Pubs in Gjøvik: Current Status and Future Outlook

Overview of the Pub Industry in Gjøvik

The pub industry in Gjøvik has been marked by significant fluctuations in both sales and number of employees over time. Sales reached a peak in 2017 with NOK 2.7 million, but fell to zero from 2019 onward. The number of employees increased until 2019, followed by a decline. This demonstrates a highly dynamic industry with both rises and sharp declines.

Compared to the broader bar / club category, which includes multiple companies, the pub industry in Gjøvik shows a more unstable development. The broader category has a more consistent development in terms of employee numbers and sales, although there have also been significant declines, particularly in 2020.

The table below shows the development of sales and number of employees in the pub industry in Gjøvik over time:

Key Figures:

• Sales increased by +74.1% from 2016 to 2017, but fell by -35.4% in 2018 and -100.0% in 2019.
• The number of employees increased by +100.0% from 2016 to 2017, +33.3% from 2017 to 2018, and +37.5% from 2018 to 2019, before a decline of -9.1% in 2020.

There are no registered companies in the pub industry in Gjøvik according to available data. This may indicate that the industry is either very small or that companies have closed down. The broader bar / club category, however, includes several companies, including:

• Kjelleren Disco Bar Da (address: Bjørnsons gate 6, 2821 Gjøvik)
• M&P Bardrift As (address: Trondhjemsvegen 15, 2821 Gjøvik)
• M&P Holding As (address: Hans Mustads gate 6, 2821 Gjøvik)

These companies, however, do not belong to the pub industry but are part of the broader bar / club category.

The pub industry in Gjøvik is primarily active in Gjøvik itself, without detailed sub-divisions per district or specific location. There is no registered activity in other districts or neighboring municipalities. This suggests that the industry is concentrated in the city center or central areas of the municipality.

The pub industry in Gjøvik has been marked by significant fluctuations, especially after 2018. From 2019 onward, both sales and number of employees have been zero, which may indicate that companies have closed down or gone bankrupt. This is a clear decline from previous years, and no companies in the industry have been registered after 2019.

There is no registered bankruptcy for companies in the pub industry in Gjøvik, but the sharp decline in sales and employees suggests that the industry has been highly vulnerable to external factors, such as the pandemic or changes in consumer behavior.

Outlook for the Pub Industry

Outlooks for the pub industry in Gjøvik are uncertain, especially after the sharp decline in sales and number of employees from 2019 onward. No companies in the industry have been registered after 2019, which may indicate that the industry has been highly vulnerable to bankruptcy or closure. This could be a challenge for entrepreneurs considering starting a company in this industry.

However, opportunities may exist in the broader bar / club category, which has more companies and a more stable development. Entrepreneurs should therefore consider examining both the pub industry and the broader category to find potential opportunities.

The broader bar / club category has a more stable development compared to the pub industry. Sales and number of employees have been more consistent over time, although there have been significant declines, especially in 2020. The table below shows the development of sales and number of employees in this category:

Key Figures:

• Sales increased by +11.6% from 2016 to 2017, but fell by -41.7% in 2018 and -37.7% in 2019.
• The number of employees increased by +13.3% from 2017 to 2018 and +5.9% from 2018 to 2019, before a decline of -33.3% in 2020.

Peer Companies in the Bar / Club Category:

• Kjelleren Disco Bar Da (sales: NOK 0, employees: 0)
• M&P Bardrift As (sales: NOK 0, employees: 9)
• M&P Holding As (sales: NOK 22,000, employees: 0)

These companies show a wide variation in sales and number of employees, which may indicate that the broader category includes both stable and unstable companies.

The pub industry in Gjøvik has been marked by significant fluctuations in sales and number of employees over time, with a sharp decline from 2019 onward. No companies in the industry have been registered after 2019, which may indicate that the industry has been highly vulnerable to bankruptcy or closure. This could be a challenge for entrepreneurs considering starting a company in this industry.

The broader bar / club category, however, has a more stable development, with more companies and a more consistent development in sales and number of employees. Entrepreneurs should therefore consider examining both the pub industry and the broader category to find potential opportunities.

SmartGrunder can help entrepreneurs explore addresses in Gjøvik for this industry, especially if there are potential opportunities in the broader bar / club category.