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Industry · municipality
Jewellery/Watches/Clocks/Gold/Silver Store in Holmestrand
An analysis of the industry, companies, and prospects in Holmestrand, Vestfold and Telemark, Norway
Brief Overview of the Industry
Holmestrand has a small but active jewellery, watches, and clock industry with two registered companies. The industry shows a gradual increase in sales and number of employees since 2020, but with variations in the financial performance of individual companies. Tilpynt AS is the most stable company, while Moodizt AS shows losses in operating profit. The industry has growth potential, but with challenges related to competition and economic risks.
Economic Data and Development
Sales and Employees
- Sales: The industry had a total sales volume of NOK 4.3 million in 2025, with an annual growth of +15.1% from 2024. This is a significant increase compared to 2020 (NOK 2.3 million), but with a slight decline in 2022 (NOK 3.5 million).
- Employees: The number of employees has increased from 0 in 2016 to 4 in 2024, but dropped to 4 in 2026. The most significant increase was +50% from 2021 to 2022.
Economic Indicators
- EBITDA margin: 5% in 2025, indicating a moderate profit margin.
- Gross margin: 50% in 2025, suggesting good cost control in business operations.



Companies and Organisational Forms
Registered Companies
- Tilpynt AS (Langgaten 32, Holmestrand)
- Organisational form: AS
- Employees: 4
- Sales: NOK 4.3 million
- Operating profit: NOK 226,000
- EBITDA: NOK 226,000
- Total equity: NOK 1.5 million
- Bankrupt: Not bankrupt
- Moodizt AS (Kallaveien 29, Sande in Vestfold)
- Organisational form: AS
- Employees: 0
- Sales: NOK 25,000
- Operating profit: NOK -115,000
- EBITDA: NOK -115,000
- Total equity: NOK -341,000
- Bankrupt: Not bankrupt
Organisational Forms
- AS: 1 company (Tilpynt AS), with 4 employees and stable finances.
Geographic Distribution of Business Activity
Distribution of Activity
- Holmestrand: 1 company (Tilpynt AS) with 4 employees and sales of NOK 4.3 million.
- Sande in Vestfold: 1 company (Moodizt AS) with 0 employees and sales of NOK 25,000.
Total Activity
- A total of 2 companies in the municipality, with Holmestrand as the main hub for the industry.

Dynamics and Risks
Bankruptcy Security
- Tilpynt AS: Not bankrupt, with positive operating profit and equity of NOK 1.5 million.
- Moodizt AS: Not bankrupt, but with negative operating profit and equity of NOK -341,000. This indicates economic challenges.
Industry Dynamics
- Growth: Sales have increased by +15.1% from 2024 to 2025, but with variations in individual companies' performance.
- Employee Development: An increase from 0 to 4 employees since 2020, but with a slight decline in 2026.
Outlook for Entrepreneurs and Businesses
Development Trends
- Stable Company: Tilpynt AS shows stable growth in sales and employees, with good financial health.
- Growth Potential: The industry has grown by +15.1% in 2025, indicating increasing demand for jewellery and watches in the municipality.
- Risks: Moodizt AS shows negative economics, which could affect the industry's future development.
For Entrepreneurs
- Opportunities: A stable market with growth in sales and employees.
- Challenges: Competitiveness and economic risks related to individual companies.
- Recommendation: Entrepreneurs should consider establishing themselves in Holmestrand, where there is an existing company with good financial health.
Conclusion and Recommendations
The jewellery, watches, and clock industry in Holmestrand shows a gradual growth in sales and employees since 2020, but with variations in individual companies' financial performance. Tilpynt AS is the most stable company, while Moodizt AS shows losses in operating profit. The industry has potential for further growth, but with challenges related to competition and economic risks. SmartGrunder can help entrepreneurs find suitable addresses in Holmestrand for this industry.