Industry · municipality
The Pub Industry in Lillehammer: Current Situation and Future Perspectives
Analysis of companies, statistics, and development trends in Lillehammer for the pub industry and the broader bar/club foundation
Executive Summary
The pub industry in Lillehammer shows a unique development with a combination of small business structure and growing employees. Although sales data is missing, the annual employee numbers indicate a significant increase, especially from 2025 to 2026. This may indicate a strengthening of local presence or new entrants in the sector. At the same time, the industry is part of the broader bar/club foundation, which has a more stable history with both increasing sales and employees in recent years.
Economic Overview
In 2026, the pub industry in Lillehammer recorded 21 employees, a 600% increase compared to 2025. Although sales data for pubs in the municipality is incomplete, the annual figures for the broader bar/club foundation show growth from NOK 5.5 million in 2016 to NOK 11.8 million in 2025. This suggests a general strengthening of the nightlife and cultural sector in the municipality, even though pubs as a subgroup have a different dynamic.



Companies in the Industry
Two companies are registered in the pub industry in Lillehammer:
| Name | Address | Organizational Form | Employees |
|---|---|---|---|
| Wiesegården Drift As | Storgata 31 | AS | 23 |
| Torill Bjørge | Elverhøivegen 3 | ENK | 1 |
Organizational form statistics show that 50% of the companies are ASs, while the rest are ENKs. None of the companies are registered in bankruptcy, which indicates a stable structure in the industry.

Business Geography
All pubs in Lillehammer are located in the municipality's central area. There are 2 companies and 24 employees registered in Lillehammer, but detailed economic data is missing for this area. This may be due to the companies operating at a level that does not necessarily report detailed figures to public registers.

Business Dynamism
The bankruptcy statistics show that none of the pubs in Lillehammer are registered in bankruptcy. This is a positive indicator for the industry's stability. At the same time, the employee numbers show an extreme growth from 3 to 21 employees between 2025 and 2026, which may indicate either the establishment of new companies or the expansion of existing ones. However, there is no public data on the causes of this growth.
Outlook
For founders in the pub industry in Lillehammer, the data suggests potential for growth, especially in light of the strong employee numbers. However, sales and profit data are missing, making it difficult to assess profitability. It is important to investigate local market conditions and competition solutions, as well as to consider whether the broader bar/club foundation in the municipality can provide relevant insights for operational strategy.
Outlook for the Bar/Club Group
The broader bar/club foundation in Lillehammer has 6 companies, with sales growth from NOK 5.5 million in 2016 to NOK 11.8 million in 2025. Employee numbers have grown from 25 to 55 over the same period. Peer companies in this category include, among others, Haakons Pub As (NOK 10.4 million in sales) and Out Of Bounds Lillehammer As (NOK 0 in sales). This shows that the broader foundation has a more stable economic structure compared to the pub industry, which is a smaller subgroup with less available data.



Other companies in bar / klubb (not in pub)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Haakons Pub As | bar | Storgata 95, 2615 Lillehammer | NOK 10.4M | 14 | NOK 2.9M |
| Out Of Bounds Lillehammer As | bar | Fåberggata 115, 2615 Lillehammer | NOK 0 | 19 | NOK 0 |
| Toget Pub Ans | bar | Jernbanegata 4B, 2609 Lillehammer | NOK 0 | 0 | NOK 0 |
| Kaffebar As | bar | Rustadvegen 120, 2618 Lillehammer | NOK 1.6M | 4 | NOK -236.0K |
Conclusion
The pub industry in Lillehammer shows potential for growth, especially in employees, but lacks detailed economic data. The broader bar/club sector has a more stable history with increasing sales and employees. Founders should consider both the opportunities in the pub industry and the broader market conditions in the municipality. SmartGrunder can help identify strategic locations and operational models that fit local conditions.