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Footwear Store Industry in Harstad: A Comprehensive Analysis

Published 26.09.2026

Insights into Economic Performance, Company Landscape, and Future Prospects

Executive Summary

Industry Overview

The footwear store industry in Harstad is a small but dynamic sector with 6 registered companies in the municipality. In recent years, the industry has shown both challenges and opportunities, with a mix of established companies and new players. In 2026, the industry had 26 employees and an annual revenue of 27.9 million NOK. The average EBITDA margin stands at 8%, indicating a relatively good operational efficiency for the relevant companies.

Key Figures in Focus

  • Number of companies: 6
  • Number of employees: 26
  • Annual revenue: 27.9 million NOK
  • EBITDA: 2.3 million NOK
  • Average EBITDA per employee: 96,600 NOK
  • Gross margin: 2151% (high margin due to low cost of goods)
  • Operational efficiency: 7% operating margin

The industry has shown strong growth in 2024, with an annual revenue increase of 54.2% compared to 2023. This is a significant improvement following a decline in 2022 and 2023.

Economic Overview

Economic Trends

The footwear store industry in Harstad has shown a complex development over the past few years. Annual revenue has varied between 15.7 million NOK (2020) and 25.9 million NOK (2025), with a strong growth of 5.3% in 2025. There are particularly notable trends in 2024, where revenue increased by 54.2% compared to 2023, indicating an improved market situation.

Employee Numbers and Operational Efficiency

The number of employees has shown a more stable development, increasing from 17 employees in 2023 to 26 employees in 2026. Operational efficiency has been relatively stable, with an average operating margin of 7%, although there have been variations from year to year. The EBITDA margin has varied between -1% and 12%, showing that some companies have faced challenges with operating results, while others have achieved good results.

Sales over time — footwear store — Harstad
Sales over time — footwear store
Number of companies — footwear store — Harstad
Number of companies — footwear store
Employees over time — footwear store — Harstad
Employees over time — footwear store

Companies in the Industry

In Harstad, the following companies are registered in the footwear store industry:

CompanyAddressIncorporation YearNumber of EmployeesEBITDA (NOK)Annual Revenue (NOK)
Kanebogen Sko AsSkilleveien 51996101.3M10.7M
Skohuset Harstad AsRikard Kaarbøs gate 1119877-71K5.2M
Skoringen Harstad KanebogenSkilleveien 520167608,7007.8M
Magnussen Spesialsko HarstadMercurveien 3920232422,7004.1M
Moto Invest AsVinsjveien 42024000
Sko Dilla AsStrandgata 42026000

Most companies are AS entities, and there is a mix of established companies and new players. Skohuset Harstad As has been in operation since 1987, while Magnussen Spesialsko Harstad and Moto Invest As are relatively new companies.

Organizational Forms

All companies in the industry are registered as AS entities, indicating a relatively high degree of organizational stability. There are no companies registered as ANS or ENKELTPERSONSFORETAK in the industry.

Business Geography

Geographic Distribution

The footwear store industry in Harstad is primarily concentrated in the Harstad city center. There are 4 companies registered in Harstad, and all companies have addresses in Harstad. There are no companies registered in other city districts or municipalities in Troms and Finnmark.

Key Locations

The most central locations for companies in the industry are:

  • Skilleveien 5 (Kanebogen Sko As, Skoringen Harstad Kanebogen)
  • Rikard Kaarbøs gate 11 (Skohuset Harstad As)
  • Mercurveien 39 (Magnussen Spesialsko Harstad)
  • Vinsjveien 4 (Moto Invest As)
  • Strandgata 4 (Sko Dilla As)

Most companies have addresses in the Harstad city center, indicating that they have good access to customers in the city.

Companies by place — footwear store — Harstad
Companies by place — footwear store

Business Dynamism

Operational Dynamics

The footwear store industry in Harstad has shown a relatively stable development over the past few years, with some companies achieving good operational results and others facing challenges. There are no companies in the industry that are registered as bankrupt, indicating that the industry has a relatively high degree of stability.

Operational Results

The most notable operational results in the industry are:

  • Kanebogen Sko As: 1.3 million NOK operating result in 2026
  • Skohuset Harstad As: -71,000 NOK operating result in 2026
  • Skoringen Harstad Kanebogen: 472,000 NOK operating result in 2026
  • Magnussen Spesialsko Harstad: 373,800 NOK operating result in 2026
  • Moto Invest As: 0 operating result in 2026
  • Sko Dilla As: 0 operating result in 2026

It is clear that some companies have faced challenges with the operating result, while others have achieved good results. This can be due to variations in sales, costs, and operational efficiency.

Outlook

Opportunities for Entrepreneurs

The footwear store industry in Harstad shows potential for growth and development, especially after the strong growth in 2024. There are several companies that have shown good operational efficiency, and there are opportunities for new players to establish themselves in the industry. There are also opportunities to develop new products and services that can meet the needs of customers in Harstad and the surrounding area.

Challenges and Opportunities

  • Opportunities: Higher sales volume in 2024, good operational efficiency at some companies, opportunities to establish new companies
  • Challenges: Variation in operating results, some companies have faced challenges with operational efficiency, competition in the industry can be strong

For entrepreneurs, it may be a good idea to explore opportunities to establish themselves in the industry, especially considering the strong growth in 2024 and the good operating results at some companies.

Parent Outlook

Outlook for Creative, Art, and Entertainment Activities

Creative, art, and entertainment activities are a broader industry that includes the footwear store industry. This industry has shown a more stable development over the past few years, with an annual revenue of 141.1 million NOK in 2025 and 215.0 million NOK in 2024. There are 57 companies registered in this industry in Harstad, showing that it is a relatively large sector in the municipality.

Peer Companies

The following companies are registered in the creative, art, and entertainment activities industry, but not in the footwear store industry:

CompanyAddressEBITDA (NOK)Annual Revenue (NOK)
Dressmann Thon Senter Kanebogen Avd 188Skilleveien 52.5M15.3M
Kappahl As Avd 331 HarstadTorvet 21.9M16.8M
Cubus Thon Senter Kanebogen Avd 915Skilleveien 51.9M20.3M
H & M Hennes & Mauritz As Avd 882 KaneborgenSkilleveien 41.5M33.4M
Decades Kanebogen Avd 465Skilleveien 51.5M6.6M

These companies have a higher annual revenue and EBITDA than most companies in the footwear store industry, indicating that they have a better operational efficiency. There are also more companies in this industry, showing that it is a relatively large sector in the municipality.

Sales in the parent industry — kreative, kunst og underholdningsaktiviteter — Harstad
Sales in the parent industry — kreative, kunst og underholdningsaktiviteter
Companies in the parent industry — kreative, kunst og underholdningsaktiviteter — Harstad
Companies in the parent industry — kreative, kunst og underholdningsaktiviteter
Employees in the parent industry — kreative, kunst og underholdningsaktiviteter — Harstad
Employees in the parent industry — kreative, kunst og underholdningsaktiviteter

Other companies in kreative, kunst og underholdningsaktiviteter (not in footwear store)

CompanyIndustryAddressSalesEmployeesEBITDA
Dressmann Thon Senter Kanebogen Avd 188clothing storeKanebogen Senter|Skilleveien 5, 9411 HarstadNOK 15.3M9NOK 2.5M
Kappahl As Avd 331 Harstadclothing storeTorvet 2, 9405 HarstadNOK 16.8M15NOK 1.9M
Cubus Thon Senter Kanebogen Avd 915clothing storeKanebogen|Skilleveien 5, 9411 HarstadNOK 20.3M10NOK 1.9M
H & M Hennes & Mauritz As Avd 882 Kaneborgenclothing storeSkilleveien 4, 9411 HarstadNOK 33.4M19NOK 1.5M
Decades Kanebogen Avd 465clothing storeSkilleveien 5, 9411 HarstadNOK 6.6M5NOK 1.5M
Match Kanebogen Avd 307clothing storeSkilleveien 4, 9411 HarstadNOK 6.6M6NOK 1.5M
Carlings Thon Senter Kanebogen Avd 527clothing storeSkilleveien 5, 9411 HarstadNOK 8.1M5NOK 486.5K
Janne's Asclothing storeAmfi Bertheus|Fjordgata 1, 9405 HarstadNOK 5.0M7NOK 469.0K
Lindex As Avd Harstad Alticlothing storeFjordgata 1, 9405 HarstadNOK 11.7M15NOK 431.2K
Triumph International As Avd Harstadclothing storeRikard Kaarbøs plass 1, 9405 HarstadNOK 10.2M0NOK 321.8K
Brn Best Retail Norge As Avd Best Kids Kanebogenclothing storeSkilleveien 5, 9411 HarstadNOK 5.7M5NOK 310.4K
Fretex Miljø As Avd Butikk Harstadsecond-hand goods storeStorgata 34, 9406 HarstadNOK 13.3M11NOK 252.7K
Brn Best Retail Norge As Avd Object Kanebogenclothing storeSkilleveien 5, 9411 HarstadNOK 3.7M4NOK 198.7K
Change Of Scandinavia Harstadclothing storeSkilleveien 5, 9411 HarstadNOK 6.5M5NOK 181.0K
Garn & Sånt Asknit storeBertheustorget|Fjordgata 1, 9405 HarstadNOK 3.2M9NOK 167.0K
Vw/j&j Kanebogen Avd 25clothing storeSkillevegen, 9411 HarstadNOK 5.6M10NOK 46.0K
Askeladden Bruktbutikk Assecond-hand goods storeSkolegata 11B, 9404 HarstadNOK 282.0K1NOK 23.0K
Ans Wenche Og Eirinclothing storeHåkons gate 2, 9405 HarstadNOK 00NOK 0
B.young Kanebogenclothing storec/o Amfi Kanebogen|Skilleveien 5, 9411 HarstadNOK 06NOK 0
Casa Gunn Assecond-hand goods storeReirstubben 4, 9403 HarstadNOK 00NOK 0
Dressed To Impress By Nika As Tvangsavviklingsboclothing storeMargrethe Jørgensens vei 8, 9406 HarstadNOK 00NOK 0
Etrade Asclothing storeSeljestadveien 11, 9406 HarstadNOK 00NOK 0
Familie4ever Asclothing storeMølnåsen 7E, 9415 HarstadNOK 00NOK 0
Flamillion Hovclothing storeHagebyveien 87, 9404 HarstadNOK 00NOK 0
Fresh Asclothing storeLeirvågveien 149, 9426 BjarkøyNOK 00NOK 0
Fresh Asclothing storeLeirvågveien 149, 9426 BjarkøyNOK 00NOK 0
Henrik Berg Erlidclothing storeSeljestadveien 97, 9407 HarstadNOK 00NOK 0
Jørstad Conceptsclothing storeLarsneset 12, 9405 HarstadNOK 00NOK 0
Jørstad Conceptsclothing storeLarsneset 12, 9405 HarstadNOK 00NOK 0
Kaki Studio Asclothing storeLille-Fauskevåg 31, 9419 SørvikNOK 00NOK 0
Larsen Nyborg Entrepreneursknit storeGrønnebakkan 58, 9408 HarstadNOK 00NOK 0
Macer Holding Asclothing storeStrandgata 1, 9405 HarstadNOK 00NOK 0
Magnira Asclothing storeBergsengveien 37, 9403 HarstadNOK 00NOK 0
Nettbutikken Lille Lulle Ansclothing storeÅsegardveien 18A, 9402 HarstadNOK 00NOK 0
Nordics Daclothing storeStornesveien 43, 9402 HarstadNOK 00NOK 0
Nordics Daclothing storeStornesveien 43, 9402 HarstadNOK 00NOK 0
Norske Bunader Oslo As Avd Harstadnational clothing storeSjøgata 3, 9405 HarstadNOK 01NOK 0
Skogstad Sport Kanebogenclothing storeSkilleveien 5, 9411 HarstadNOK 06NOK 0
Sypia Bente I Hanssenclothing storeStorgata 18, 9405 HarstadNOK 01NOK 0
Vakre Vene Asclothing storeStrandgata 1, 9405 HarstadNOK 085NOK 0

Conclusion

The footwear store industry in Harstad is a small but dynamic sector with potential for growth and development. There are several companies that have shown good operational efficiency, and there are opportunities for new players to establish themselves in the industry. There are also opportunities to develop new products and services that can meet the needs of customers in Harstad and the surrounding area.

Summary

  • Number of companies: 6
  • Number of employees: 26
  • Annual revenue: 27.9 million NOK
  • EBITDA: 2.3 million NOK
  • Average EBITDA per employee: 96,600 NOK
  • Gross margin: 2151%
  • Operational efficiency: 7% operating margin

The industry has shown strong growth in 2024, with an annual revenue increase of 54.2% compared to 2023. This is a significant improvement following a decline in 2022 and 2023. There are also opportunities for new players to establish themselves in the industry, especially considering the strong growth in 2024 and the good operating results at some companies.