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Industry · municipality
Jewellery/Watches/Clocks/Gold/Silver Store Industry in Steinkjer: A Comprehensive Analysis
Key insights into sales, employment, and company dynamics in Steinkjer's jewellery and watch retail sector (2016–2025 data).
Brief Overview of the Industry
The jewellery/watches/clocks/gold/silver store industry in Steinkjer is a small but stable sector with four registered companies. The three main actors are AS companies with a total of 19 employees, while one of the companies has no employees. The industry shows a mix of growth and decline in sales and number of employees over time, but there are no bankruptcy registrations in the data. This indicates a relatively stable industry, even though there are variations in operating results and turnover.
Economic Overview
Over time, sales in the industry have grown by 10% from 2024 to 2025, from NOK 12.0M to NOK 12.6M. The number of employees has been more variable, with an increase from 15 to 19 employees from 2023 to 2026. Operating results show an average operating margin of 5%, with variations between companies. The highest EBITDA margin is 10% at Urmaker Bjerve Steinkjer As, while the lowest is 3% at Glitter Steinkjer.
Companies in the Industry
Four companies are registered in the industry in Steinkjer:
| Company | Address | Employees | EBITDA (NOK) |
|---|---|---|---|
| Steinkjer Ur Og Smykker As | Sjøfartsgata 2 | 10 | 182.0K |
| Glitter Steinkjer | Sjøfartsgata 2 | 5 | 196.9K |
| Urmaker Bjerve Steinkjer As | Sjøfartsgata 2 | 4 | 493.0K |
| Gemma As Avd Amfi Steinkjer | Sjøfartsgata 2 | 0 | 0 |
Three of the companies are AS companies, and all have their headquarters at Sjøfartsgata 2 in Steinkjer. Gemma As Avd Amfi Steinkjer has no employees and no operating results in the data.
Business Geography
All four companies in the industry are registered in Steinkjer, particularly at Sjøfartsgata 2. This indicates a concentration of activity in the centre of the municipality. There is no data on activity in other districts or cities in the municipality for this industry.
Business Dynamics
None of the companies in the industry are registered in bankruptcy in the data. This shows a relatively stable industry, even though there are variations in operating results and turnover. The number of employees has been more variable over time, with a decline from 28 to 15 employees from 2016 to 2023, followed by an increase to 19 employees in 2026.
Outlook for Entrepreneurs
Sales have grown by 5.1% from 2024 to 2025, and the number of employees has increased from 15 to 19 over the same period. This indicates a positive development in the industry. For entrepreneurs, this could be a sign of potential opportunities, especially with a focus on quality and local presence. However, it is important to be aware of the competition and operating results, which vary between companies.
Conclusion
The jewellery, watches, and clocks industry in Steinkjer shows a mix of stability and variations in operating results. With four companies and a concentration in the centre of the municipality, there may be opportunities for new actors looking to establish themselves in a local market economy. SmartGrunder can help entrepreneurs find suitable addresses and assess business prospects in the municipality.