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Industry · municipality
Jewellery/Watches/Clocks/Gold/Silver Store Industry in Horten: A Comprehensive Analysis
Key Insights on Companies, Economic Data, and Outlook for Founders and Local Decision-Makers in Horten, Vestfold og Telemark, Norway
Economic Overview
In Horten, the jewellery/watches/clocks/gold/silver goods industry has experienced variations in sales and number of employees over time. Sales figures have been relatively stable with an increase of 10.8% from 2024 to 2025, indicating growth after a period of decline. The number of employees has grown from 14 in 2017 to 14 in 2026, suggesting stabilization after a period of declining employment.
The table below shows sales and number of employees per year:
| Year | Sales (NOK) | Number of Employees |
|---|---|---|
| 2016 | 8.3M | 19 |
| 2017 | 8.5M | 14 |
| 2018 | 7.4M | 13 |
| 2019 | 7.4M | 11 |
| 2020 | 7.6M | 9 |
| 2021 | 8.2M | 10 |
| 2022 | 8.2M | 9 |
| 2023 | 7.8M | 10 |
| 2024 | 7.6M | 13 |
| 2025 | 8.4M | 14 |
| 2026 | 8.4M | 14 |
This shows that the industry has been marked by variations, but there is a positive trend in recent years.



Companies in the Industry
There are a total of 5 companies registered in the jewellery/watches/clocks/gold/silver goods industry in Horten. The key companies are:
- Gullsmed Finn Andersen As – This company has 10 employees and shows positive development with a sales increase of 11% and a high EBITDA margin of 11%.
- Horten Ur Og Gull As – This company has 4 employees, but shows negative development with a sales decline of 1% and a negative EBITDA margin of -9%.
Other companies in the industry include:
- Ellora As – New company with no activity.
- House Of Ghani V/ Klaffmo – New company with no activity.
- Hug Holding As – This company has negative EBITDA and total debt of 269.0K, which could be a challenge for the company.
The table below shows the organizational form of companies in the industry:
| Organizational Form | Number of Companies | Number of Employees |
|---|---|---|
| AS | 2 | 14 |
| ENK | 1 | 0 |
| AS | 1 | 0 |
| AS | 1 | 0 |
This shows that most companies in the industry are organized as AS, indicating a certain level of stability and structure.
Business Geography
The jewellery/watches/clocks/gold/silver goods industry is primarily active in Horten. There are 2 companies and 14 employees in this part of the municipality. There is no activity in other parts of the municipality.
The table below shows activity per city/place in the municipality:
| City/Place | Number of Companies | Number of Employees | Sales (NOK) |
|---|---|---|---|
| Horten | 2 | 14 | 8.2M |
This shows that the industry is concentrated in Horten, which could be an advantage for companies looking to establish themselves in the municipality.

Business Dynamics
The jewellery/watches/clocks/gold/silver goods industry in Horten has been marked by variations in sales and number of employees over time. There are no bankruptcy registrations for companies in the industry, indicating a certain level of stability.
The table below shows bankruptcy statistics for companies in the industry:
| Company | Bankruptcy Status |
|---|---|
| Gullsmed Finn Andersen As | No Bankruptcy |
| Horten Ur Og Gull As | No Bankruptcy |
| Ellora As | No Bankruptcy |
| House Of Ghani V/ Klaffmo | No Bankruptcy |
| Hug Holding As | No Bankruptcy |
This shows that the industry has been relatively stable over time, even though some companies have negative EBITDA and total debt, such as Hug Holding As.
Outlook
The outlook for the jewellery/watches/clocks/gold/silver goods industry in Horten appears positive in the coming years. There is a sales increase of 10.8% from 2024 to 2025, indicating growth after a period of decline. The number of employees has also grown from 14 in 2017 to 14 in 2026, suggesting stabilization after a period of declining employment.
There are also opportunities for new companies in the industry, especially considering that there are 5 companies registered in the industry in Horten. There are also opportunities for development in other parts of the municipality, even though there is no activity in other parts of the municipality at the moment.
It is also important to note that some companies have negative EBITDA and total debt, such as Hug Holding As, which could be a challenge for the company. It is also important to pay attention to companies with positive development, such as Gullsmed Finn Andersen As, which could be a good example of how to succeed in the industry.
Conclusion
The jewellery/watches/clocks/gold/silver goods industry in Horten has been marked by variations in sales and number of employees over time, but there is a positive trend in recent years. There are 5 companies registered in the industry in Horten, and the key companies are Gullsmed Finn Andersen As and Horten Ur Og Gull As. There are also opportunities for new companies in the industry, especially considering that there are 5 companies registered in the industry in Horten.
There are also opportunities for development in other parts of the municipality, even though there is no activity in other parts of the municipality at the moment. It is also important to pay attention to companies with positive development, such as Gullsmed Finn Andersen As, which could be a good example of how to succeed in the industry.
Executive Summary
The jewellery/watches/clocks/gold/silver goods industry in Horten has been marked by variations in sales and number of employees over time, but there is a positive trend in recent years. There are 5 companies registered in the industry in Horten, and the key companies are Gullsmed Finn Andersen As and Horten Ur Og Gull As. There are also opportunities for new companies in the industry, especially considering that there are 5 companies registered in the industry in Horten.
There are also opportunities for development in other parts of the municipality, even though there is no activity in other parts of the municipality at the moment. It is also important to pay attention to companies with positive development, such as Gullsmed Finn Andersen As, which could be a good example of how to succeed in the industry.