Industry · municipality
The Bicycle Shop Industry in Lier: Current Status and Outlook
Analysis of Companies, Statistics, and Opportunities for Entrepreneurs in Lier Municipality
Brief Overview of the Bicycle Shop Industry in Lier
In Lier, there is now only one functional bicycle shop, C1 Sport Bike Exchange, operating in Tranby. The industry has been quiet since 2016, with no employees and no sales revenue throughout the entire period. This indicates a lack of activity and growth in the sector. For entrepreneurs, this may represent an opportunity to fill a gap in the municipality, but it is important to consider why the market has become so quiet.
Economic Overview of the Bicycle Shop Industry
From 2016 to 2026, all bicycle shops in Lier reported 0 employees and 0 sales revenue each year. This suggests that the only active business, C1 Sport Bike Exchange, has not generated revenue or employed staff throughout the entire period. There is no data on operating results or EBITDA for the company, which may indicate weak positioning or lack of market specialization.



Companies in the Bicycle Shop Industry
There is 1 company registered in the bicycle shop industry in Lier:
| Company | Legal Form | Incorporation Year | Number of Employees | Bankrupt? | Address |
|---|---|---|---|---|---|
| C1 Sport Bike Exchange | Sole Proprietorship | 2003 | 0 | No | Haugerudbråtan 33, Tranby |
The company has not reported operating results, and there is no data on other legal forms in the industry. This may indicate a small and static sector.
Business Geography in the Bicycle Shop Industry
The only functional bicycle shop in Lier is located in Tranby. There is no data on activity in other districts or areas of the municipality. This could be an opportunity to develop bicycle shop activity in other parts of Lier, such as Lierskogen or Reistad, where there are more business locations.
Dynamics and Bankruptcy Statistics
There are no reported bankruptcies in the bicycle shop industry in Lier. C1 Sport Bike Exchange is not bankrupt, but the company has not generated revenue or employed staff throughout the entire period. This indicates weak dynamics in the industry, with little growth and no bankruptcy-related changes. There is no data on companies that have closed down or started up in the sector.
Outlook for Entrepreneurs in the Bicycle Shop Industry
For entrepreneurs considering establishing a bicycle shop in Lier, there is a clear opportunity. With no competitors and no sales revenue throughout the entire period, it could be a unique opportunity to fill a market gap. However, it is important to consider why the only active business has not generated revenue and whether there are structural challenges in the municipality that need to be addressed before a new shop can succeed.
Outlook in Relation to the Business Supplier Category
In the broader category of business suppliers in Lier, 9 companies are registered, compared to 1 company in the bicycle shop industry. The broader category shows variation in sales and employees, with a -2.4% decline in sales from 2024 to 2025. Examples of companies in this category that are not bicycle shops include:
| Company | Industry | Sales (2025) | EBITDA |
|---|---|---|---|
| Anton Sport Liertoppen | Sports Equipment Store | NOK 130.5M | NOK 10.6M |
| Seedworks As | Sports Equipment Store | NOK 0 | NOK 0 |
This shows that the broader category has more dynamism, while the bicycle shop industry is underdeveloped compared to other business suppliers in the municipality.



Other companies in forretningsleverandør (not in bicycle store)
| Company | Industry | Address | Sales | Employees | EBITDA |
|---|---|---|---|---|---|
| Anton Sport Liertoppen | sport equipment store | Drammensveien 201, 3420 Lierskogen | NOK 130.5M | 20 | NOK 10.6M |
| Bowlsutstyr Rune Kløvtveit | sport equipment store | Bråtasvingen 15, 3425 Reistad | NOK 0 | 0 | NOK 0 |
| Heimdal Multiservice As | boat equipment store | Kirkestien 6, 3402 Lier | NOK 0 | 0 | NOK 0 |
| Moto Marine Way As | boat equipment store | Åmotveien 12, 3405 Lier | NOK 0 | 0 | NOK 0 |
| Moto Marine Way As | boat equipment store | Åmotveien 12, 3405 Lier | NOK 0 | 0 | NOK 0 |
| Seedworks As | sport equipment store | Apalveien 11, 3413 Lier | NOK 0 | 0 | NOK 0 |
| Varsjekken Klonteig | sport equipment store | Gamle Drammensvei 161, 3420 Lierskogen | NOK 0 | 0 | NOK 0 |
| Solvang Holding As | boat equipment store | Kvernbakken 57, 3427 Gullaug | NOK 0 | 0 | NOK -75.0K |
Conclusion
The bicycle shop industry in Lier is currently a small and static sector with no growth or competing companies. This could be an opportunity for entrepreneurs looking to establish themselves in the municipality, but it is important to analyze why the market has become so quiet. SmartGrunder can help find suitable locations and assess the market potential for new businesses.