Industry · municipality
Optical Store Industry in Vestvågøy: A Comprehensive Analysis
Key Insights on Companies, Statistics, and Outlook for Founders and Decision-Makers in Vestvågøy Municipality, Norway (2025–2026 Data Included).
Brief Overview of the Optical Industry in Vestvågøy
The optical store industry in Vestvågøy is a small but dynamic sector with three registered companies. In recent years, the industry has shown variation in sales and number of employees, but there is a clear increase in both sales and number of employees from 2024 to 2025. Leknes is the main hub for activity, with two of the three companies, while there is a smaller presence in Stamsund. The industry has no bankruptcy registrations, indicating stability. At the same time, data shows potential for growth, especially with high margins and increasing sales. For founders, this could be an interesting area to explore, especially with a focus on local adaptation and quality service.
Economic Overview of the Optical Industry
Sales for the optical industry in Vestvågøy have increased by 14.7% from 2024 to 2025, which is a significant improvement compared to previous years. The number of employees has also increased by 57.1% in the same period, indicating expansion of operations. The EBITDA margin stands at 14%, which is high compared to many other industries. However, there are variations in individual company figures, such as Synsam Leknes, which has zero sales but a high expected sales growth (12%). This may indicate potential for growth, but also challenges in terms of operational economics.



Companies in the Optical Industry in Vestvågøy
There are three companies registered in the optical industry in Vestvågøy:
- Strauman Optikk As – Lekneskroken 9C, Leknes. AS company structure, established in 2001. Has 6 employees and shows stable operations with sales of NOK 11.9 million and EBITDA of NOK 1.8 million.
- Synsam Leknes As – Storgata 8, Leknes. AS company structure, established in 2025. Has 6 employees, but currently shows zero sales and zero income. This may indicate a new start or challenges in operations.
- Jemm As – Strandveien 5, Stamsund. AS company structure, established in 2005. Has 0 employees, but shows an extremely high sales growth of 278% compared to previous years. This may be a result of specialization or a unique market position.
All companies are organized as AS, indicating a standardized structure in the industry.
Distribution of Activity in Vestvågøy
Activity in the optical industry is concentrated in Leknes, where two of the three companies are registered. Leknes has 12 employees and an operational income of NOK 11.9 million. There is a smaller presence in Stamsund, where Jemm As is registered. Stamsund has not reported the number of employees, but shows an extremely high sales growth of 278%. This may indicate potential for growth in the area, even though there are few companies present.

Operational Dynamics and Stability
The industry has no bankruptcy registrations, indicating stable operations. However, there are variations in individual company figures. Synsam Leknes As currently shows zero sales and zero income, even though it was established in 2025. This may indicate challenges in operations or a new start. Jemm As shows an extremely high sales growth of 278%, which may be a result of specialization or a unique market position. This shows that there are both opportunities and challenges in the industry, and that individual companies can have different development patterns.
Outlook for Founders in the Optical Industry
The optical industry in Vestvågøy shows potential for growth, especially with high EBITDA margins (14%) and increasing sales. However, there are variations in individual company figures, which may indicate challenges in terms of operational economics. Founders should consider focusing on local adaptation and quality service to ensure stability. There are also opportunities to leverage the high sales growth in certain companies, such as Jemm As, which has an extremely high sales growth of 278%.
Contrast Between the Optical Industry and Agriculture in Vestvågøy
Compared to the broader agriculture group in Vestvågøy, which has 10 companies, the optical industry shows a more stable development. Agriculture has a lower sales growth (14.7% for optics vs. -82.3% for agriculture in 2024–2025), but a higher number of employees (37 vs. 7). This indicates that agriculture has greater variations in operations, while the optical industry has a more stable development. Peer companies in agriculture, such as Leknes Retail As and Elkjøp Leknes As, show higher sales (NOK 11.8 million and NOK 64.5 million) and higher EBITDA (NOK 1.3 million and NOK 0.779 million). This shows that there are opportunities for growth in the optical industry, but also challenges in relation to competition from other industries.



Other companies in landbruk (not in optical store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Leknes Retail As | electronics store | Storgata 26, 8370 Leknes | NOK 11.8M | 8 | NOK 1.3M |
| Elkjøp Leknes As | electronics store | Leknessletta 3, 8370 | NOK 64.5M | 21 | NOK 779.0K |
| Marianne Johansen | audio equipment / musical instruments store | Kvalen 15, 8373 Ballstad | NOK 0 | 0 | NOK 0 |
| Polar Pixel As | audio equipment / musical instruments store | Krokbakken 10, 8370 Leknes | NOK 0 | 0 | NOK 0 |
| Sofie Birkenstock Design | audio equipment / musical instruments store | Haugveien 82, 8372 Gravdal | NOK 0 | 0 | NOK 0 |
| Sundman Musikk | audio equipment / musical instruments store | Breidablikk 19, 8370 Leknes | NOK 0 | 0 | NOK 0 |
| Ballstad Radioservice As | electronics store | Leknessletta 3, 8370 | NOK 0 | 0 | NOK -18.0K |
Conclusion and Recommendations
The optical industry in Vestvågøy shows potential for growth, especially with high EBITDA margins and increasing sales. However, there are variations in individual company figures, which may indicate challenges in terms of operational economics. Founders should consider focusing on local adaptation and quality service to ensure stability. There are also opportunities to leverage the high sales growth in certain companies, such as Jemm As, which has an extremely high sales growth of 278%. SmartGrunder can help founders find suitable addresses and develop strategies to ensure success in this industry.