Industry · municipality
Optical Shops in Strand
An analysis of the industry, companies, and opportunities in Strand, Rogaland
Executive Summary
Optical shops in Strand are a small but stable industry with two registered companies. The industry has shown variations in sales and employees over time, with a significant decline in 2024. Jørpeland is the only location in the municipality with activity within this industry. The industry has not recorded any bankruptcies, but it is important to note the significant sales decline in 2024. For entrepreneurs, the industry may represent opportunities, especially with the growth in the number of employees over time.
Economic Trends
Sales and Employees Over Time
- Sales: The industry reached a peak of NOK 9.9 million in 2023, but fell by 55.6% to NOK 4.4 million in 2024. This is the most significant decline in the data.
- Employees: The number of employees has grown from 2 in 2016 to 9 in 2026, with an average annual growth of 6.3%.
Economic Trends
- Sales showed stable growth from 2016 to 2023, with an increase of +22.5% over the period.
- The EBITDA margin was 13% in 2023, but 2024 data is missing due to the sales decline.
- Total operating income per employee was NOK 721,300 in 2023, indicating efficiency in operations.
Companies in the Industry
Registered Companies
- Brilleland Avd 529 Jørpeland (Kornblomstvegen 1B, Jørpeland)
- Legal Form: AS
- Founded: 1983
- Employees: 5
- Sales: NOK 0 (data missing)
- Strand Optikk As (Fjellsstien 11, Jørpeland)
- Legal Form: AS
- Founded: 2003
- Employees: 5
- Sales: NOK 4.3 million in 2023
- EBITDA: NOK 576,000 in 2023
- Operating Income: NOK 4.3 million in 2023
Legal Forms
- AS is the only legal form registered in the industry, with 2 companies and 10 employees in total.
Geographic Distribution
Distribution of Activity
- Jørpeland is the only location in Strand with activity within optical shops.
- Here, 2 companies with 10 employees in total are located.
- Operating income in Jørpeland: NOK 4.3 million in 2023.
- EBITDA in Jørpeland: NOK 576,000 in 2023.
- Sales in Jørpeland: NOK 4.3 million in 2023.
Local Distribution
- Kornblomstvegen 1B and Fjellsstien 11 are the two address points that dominate the industry in the municipality.
Industry Dynamics
Bankruptcies and Industry Dynamics
- No bankruptcies have been registered for optical shop companies in Strand over the analysis network.
- Sales decline of 55.6% in 2024 is the most significant change in the data, but there are no publicly announced bankruptcies related to this.
- Stable number of companies: The number of companies has remained constant at 2 since 2016, even though employees have grown.
- Operating profit: Strand Optikk As had a positive operating profit of NOK 517,000 in 2023, while Brilleland Avd 529 had no publicly disclosed data.
Opportunities for Entrepreneurs
- Stable industry: Despite the significant sales decline in 2024, the industry has shown growth in the number of employees over time.
- Local focus: Jørpeland is the only location with activity, which could provide opportunities for local market share.
- Legal forms: AS is the only legal form, which could be an advantage for entrepreneurs seeking stability.
- Bankruptcy-free: No bankruptcies in the industry over the analysis network, which shows a certain level of stability.
- Warning: The significant sales decline in 2024 should be carefully considered before investments or starting a business in the industry.
Comparison with Agriculture
- Agriculture has 10 companies in Strand, while optical shops have 2 companies.
- Sales: Agriculture had NOK 82.6 million in 2025, while optical shops had NOK 4.3 million in 2023.
- Employees: Agriculture had 36 employees in 2026, while optical shops had 9 employees in 2026.
- EBITDA: Agriculture had a higher EBITDA in 2025 (NOK 81.7 million) compared to optical shops (NOK 576,000 in 2023).
Peer Companies in Agriculture
| Name | Industry | Sales | EBITDA | Employees |
|---|---|---|---|---|
| Jørpeland Elektrosenter As | Electronics Store | NOK 66.7M | NOK 1.7M | 22 |
| Itparken As | Computer Store | NOK 12.2M | NOK 641K | 5 |
| Je Eiendom As | Electronics Store | NOK 0 | NOK 2.3M | 0 |
| Rom Holding As | Computer Store | NOK 0 | NOK -24K | 0 |
Conclusion: Agriculture has both higher volume and more companies, but optical shops have a higher EBITDA margin (13% vs. agriculture's unknown margin).
Other companies in landbruk (not in optical store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Je Eiendom As | electronics store | c/o Jørpeland Elektrosenter AS|Stålverksvegen 63, 4100 | NOK 0 | 0 | NOK 2.3M |
| Jørpeland Elektrosenter As | electronics store | Stålverksvegen 63, 4100 Jørpeland | NOK 66.7M | 22 | NOK 1.7M |
| Itparken As | computer store | Rådhusgaten 10, 4100 Jørpeland | NOK 12.2M | 5 | NOK 641.0K |
| Rådhusgaten 10 As | phone store | Rådhusgaten 10, 4100 Jørpeland | NOK 625.0K | 0 | NOK 348.0K |
| Rom Holding As | computer store | Linneavegen 7, 4104 Jørpeland | NOK 0 | 0 | NOK -24.0K |
| Jvs Invest As | computer store | Hellandsheivegen 510, 4121 Tau | NOK 0 | 0 | NOK -33.0K |
| Mobi1 As | computer store | Barkvedbakken 6, 4103 Jørpeland | NOK 0 | 0 | NOK -43.0K |
| Jeas Holding As | electronics store | Stålverksvegen 63, 4100 Jørpeland | NOK 0 | 0 | NOK -111.0K |
Conclusion
Optical shops in Strand are a small but stable industry with potential for growth in the number of employees. Despite the significant sales decline in 2024, the industry has shown a positive trend in the number of employees and operating profit. For entrepreneurs, the industry may represent opportunities, especially with a focus on Jørpeland. It is important to carefully consider the significant sales decline in 2024 before investments. SmartGrunder can help entrepreneurs find suitable addresses and assess development trends in the industry.