About
Location intelligence for new businesses in Norway
SmartGrunder helps you choose where to open — with Norwegian company data, local competition, and a full business plan for the exact address you pick.
What SmartGrunder offers
Starting in the wrong place is expensive. SmartGrunder turns open Norwegian business data and our own location models into a clear recommendation: which street address fits your industry, what the local market looks like, and a ready-to-use business plan you can act on.
How it works
- Choose your industry and a geographic area (county, municipality, or city).
- Pick an exact address — from ranked suggestions, search, or the map.
- Review local competitors, area statistics, and projected figures for that location.
- Generate a full business plan for that address (one credit per plan) and save it to your account.
Built on Brønnøysundregistrene and local market signals
The backbone of SmartGrunder is registered Norwegian company information from Brønnøysundregistrene, enriched with our location analytics. For a selected address and industry we assemble:
- Local and nearby competitors with reported/registered company figures where available
- Industry statistics by municipality and by tighter area scopes (building, street, postcode, city, municipality)
- Year-over-year sales and employee trends for companies in your industry and area
- Bankruptcy signals for the industry — statistics and concrete bankrupt companies
- Projected financials for a new business at the chosen location (planning estimates, not historical accounts)
- Address-level context: street, postcode, city, municipality, and coordinates
That mix — official register data plus SmartGrunder projections — is what makes the plans concrete instead of generic templates.
What you get in a business plan
Each paid generation produces an investor-style plan for your company name at the selected address, including:
- Executive summary and business concept
- Market and location analysis grounded in the data above
- Competitive landscape
- Operations, marketing, and sales
- Financial projections, funding, and risks
- Implementation roadmap and conclusion — with PDF/DOCX export on unlocked plans
Sample business plans
Open example SmartGrunder plans (in Norwegian) for different industries and street addresses.
- Fancy frisørStorgata 109Open PDF
- Nordlys KaféLaugmannsgata 4Open PDF
- Precious ChoiceMarkens gate 9Open PDF
- Tasty KebabMåseveien 1Open PDF
Credits: pay for the plans you need
SmartGrunder is credit-based. You buy credit packs and spend one credit when a full plan is generated successfully.
- Try the service with free daily test previews (limited sections and no export)
- Buy credit packs for 1, 5, 10, or 50 business plans
- Larger packs lower the price per plan
- Full plans are saved on your account so you can reopen them later
Credit packs
Prices will appear here when packages are available.
Who we are
SmartGrunder is operated by:
- Company: LUMTEL AS
- Organisation number: 914035740
- Address: Nordre gate 26, 7010, Trondheim, Norway
SmartGrunder is a decision-support tool. It is not legal, accounting, or financial advice. Always verify critical decisions with qualified advisers.
Ready to find your next address?
Start with an industry and area, or buy credits when you are ready for a full unlocked plan.
Prices and consumer rights are described in our Purchase terms.