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Jewellery/Watches/Clocks/Gold/Silver Store Industry in Haugesund: A Comprehensive Analysis
Key Insights on Companies, Economic Trends, and Future Prospects in the Municipality of Haugesund, Norway (2016–2025 Data Overview) for Founders and Local Decision-Makers in the Retail Sector of Precious Metals and Timepieces Industry in Rogaland County, Norway (Norwegian Market
Executive Summary
The jewellery/watches/clocks/gold/silver store industry in Haugesund features a mix of established companies and newer players, with a total of 7 registered companies in the municipality. The industry shows a blend of stability and challenges, with a significant decline in sales and employees in 2025. There are no registered bankruptcies among the companies, but variations in financial health and operating results. The industry is concentrated in central areas such as Longhammarvegen and Haraldsgata, with a dominant organisational form AS. Outlooks for new entrants are complex, with both opportunities in established markets and risks for economic downturns.
Economic Overview
The industry shows a complex economic development. Sales increased from 2016 to 2023, peaking at NOK 88.7 million in 2023, followed by a sharp decline of -53.2% in 2025. The number of employees showed a weak upward and downward trend, with a decline of -7.0% from 2024 to 2025. In 2025, the industry had a total of 42 employees and sales of NOK 34.8 million. Operating results were heterogeneous, with both positive and negative EBITDA values among the companies.
Companies in the Industry
The following companies are registered in the industry in Haugesund:
| Company | Location | Employees | EBITDA (NOK) | Operating Result (NOK) |
|---|---|---|---|---|
| Hovda Kaald As | Bjørklund, Longhammarvegen 27 | 12 | 1.5M | 1.4M |
| Lervik Ur As | Haraldsgata 93 | 12 | -2.6M | -2.9M |
| Mestergull Melhus As | Longhammarvegen 27 | 8 | 2.1M | 2.0M |
| Glitter Amanda | Longhammarvegen 27 | 6 | 135.4K | 113.3K |
| Odd Inges Gull & Sølv As | Haraldsgata 120 | 4 | 674.0K | 674.0K |
| Atlerga As | Veslefrikkvegen 15C | 0 | 0 | 0 |
| Sheikh Bozan Designs | Rogalandgata 144B | 0 | 0 | 0 |
The organisational form AS dominates with 5 companies, while two companies have the organisational form ENK. No companies are registered bankrupt, but Lervik Ur As had a negative EBITDA in 2025.
Business Geography
The industry is concentrated in the Haugesund city centre, with the following distribution:
| Location | Number of companies | Number of employees | Sales (NOK) |
|---|---|---|---|
| Haugesund | 5 | 42 | 76.8M |
The most active companies are located on Longhammarvegen 27 and Haraldsgata. This indicates a concentration in central business areas in the municipality.
Business Dynamism
The industry has been stable with no bankruptcies among the companies. Nevertheless, operating results show significant variations: Hovda Kaald As had an EBITDA margin of 12% in 2025, while Lervik Ur As had a negative EBITDA of -6%. Two new companies (Atlerga As and Sheikh Bozan Designs) are registered, but have no operating activity. This shows both opportunities for newcomers and risks for economic downturns.
Outlook
Outlooks for new entrants are complex. Although the industry has been stable with no bankruptcies, 2025 data shows a sharp decline of -53.2% in sales and -7.0% in employees. This may be due to economic factors or specific challenges in the sector. Nevertheless, some companies (such as Mestergull Melhus As) show good financial health with a 15% EBITDA margin. New entrants should consider focusing on digital presence and differentiation in a market with both established companies and competing business models. SmartGrunder can help founders find optimal addresses in Haugesund for this industry.
Conclusion
The jewellery/watches/clocks/gold/silver store industry in Haugesund shows a mix of stability and challenges. With 7 companies and 42 employees, the industry is concentrated in central areas. Although there are no bankruptcies, operating results show significant variations. Outlooks for new entrants are complex, but there are opportunities for those who can adapt to economic variations and utilise established markets. SmartGrunder can help founders find optimal addresses in Haugesund for this industry.