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Jewellery/Watches/Clocks/Gold/Silver Store Industry in Vestby: A Comprehensive Analysis
Companies, Statistics, and Outlook for the Sector in Vestby Municipality, Norway
Executive Summary
The jewellery/watches/clocks/gold/silver store industry in Vestby is a small but active sector with three registered companies. The industry has shown variation in sales and employees over time, with a decline in 2025 that should be monitored. There are no bankruptcy registrations in the industry, but some companies show negative results. Prospects for new entrants are mixed, with both challenges and opportunities related to the market.
Economic Overview
Economic Trends
The industry has experienced a complex development over the past few years. The sales overview shows an increase from 2016 to 2024, with a peak of NOK 10.9 million in 2024, followed by a sharp decline of 32.1% in 2025. This may indicate market disruptions or internal challenges.
Employee numbers have been more stable, with an average level of around 13 employees from 2023 onwards. The EBITDA margin has been negative in Vestby, at -18% in 2026, indicating that the industry has been under pressure in cost management and operating results.



Companies in the Industry
Registered Companies
The following companies are registered in the industry in Vestby:
| Company | Address | Legal Form | Employees | Operating Result | EBITDA |
|---|---|---|---|---|---|
| On:u Vestby As | Vestbyveien 155 | AS | 11 | NOK -1.5M | NOK -1.4M |
| Vestby Klokker Og Smykker As | c/o Bjørklund | AS | 7 | NOK 0 | NOK 0 |
| Safir Gullsmedforretning Vestby As | Senterveien 6-10 | AS | 0 | NOK 0 | NOK 0 |
Two of the companies are AS entities, and all have been in operation since 2013 or later. Safir Gullsmedforretning Vestby As has no employees or sales, which may indicate a new or inactive business.
Geographic Distribution
All businesses in the industry are located in Vestby. There are 2 registered companies and 18 employees in the municipality. Economic data for Vestby shows an operating income of NOK 7.5 million, but a negative operating result of NOK -1.5 million and an EBITDA of NOK -1.4 million. Sales growth has been positive up to 2024, but there is a sharp decline in 2025.

Operational Dynamics
The industry has had no bankruptcy registrations, but there are some companies with negative financial results. On:u Vestby As has a negative operating result and EBITDA, while Vestby Klokker Og Smykker As and Safir Gullsmedforretning Vestby As show zero values for all economic indicators. This may indicate that the companies are either in the start-up phase or have experienced challenges in operations and sales.
Outlook
Prospects for New Entrants
For entrepreneurs considering establishing themselves in the industry in Vestby, it is important to pay attention to the developments of the past few years. The sharp decline in sales in 2025 (32.1%) should be analyzed thoroughly, and it may be necessary to identify causes such as market disruptions, bankruptcy risk, or changes in customer needs.
At the same time, there may be opportunities in a niche market, especially if there is a need for specialized products or services. SmartGrunder can help entrepreneurs find suitable addresses in Vestby for this industry, with a focus on development potential and operational economics.
Conclusion
The jewellery/clocks/watches/gold/silver store industry in Vestby shows a complex, but not without opportunities, development. With three companies and a stable number of employees, it may be possible to establish oneself in a niche market, especially if there is a need for specialized products or services. It is important to monitor the developments of the past few years, particularly the sharp decline in sales in 2025, and analyze the causes of this. SmartGrunder can help entrepreneurs find suitable addresses in Vestby for this industry, with a focus on development potential and operational economics.