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Industry · municipality
Jewellery/Watches/Clocks/Gold/Silver Store in Midt Telemark
An analysis of the industry, companies, and development trends in the municipality
Executive Summary
Key Figures and Development
Midt Telemark has a small but active jewellery industry with 3 registered companies in 2025. The most significant player is Gullfunn Bø, operating in Bø I Telemark and reporting comprehensive financial figures. The industry has been marked by significant variations in employees and sales revenue over time, with a notable increase in 2024. The EBITDA margin stands at 7%, and the gross profit is high at 695%, indicating a special cost structure in the sector.
Development Trends
Sales revenue has grown by 211.3% from 2023 to 2024, from 2.6 million to 8.1 million NOK. Employees have been more unstable, with a significant increase from 2 to 6 employees in 2024. This shows that the industry has growth potential but also uncertainty in operational conditions.
Economic Overview
Sales and Employee Development
| Year | Sales Revenue (NOK) | Number of Employees |
|---|---|---|
| 2020 | 4.1 M | 5 |
| 2021 | 4.4 M | 4 |
| 2022 | 3.7 M | 3 |
| 2023 | 2.6 M | 2 |
| 2024 | 8.1 M | 6 |
| 2025 | 8.5 M | 6 |
Sales revenue has been highly variable over time, with a decline of 29% from 2022 to 2023 before a sharp increase in 2024. The number of employees has been more unstable, with a decline of 33.3% from 2022 to 2023 before doubling in 2024. This may indicate that the industry has been affected by fluctuations in operational and market conditions.



Companies in the Industry
Registered Companies
- Gullfunn Bø (Stasjonsvegen 28, Bø I Telemark)
- Legal Form: AS
- Founded: 2023-04-01
- Number of Employees: 5
- Sales Revenue: 33.3 M NOK
- EBITDA: 2.6 M NOK
- Gross Profit: 231.4 M NOK
- Mistcat Creations Kleiva (Røysumvegen 31, Bø I Telemark)
- Legal Form: ENK
- Founded: 2023-03-21
- Number of Employees: 0
- Sales Revenue: 0 NOK
- Vineyardra Dahle (Liagrendvegen 16, Akkerhaugen)
- Legal Form: ENK
- Founded: 2019-11-26
- Number of Employees: 0
- Sales Revenue: 0 NOK
The two companies without employees and sales revenue have likely not operated actively, while Gullfunn Bø is the only significant player in the industry.
Business Geography
Geographic Distribution
- Bø I Telemark: 1 company (Gullfunn Bø), 5 employees, 33.3 M NOK sales revenue
- Akkerhaugen: 1 company (Vineyardra Dahle), 0 employees, 0 NOK sales revenue
- Kleiva: 1 company (Mistcat Creations Kleiva), 0 employees, 0 NOK sales revenue
Bø I Telemark is the only significant geographic hub for the industry, with an actively operating company. The other locations have companies that do not report financial figures, which may indicate inactivity or newly established companies without operations.

Business Dynamism
Operational Efficiency and Bankruptcies
No companies in the industry have registered bankruptcies during the period. This indicates relative stability in the industry, even though there are large variations in operational results. Gullfunn Bø has a high gross profit (695%) and an EBITDA margin of 7%, which may indicate efficient operations or special business models. The other companies have not reported financial figures, which may be a challenge for assessing operational efficiency.
Outlook
Outlook for Entrepreneurs
The industry shows growth potential, especially after the sharp increase in sales revenue from 2023 to 2024. Gullfunn Bø's high gross profit and EBITDA margin suggest that there may be opportunities for effective business models in the area. However, it is important to note the large variations in operational results and number of employees over time. Entrepreneurs should consider analyzing competitors and market conditions thoroughly, as well as evaluating potential collaboration opportunities with existing players. SmartGrunder can help find optimal addresses in Midt Telemark for this industry, based on natural conditions and market prospects.
Conclusion
Midt Telemark has a small but active jewellery industry with growth potential, especially with Gullfunn Bø's high financial results. The outlook is mixed, with both opportunities for effective business models and challenges related to operational variability. Entrepreneurs should consider thoroughly analyzing market conditions and seeking collaboration with existing players to maximize the chances of success. SmartGrunder can contribute with local analysis and strategic advice for new companies in this industry.