvikNOK 00NOK -364.0K

Conclusion

The optical industry in Larvik shows a mix of stability and variation. With 9 companies, 59 employees, and an EBITDA margin of 8%, the industry is relatively stable. Entrepreneurs should consider opportunities in a market area with an increasing number of employees, but also be aware of the sales decline in 2025. At the same time, they should evaluate the competitive landscape in relation to agriculture, which has more companies and higher sales. SmartGrunder can help entrepreneurs find optimal addresses in Larvik for the optical industry, based on market data and development trends.