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Jewellery/Watches/Clocks/Gold/Silver Store in Kristiansund: An Analysis of Companies, Statistics and Outlook
Overview of the Industry in Kristiansund with Focus on Economic Data, Companies and Development Trends for Entrepreneurs and Investors.
Executive Summary of the Industry
Kristiansund has an active and varied jewellery/watches/clocks/gold/silver store industry with 9 registered companies and 29 employees in 2025. The industry shows strong sales growth (33.2% from 2024 to 2025) and stable employee growth (43 in 2024, 40 in 2025). The EBITDA margin is at 2%, indicating a moderate profit margin. The industry has a high gross profit (402%), but low operating profit (1%), suggesting high operating costs or specific challenges in operations. There are no bankrupt companies in the industry, but some companies report negative EBITDA values, which should be closely monitored.
Economic Overview
Sales and Employee Development
- Sales: The industry had total sales of NOK 29.5 million in 2025, with an increase of 33.2% compared to 2024. This development is one of the most significant in recent years, following a decline of 13.8% in 2021.
- Employees: The number of employees increased by 30.3% from 2023 to 2024 (from 33 to 43), but decreased to 40 in 2025. There is a weak but stable trend in the number of employees over time, with an average annual growth of 2.5% in the period 2016–2025.
Economic Indicators
- Gross Profit: 402% (NOK 132.2 million in 2025), indicating a high value of products and services.
- EBITDA: NOK 867.5 thousand in 2025, with a margin of 2%, suggesting that operating costs are high relative to revenue.
- Total Debt: NOK 9.7 million in 2025, which could be a challenge for companies with low EBITDA.
Development Over Time
Sales had a weak period from 2016 to 2019, before stabilizing and increasing significantly from 2020 to 2025. The employee count had a more varied development, with a significant increase in 2024, but a decrease in 2025.



Companies in the Industry
Registered Companies in the Industry
In Kristiansund, the following companies are registered in the jewellery/watches/clocks/gold/silver store industry:
| Company | Address | Number of Employees | EBITDA (NOK) | Sales (NOK) | Status |
|---|---|---|---|---|---|
| Gullsmed M Unhjem As | Storgata 5 | 10 | 646,0 thousand | 19.1 million | Not bankrupt |
| By Stokkeholm As Aseco Futura | Industriveien 17 | 6 | 0 | 0 | Not bankrupt |
| Futura Ur Og Gull As | Torvstakken 39 | 5 | -186,0 thousand | 2.7 million | Not bankrupt |
| Glitter Storkaia Brygge | Arnulf Øverlands gate 4 | 5 | 344.5 thousand | 6.4 million | Not bankrupt |
| Carlsen Ur As | Arnulf Øverlands gate 2 | 3 | 63,0 thousand | 4.6 million | Not bankrupt |
| Renate Holding As | Storgata 5 | 0 | -11,0 thousand | 0 | Not bankrupt |
| Unhjem Design As (2025) | Hummerveien 3 | 0 | 0 | 0 | Not bankrupt |
| Ur Og Gull Invest As | Torvstakken 39 | 0 | -10,0 thousand | 0 | Not bankrupt |
Organizational Forms
All companies in the industry are registered as AS (Anonyme Selskaper), which is common for small and medium-sized businesses in Norway. There are no companies registered as sole proprietorships or partnerships in the industry.
Business Geography
Distribution of Business in the Municipality
All 9 companies in the jewellery/watches/clocks/gold/silver store industry in Kristiansund are registered in the Kristiansund area. There are no underlying cities or places that have a significant share of the business. The distribution is as follows:
- Kristiansund: 9 companies (100% of the total)
Key Addresses
The most represented addresses in the industry are:
- Storgata 5 (Gullsmed M Unhjem As, Renate Holding As)
- Torvstakken 39 (Futura Ur Og Gull As, Ur Og Gull Invest As)
- Arnulf Øverlands gate 4 (Glitter Storkaia Brygge)
- Arnulf Øverlands gate 2 (Carlsen Ur As)
- Industriveien 17 (By Stokkeholm As Aseco Futura)
- Hummerveien 3 (Unhjem Design As)
Bankruptcy and Financing
No companies in the industry are registered as bankrupt in 2025. However, some companies show negative EBITDA values, which may indicate economic challenges.

Business Dynamics
Bankruptcy Statistics
No companies in the jewellery/watches/clocks/gold/silver store industry in Kristiansund are registered as bankrupt in 2025. This is a positive indicator for the industry's stability. However, some companies show negative EBITDA values, which may indicate economic challenges.
Companies with Negative EBITDA
The following companies had negative EBITDA in 2025:
- Futura Ur Og Gull As: -186,0 thousand NOK
- Ur Og Gull Invest As: -10,0 thousand NOK
- Renate Holding As: -11,0 thousand NOK
Economic Challenges
Companies with negative EBITDA have higher operating costs relative to revenue, which may be a challenge for their profitability. It is important to monitor the financial development of these companies over time.
Outlook for Entrepreneurs and Investors
Strengths of the Industry:
- Strong Sales Growth: The industry has shown strong sales growth (33.2% from 2024 to 2025), indicating increasing demand for products and services.
- High Gross Profit: A gross profit of 402% shows that companies in the industry have high value in their products and services.
- Stable Number of Employees: Although the number of employees decreased in 2025, there has been stable growth over time, indicating a stable labor market situation.
Weaknesses:
- Low EBITDA Margin: An EBITDA margin of 2% shows that operating costs are high relative to revenue, which may be a challenge for company profitability.
- Negative EBITDA Values: Some companies had negative EBITDA in 2025, which may indicate economic challenges.
Recommendations for Entrepreneurs
For entrepreneurs considering starting a business in the jewellery/watches/clocks/gold/silver store industry in Kristiansund, the following recommendations are relevant:
- Focus on Cost Control: With a low EBITDA margin, it is important to focus on reducing operating costs and improving efficiency.
- Develop Unique Products and Services: With a high gross profit, it may be profitable to develop unique products and services that stand out in the market.
- Analyze Competitors: It is important to analyze competitors and identify potential market opportunities for new companies.
- Use SmartGrunder: SmartGrunder can help entrepreneurs find suitable addresses and locations in Kristiansund for this industry.
Conclusion
Kristiansund has an active and varied jewellery/watches/clocks/gold/silver store industry with potential for growth and development. With strong sales growth and high gross profit, the industry is attractive for entrepreneurs and investors. However, it is important to be aware of the economic challenges, such as low EBITDA margin and negative EBITDA values at some companies. Entrepreneurs should focus on cost control and development of unique products and services to ensure profitability. SmartGrunder can help entrepreneurs find suitable addresses and locations in Kristiansund for this industry.