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Industry · municipality

The Restaurant Industry in Søndre Land: Current Situation and Future Outlook

Published 22.09.2026

Analysis of Companies, Statistics, and Opportunities for Entrepreneurs and Local Decision-Makers in the Municipality of Søndre Land

Executive Summary

Overview of the Restaurant Industry in Søndre Land

The restaurant industry in Søndre Land is a small but dynamic sector with 7 registered companies in the municipality. In recent years, the industry has been marked by significant variations in both sales and number of employees, with a sharp decline in 2023. The two most active areas are Odnes and Hov, where Odnes dominates with 2 companies and 19 employees, while Hov has 1 company and 3 employees. The industry has not recorded any bankruptcies, but shows signs of economic challenges for some companies.

Economic Overview

Sales Development (NOK):

YearSales (NOK)Year-over-Year Change
20161.0M-
20170.8M-19.1%
201811.3M+1253.9%
20199.3M-17.8%
20208.2M-12.3%
20218.1M-1.0%
20229.3M+15.1%
20230.2M-97.4%
20240.2M-8.9%

Employee Development:

YearNumber of EmployeesYear-over-Year Change
20168-
201712+50.0%
201838+216.7%
201943+13.2%
202044+2.3%
202151+15.9%
202240-21.6%
202325-37.5%
20248-68.0%
202522+175.0%
202620-9.1%

The most dramatic sales change occurred in 2018, with an increase of over 1200%, followed by a sharp decline in 2023. The employee count reached its peak in 2021, but has since fallen by over 60%.

Sales over time — restaurant — Søndre Land
Sales over time — restaurant
Number of companies — restaurant — Søndre Land
Number of companies — restaurant
Employees over time — restaurant — Søndre Land
Employees over time — restaurant

Companies in the Industry

The following companies are registered in the restaurant industry in Søndre Land:

  1. Bjørnen Kafédrift As (Gamlevegen 4, Odnes) – 15 employees, AS (limited liability company), established 2020
  2. Bjørnen As (Gamlevegen 4, Odnes) – 4 employees, AS (limited liability company), established 2024
  3. Hov Pizza San Marino As (Sentrumsvegen 1A, Hov) – 3 employees, AS (limited liability company), established 2023
  4. Apak As (Hovlandsvegen 4A, Hov) – 0 employees, AS (limited liability company), established 2024
  5. Bjørnen Odnes Eftf. As (Gamlevegen 4, Odnes) – 0 employees, AS (limited liability company), established 2009
  6. Tusendahl. Heimdahl (Hågån 7, Hov) – 0 employees, ENK (sole proprietorship), established 2022

Organizational Form:

  • AS (limited liability company): 3 companies with a total of 22 employees
  • ENK (sole proprietorship): 1 company

Note that several companies have 0 employees, which may indicate registration errors or closed operational activities.

Business Geography

Activity distributed across locations in the municipality:

LocationNumber of CompaniesNumber of EmployeesSales (NOK)
Odnes2190
Hov130

Details about the locations:

  • Odnes: 2 companies with a total of 19 employees, but no reported sales
  • Hov: 1 company with 3 employees, no reported sales

There is no data on specific sales revenues for individual locations, but Odnes clearly has the highest level of company activity.

Companies by place — restaurant — Søndre Land
Companies by place — restaurant

Business Dynamics

Bankruptcies:

  • No registered bankruptcies in the restaurant industry in Søndre Land

Economic Challenges:

  • Bjørnen Odnes Eftf. As has negative figures: -669.0K EBITDA and -3.1M equity
  • Apak As has 0 employees and no reported sales

Employee Development:

  • Largest decline: -68.0% from 2023 to 2024
  • Largest increase: +175.0% from 2024 to 2025

The industry shows significant variations, but there are no bankruptcies, indicating that companies continue to operate, albeit with economic challenges.

Outlook

Outlook for Entrepreneurs

Short-term Opportunities:

  • Increase in number of employees from 2024 to 2025 (+175%) indicates potential growth
  • Hov has a unique position with 1 company, but only 3 employees

Long-term Challenges:

  • Large variations in sales and employee numbers make the industry unstable
  • Bjørnen Odnes Eftf. As has negative financial figures, which may affect competition

Recommendation:

  • Entrepreneurs should consider establishing themselves in Odnes, where there is the highest level of company activity
  • Focus on stability and efficient operations is critical due to the industry's historical variations
  • SmartGrunder can help find suitable locations in Søndre Land for restaurant operations

Conclusion

The restaurant industry in Søndre Land is a small but dynamic sector with both opportunities and challenges. In recent years, the industry has been marked by significant variations in sales and employee numbers, with a sharp decline in 2023. Although no bankruptcies have been registered, some companies show signs of economic challenges. Entrepreneurs should consider establishing themselves in Odnes, where there is the highest level of company activity, and focus on stability and efficient operations to overcome the industry's historical variations. SmartGrunder can help find suitable locations in the municipality for restaurant operations.